Download or read book Good Strategy Bad Strategy written by Richard Rumelt and published by Currency. This book was released on 2011-07-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

Download or read book The Woman in the Zoot Suit written by Catherine S. Ramírez and published by Duke University Press. This book was released on 2009-01-16 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mexican American woman zoot suiter, or pachuca, often wore a V-neck sweater or a long, broad-shouldered coat, a knee-length pleated skirt, fishnet stockings or bobby socks, platform heels or saddle shoes, dark lipstick, and a bouffant. Or she donned the same style of zoot suit that her male counterparts wore. With their striking attire, pachucos and pachucas represented a new generation of Mexican American youth, which arrived on the public scene in the 1940s. Yet while pachucos have often been the subject of literature, visual art, and scholarship, The Woman in the Zoot Suit is the first book focused on pachucas. Two events in wartime Los Angeles thrust young Mexican American zoot suiters into the media spotlight. In the Sleepy Lagoon incident, a man was murdered during a mass brawl in August 1942. Twenty-two young men, all but one of Mexican descent, were tried and convicted of the crime. In the Zoot Suit Riots of June 1943, white servicemen attacked young zoot suiters, particularly Mexican Americans, throughout Los Angeles. The Chicano movement of the 1960s–1980s cast these events as key moments in the political awakening of Mexican Americans and pachucos as exemplars of Chicano identity, resistance, and style. While pachucas and other Mexican American women figured in the two incidents, they were barely acknowledged in later Chicano movement narratives. Catherine S. Ramírez draws on interviews she conducted with Mexican American women who came of age in Los Angeles in the late 1930s, 1940s, and 1950s as she recovers the neglected stories of pachucas. Investigating their relative absence in scholarly and artistic works, she argues that both wartime U.S. culture and the Chicano movement rejected pachucas because they threatened traditional gender roles. Ramírez reveals how pachucas challenged dominant notions of Mexican American and Chicano identity, how feminists have reinterpreted la pachuca, and how attention to an overlooked figure can disclose much about history making, nationalism, and resistant identities.

Download or read book From Out of the Shadows written by Vicki Ruíz and published by OUP USA. This book was released on 2008-11-05 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: An anniversary edition of the first full study of Mexican American women in the twentieth century, with new preface

Download or read book Epic Content Marketing How to Tell a Different Story Break through the Clutter and Win More Customers by Marketing Less written by Joe Pulizzi and published by McGraw Hill Professional. This book was released on 2013-09-27 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reach more customers than ever with TARGETED CONTENT Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and “stories” tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability. Joe Pulizzi is a content marketing strategist, speaker and founder of the Content Marketing Institute, which runs the largest physical content marketing event in North America, Content Marketing World.

Download or read book The Handbook of Gender Sex and Media written by Karen Ross and published by John Wiley & Sons. This book was released on 2013-12-04 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Gender, Sex and Media offers original insights into the complex set of relations which exist between gender, sex, sexualities and the media, and in doing so, showcases new research at the forefront of media and communication practice and theory. Brings together a collection of new, cutting-edge research exploring a number of different facets of the broad relationship between gender and media Moves beyond associating gender with man/woman and instead considers the relationship between the construction of gender norms, biological sex and the mediation of sex and sexuality Offers genuinely new insights into the complicated and complex set of relations which exist between gender, sex, sexualities and the media Essay topics range from the continuing sexism of TV advertising to ways in which the internet is facilitating the (re)invention of our sexual selves.

Download or read book The Australian Official Journal of Trademarks written by and published by . This book was released on 1906 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Aruba Certified Switching Associate Official Certification Study Guide Exam HPE6 A72 written by HPE Press and published by . This book was released on 2020-08-25 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Immersive Education written by Martin Ebner and published by Springer. This book was released on 2015-07-31 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 4th European Immersive Education Summit, EiED 2014, held in Vienna, Austria, in November 2014. The 11 revised full papers presented were carefully reviewed and selected from 30 submissions. The papers are organized in topical sections on innovation and technological advancements in e-learning; immersive and emerging technologies for cultural and digital heritage.

Download or read book Tihany Design written by Adam Tihany and published by . This book was released on 1999 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resource added for the Business Management program 101023.

Download or read book Queer written by Frank Wynne and published by Apollo. This book was released on 2022-12-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: LGBTQ writing from ancient times to yesterday, selected by award-winning translator Frank Wynne.

Download or read book Enhancing Organizational Performance Through Strategic Initiatives written by G. D. Sardana and published by MacMillan Publishers India. This book was released on 2009-01-01 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Institute of Management Education, Ghaziabad."

Download or read book Aruba Certified Network Security Associate Official Certification Study Guide Exam HPE6 A78 written by HPE Press and published by . This book was released on 2020-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Rational Acoustics Smaart V7 User Guide written by Rational Acoustics and published by . This book was released on 2016-01-05 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Rational Acoustics, the owners & developers Smaart(r), comes the official Smaart v.7 User Guide. The Smaart v.7 User Guide is a comprehensive guide to working with professional audio's most widely used system analysis & optimization software. All of Smaart v.7's measurement capabilities are covered in detail, along with helpful illustrations and application examples. It also includes sections on fundamental audio concepts, navigating the user interface, capturing & managing data as well as an extensive set of appendices covering measurement rig setup, licensing & installation, applicable standards and even some suggested further reading.Written in Rational Acoustics signature approachable easy-to-read style, with just the right amount of geeky humor, the Smaart v.7 User Guide is more than just a software manual, it is a fantastic all-in-one reference that Smaart users will find themselves returning to again and again.