Download or read book Basic Visual Concepts and Principles for Artists Architects and Designers written by Charles Wallschlaeger and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1992 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Exploring Visual Design written by Joseph A. Gatto and published by . This book was released on 2000-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Visual Language for Designers written by Connie Malamed and published by Fair Winds Press. This book was released on 2011-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion
Download or read book Visual Communication Design written by Meredith Davis and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.
Download or read book Universal Principles of Art written by John A Parks and published by Rockport Publishers. This book was released on 2014-11-15 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: A follow-up to Rockport Publishers' best-selling Universal Principles of Design, a new volume will present one hundred principles, fundamental ideas and approaches to making art, that will guide, challenge and inspire any artist to make better, more focused art.Universal Principles of Art serves as a wealth of prompts, hints, insights and roadmaps that will open a world of possibilities and provide invaluable keys to both understanding art works and generating new ones. Respected artist John A. Parks will explore principles that involve both techniques and concepts in art-making, covering everything from the idea of beauty to glazing techniques to geometric ideas in composition to minimalist ideology. Techniques are simple, direct and easily followed by any artist at any level. This incredibly detailed reference book is the standard for artists, historians, educators, professionals and students who seek to broaden and improve their art expertise.
Download or read book Universal Principles of Design Revised and Updated written by William Lidwell and published by Rockport Pub. This book was released on 2010 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design.
Download or read book Visual Design Solutions written by Connie Malamed and published by John Wiley & Sons. This book was released on 2015-03-31 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with Visual Design Solutions: a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource. Written by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, Visual Design Solutions focuses on eLearning, presentations, and performance support. Visual Design Solutions includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential. Gain the knowledge and confidence to design impressive, effective visuals for learning Increase learner comprehension and retention with visual strategies offered by an expert author Serves as a reference and a resource, with a wealth of examples for inspiration and ideas Addresses an intimidating topic in an informal, friendly style In four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners.
Download or read book Body Memory and Architecture written by Kent C. Bloomer and published by Yale University Press. This book was released on 1977-01-01 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traces the significance of the human body in architecture from its early place as the divine organizing principle to its present near elimination
Download or read book Visual Grammar written by Christian Leborg and published by Princeton Architectural Press. This book was released on 2006-05-11 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, making it an indispensable reference for beginners and seasoned visual thinkers alike.
Download or read book The Non designer s Design Book written by Robin Williams and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.
Download or read book Principles of Two Dimensional Design written by Wucius Wong and published by John Wiley & Sons. This book was released on 1991-01-16 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding the elements of two-dimensional design and the infinite options available in organizing choices made are at the core of this book. Wong surveys all concepts of forms and structures, covering most situations in two-dimensional composition, formal or informal.
Download or read book Visual Design Concepts For Mobile Games written by Chirstopher P Carman and published by CRC Press. This book was released on 2018-01-29 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is geared towards both students as well as professionals who are looking to enter the mobile (tablet/smartphone) and PC (personal computer) industry as concept artists (for both 2D and 3D production pipelines) or 2D production artists (game-ready assets). This book is not specifically focused on game design or game development and is also not a 3D modeling or animation guide. However, certain aspects of game design, game development, and 3D modeling and animation will impact the visual development and art creation process. So, at points throughout we will explore topics such as game engine performance and game mechanics, though at a very high-level, bird's-eye, vantage point and only as they pertain to the visual development of the various assignments throughout this book. Through the completion of the exercises and assignments contained within Visual Development for Web & Mobile Games readers will be guided through the visual development process and execution of a variety of concepts and assets (final game art). This includes categories such as characters, props, and backgrounds, within an isometric design template. The categories themselves will relate more to their function within a very simple game design template than their completed visual representation (e.g., the "big build-able" category could be anything from a town square to a fire breathing dragon as long as it fits within the bare bones parameters of the asset types functionality). The concept, theme, and style of these assets, as well as the world they inhabit, will be completely up to the individual artist. Key Features Weaves knowledge of classic visual development principles and web/mobile game art production practices. Assignments and exercises at the end of every chapter allow the reader to create a game art project from start to finish. Examines both 2D/3D game art pipelines. Includes a companion website with project files, asset downloads & author created video tutorials.
Download or read book Typography Essentials Revised and Updated written by Ina Saltz and published by Rockport Publishers. This book was released on 2019-02-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.
Download or read book Architecture is Elementary Revised written by Nathan Winters and published by Gibbs Smith. This book was released on 2005-09-02 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Awarded for its unique ink illustrations, this newly revised edition of Architecture is Elementary is a self-instruction book that concisely and coherently discusses the principles of architectural design. Stimulating lessons challenge the lay person and trigger creative responses. New features include a fresh design and layout, 50 new illustrations of recent and planned buildings, and new lessons that update the book for the world of twenty-first-century architecture. Author Nathan Winters explains the rationale for developers choosing to build higher and taller with modern high-rises, and explores the engineering challenges for such giant structures. He also addresses the dangers of such adventurous design in this century, including becoming tempting targets for terrorists. Architecture is Elementary also explores issues surrounding modern landscape architecture, as Winters looks at the impact of green design and cities that seek to reclaim useless spaces (such as inactive railroad lines), converting them into parks for urban use. He also explores the financial and economic benefits of beautified landscape. The new layout, new lesson materials, and current examples of future thinking in the world of architecture make this a must-have for every serious teacher, student, and practitioner of architecture.
Download or read book The Pocket Universal Principles of Design written by William Lidwell and published by . This book was released on 2015-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This pocket edition of the bestselling design reference book contains 150 essential principles.
Download or read book The Art of Game Design written by Jesse Schell and published by CRC Press. This book was released on 2008-08-04 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone can master the fundamentals of game design - no technological expertise is necessary. The Art of Game Design: A Book of Lenses shows that the same basic principles of psychology that work for board games, card games and athletic games also are the keys to making top-quality videogames. Good game design happens when you view your game from many different perspectives, or lenses. While touring through the unusual territory that is game design, this book gives the reader one hundred of these lenses - one hundred sets of insightful questions to ask yourself that will help make your game better. These lenses are gathered from fields as diverse as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, writing, puzzle design, and anthropology. Anyone who reads this book will be inspired to become a better game designer - and will understand how to do it.
Download or read book Principles of Visual Information Retrieval written by Michael S. Lew and published by Springer Science & Business Media. This book was released on 2013-03-14 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text introduces the basic concepts and techniques in VIR. In doing so, it develops a foundation for further research and study. Divided into two parts, the first part describes the fundamental principles. A chapter is devoted to each of the main features of VIR, such as colour, texture and shape-based search. There is coverage of search techniques for time-based image sequences or videos, and an overview of how to combine all the basic features described and integrate them into the search process. The second part looks at advanced topics such as multimedia query. This book is essential reading for researchers in VIR, and final-year undergraduate and postgraduate students on courses such as Multimedia Information Retrieval, Multimedia Databases, and others.
