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Book POWER

    Book Details:
  • Author : Sarah Morgans
  • Publisher : Greenleaf Book Group
  • Release : 2013-09-10
  • ISBN : 0981833675
  • Pages : 400 pages

Download or read book POWER written by Sarah Morgans and published by Greenleaf Book Group. This book was released on 2013-09-10 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the life and accomplishments of the market research executive whose persistence in getting auto executives to listen to customer concerns raised standards in the industry for automobile quality and safety and customer satisfaction.

Book The Road Foward

Download or read book The Road Foward written by Carla Bailo and published by SAE International. This book was released on 2021-04-22 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carla Bailo, CEO of the Center for Automotive Research, and Terry Barclay, CEO of Inforum, bring together over 70 of the most influential women in the automotive industry to share their insight and advice. As with their first book, The Road to the Top, Bailo and Barclay interview women in positions of leadership throughout the industry from suppliers, to OEMs and academia. The Road Forward provides insight and advice to all professionals on the impact of the COVID pandemic by sharing their thoughts of the road ahead and what changes they have experienced professionally, personally, and socially. In addition, the leaders discuss resilience, professional network maintenance and growth, personal growth, diversity and inclusion, and sustainability.

Book Enterprise Management Automobile Industry Business Cases

Download or read book Enterprise Management Automobile Industry Business Cases written by Patrick Siegfried and published by BoD – Books on Demand. This book was released on 2021-03-15 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enterprise Management Cases in Automobile Companies especially for lectures in Management

Book Comeback

    Book Details:
  • Author : Paul Ingrassia
  • Publisher : Simon and Schuster
  • Release : 2013-05-14
  • ISBN : 1476737479
  • Pages : 536 pages

Download or read book Comeback written by Paul Ingrassia and published by Simon and Schuster. This book was released on 2013-05-14 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford II, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late.

Book Automotive Industry  the Competitive Challenge to U S  Companies  Statement of Allan I  Mendelowitz  Director  International Trade  Energy  and Finance Issues  National Security and International Affairs Division

Download or read book Automotive Industry the Competitive Challenge to U S Companies Statement of Allan I Mendelowitz Director International Trade Energy and Finance Issues National Security and International Affairs Division written by and published by . This book was released on 1992 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Internationalization of Chinese Automobile Companies

Download or read book Internationalization of Chinese Automobile Companies written by Garnet Kasperk and published by Lulu.com. This book was released on 2011 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Six Men Built the Modern Auto Industry

Download or read book Six Men Built the Modern Auto Industry written by Richard Alan Johnson and published by MotorBooks International. This book was released on with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the story of six extraordinary men who each built something from nothing, redefined the automotive industry after World War II, and redirected its course for the future: Henry Ford II (visionary autocrat with an iron will), Shoichiro Honda (most successful automotive entrepreneur since Henry Ford I), Eberhard von Kuenheim (founder of the modern BMW), Lee Iacocca, Ferdinand Piech (builder of Volkswagen Group) and Robert Lutz (who left retirement at 70 and is still highly influential at General Motors). What made them special was the sheer volume of fundamental change they brought to the largest industry in the history of the world. They not only re-shaped the auto business, the six made a sizable dent in the societies they lived in. To a man they were great cognitive thinkers. Their minds worked with animal speed, even instinct speed. But more than anything these were brave and cantankerous souls who rode the waves of history. Each could see the future. They could just make it out-sometimes imperfectly, but could see it nonetheless. They took a business that had begun to mature and decline by the 1930s and found ways to make it fresh and whole again.- The compelling story of the global car business over the past half-century.- A lively and engaging narrative that recounts some times collaborative, sometimes archly antagonistic interactions among the men- Full of business revelations at the highest level, written by a journalist operating at the heart of the industry- Global appeal that shows how automotive groups in the USA, Europe and Asia have influenced each other- A business story interlaced with personal details that explains why the six were determined to be successfulAbout the AuthorFor two decades, Richard Johnson has worked for Crain Communications, publisher of the world's leading automotive business publications. Founding editor of Crain's Automotive News Europe, he has been a reporter and editor for the group in Detroit, Tokyo, Frankfurt and London. He is currently a senior editor with Automotive News in Detroit and regularly talks to the most senior executives in the leading car manufacturing groups.

Book Crash Course

Download or read book Crash Course written by Paul Ingrassia and published by Random House. This book was released on 2010-01-05 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: With an updated Afterword by the author. This is the epic saga of the American automobile industry’s rise and demise, a compelling story of hubris, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit’s Big Three car companies—once proud symbols of prosperity—through bankruptcy. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit’s boardrooms to the White House. Ingrassia answers the big questions: Was Detroit’s self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Complete with a new Afterword providing fresh insights into the continuing upheaval in the auto industry—the travails of Toyota, the revolving-door management and IPO at General Motors, the unexpected progress at Chrysler, and the Obama administration’s stake in Detroit’s recovery—Crash Course addresses a critical question: America bailed out GM, but who will bail out America?

Book Comeback

    Book Details:
  • Author : Paul J. Ingrassia
  • Publisher :
  • Release : 1994-01-01
  • ISBN : 9780671792145
  • Pages : 496 pages

Download or read book Comeback written by Paul J. Ingrassia and published by . This book was released on 1994-01-01 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Documents the collapse and comeback of America's largest industry in a saga of greed and stubbornness, spotlighting dedicated managers, engineers, and financiers who struggled to change the Big Three before it was too late. 60,000 first printing. First serial, The Wall Street Journal. Tour.

Book Revenue Management and Survival Analysis in the Automobile Industry

Download or read book Revenue Management and Survival Analysis in the Automobile Industry written by André Jerenz and published by Springer Science & Business Media. This book was released on 2008-08-01 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: André Jerenz develops a price-based revenue management framework to support retailers in establishing better and more profitable pricing strategies, including assigning an initial asking price and the adjustment of price over time.

Book The End of Detroit

Download or read book The End of Detroit written by Micheline Maynard and published by Currency. This book was released on 2004-09-21 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth, hard-hitting account of the mistakes, miscalculations and myopia that have doomed America’s automobile industry. In the 1990s, Detroit’s Big Three automobile companies were riding high. The introduction of the minivan and the SUV had revitalized the industry, and it was widely believed that Detroit had miraculously overcome the threat of foreign imports and regained its ascendant position. As Micheline Maynard makes brilliantly clear in THE END OF DETROIT, however, the traditional American car industry was, in fact, headed for disaster. Maynard argues that by focusing on high-profit trucks and SUVs, the Big Three missed a golden opportunity to win back the American car-buyer. Foreign companies like Toyota and Honda solidified their dominance in family and economy cars, gained market share in high-margin luxury cars, and, in an ironic twist, soon stormed in with their own sophisticatedly engineered and marketed SUVs, pickups and minivans. Detroit, suffering from a “good enough” syndrome and wedded to ineffective marketing gimmicks like rebates and zero-percent financing, failed to give consumers what they really wanted—reliability, the latest technology and good design at a reasonable cost. Drawing on a wide range of interviews with industry leaders, including Toyota’s Fujio Cho, Nissan’s Carlos Ghosn, Chrysler’s Dieter Zetsche, BMW’s Helmut Panke, and GM’s Robert Lutz, as well as car designers, engineers, test drivers and owners, Maynard presents a stark picture of the culture of arrogance and insularity that led American car manufacturers astray. Maynard predicts that, by the end of the decade, one of the American car makers will no longer exist in its present form.

Book The American Automobile Industry

Download or read book The American Automobile Industry written by Robert Cole and published by University of Michigan Press. This book was released on 2020-06-01 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amid the gloom, indeed the despair, that prevailed among auto industry spokesmen during early 1981, the University of Michigan held the first U.S.-Japan Auto Conference. With all the uncertainty that accompanies a march into new territory, the conference very much resembled a call to arms as industry, union, and government officials sought to comprehend and respond to the Japanese challenge. In the subsequent two conferences in 1982 and 1983, the concerned parties displayed an impressive willingness to roll up their sleeves and get on with creating the conditions for a renewal of the industry. Yet success seemed to elude their efforts, and frustrations mounted as the national recession lengthened and deepened. It was not until the March 1984 conference that definite change in tone became apparent. By this time, it was clear that the industry was beginning to reap the fruits of its efforts. As Paul McCracken notes in his remarks, the market for new cars was manifesting its traditional high-geared response to improved business conditions, and the voluntary trade restraints were contributing to the ability of the industry to take advantage of this renewed prosperity. In addition, those who know the industry well knew that the major improvements in quality and productivity had been made, and many of the changes responsible for these improvements seem unlikely to be reversed. All this was much on the minds of speakers and participants during the March conference. The various speakers presented an image of people who thought that they were pretty much on the way toward addressing successfully their internal problems of productivity, quality, and marketing. All that remained was to dispose of the external factors that prevented the, from competing on that well-known if elusive "level playing field." [ix]

Book Library of Congress Subject Headings

Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 2003 with total page 1816 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Library of Congress Subject Headings

Download or read book Library of Congress Subject Headings written by Library of Congress. Cataloging Policy and Support Office and published by . This book was released on 2003 with total page 1808 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The European Automobile Industry

Download or read book The European Automobile Industry written by William A. Maloney and published by Routledge. This book was released on 2005-07-08 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an analysis of some of the changes that have transformed the automobile industry in the last thirty years illustrating some of the most significant consequences of globalization. Focusing on the response of Europe's policy makers, it analyzes government-industry relations at both national and transnational levels, demonstrating how national policy instruments have been eroded by regional, political and economic integration. There has been a significant and irreversible shift in the locus of decision-making power from nation states to the regional level in the automobile sect.

Book My Years With General Motors

Download or read book My Years With General Motors written by Alfred P Sloan and published by eNet Press. This book was released on 2015-01-16 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alfred P. Sloan, Jr. led the General Motors Corporation to international business success by virtue of his brilliant managerial practices and his insights into the new consumer economy he and General Motors helped to produce. Sloan's business biography, My Years With General Motors, was an instant best seller when it was first published in 1964 and is still considered indispensable reading by modern business giants.

Book How Toyota Became  1

Download or read book How Toyota Became 1 written by David Magee and published by Penguin Books India. This book was released on 2008-10-28 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journalist Magee explores Toyotas past and present in order to reveal how this car company has sustained such tremendous success. The lessons that Magee explains here can be valuable for managers in all disciplines and industries.