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Book Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics

Download or read book Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics written by Saiz-Alvarez, Jose Manuel and published by IGI Global. This book was released on 2019-04-26 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technological advances in the realm of business have attributed to the global interest of using digital innovations to increase consumer traffic. Utilizing these new techniques can increase the profitability of business industries and consumer analytic information for future reference. The Handbook of Research on Digital Marketing Innovations in Social Entrepreneurship and Solidarity Economics is a collection of research on social entrepreneurship as a critical element of economic growth with a look at the evolutionary aspects of digital technologies on the industry. While highlighting topics including social media, microfinance, and consumer behavior, this book is ideally designed for marketers, managers, professionals, academics, and graduate-level students concerned about the fields of economics, sociology, education, politics, and digital technology innovation.

Book Collective Courage

    Book Details:
  • Author : Jessica Gordon Nembhard
  • Publisher : Penn State Press
  • Release : 2015-06-13
  • ISBN : 0271064269
  • Pages : 325 pages

Download or read book Collective Courage written by Jessica Gordon Nembhard and published by Penn State Press. This book was released on 2015-06-13 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Collective Courage, Jessica Gordon Nembhard chronicles African American cooperative business ownership and its place in the movements for Black civil rights and economic equality. Not since W. E. B. Du Bois’s 1907 Economic Co-operation Among Negro Americans has there been a full-length, nationwide study of African American cooperatives. Collective Courage extends that story into the twenty-first century. Many of the players are well known in the history of the African American experience: Du Bois, A. Philip Randolph and the Ladies' Auxiliary to the Brotherhood of Sleeping Car Porters, Nannie Helen Burroughs, Fannie Lou Hamer, Ella Jo Baker, George Schuyler and the Young Negroes’ Co-operative League, the Nation of Islam, and the Black Panther Party. Adding the cooperative movement to Black history results in a retelling of the African American experience, with an increased understanding of African American collective economic agency and grassroots economic organizing. To tell the story, Gordon Nembhard uses a variety of newspapers, period magazines, and journals; co-ops’ articles of incorporation, minutes from annual meetings, newsletters, budgets, and income statements; and scholarly books, memoirs, and biographies. These sources reveal the achievements and challenges of Black co-ops, collective economic action, and social entrepreneurship. Gordon Nembhard finds that African Americans, as well as other people of color and low-income people, have benefitted greatly from cooperative ownership and democratic economic participation throughout the nation’s history.

Book Econom  a colaborativa y plataformas digitales

Download or read book Econom a colaborativa y plataformas digitales written by Pablo Jarne Muñoz and published by Editorial Reus. This book was released on 2020-01-01 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: La economía colaborativa ha venido para quedarse. Los modelos económicos en los que las plataformas en línea crean mercados abiertos donde los particulares ofrecen o intercambian servicios vienen marcados por la nota de la desintermediación, lo que a menudo colisiona con los intereses de los operadores tradicionales que desarrollan su actividad en el sector. Hemos de ser conscientes de que los problemas y retos que esta modalidad de intercambios plantea difícilmente pueden ser resueltos a través de los cauces tradicionales de que dispone nuestro ordenamiento jurídico. Se asiste, en definitiva, al auge de la posesión o de la idea de acceso a los bienes o servicios en detrimento de la propiedad. La obra se plantea como un intento de reconstrucción sistemática del movimiento colaborativo. Tras un capítulo introductorio en el que se expone la evolución y se delimitan los contornos actuales del fenómeno, se dedican sendos capítulos a profundizar en el régimen aplicable a las plataformas en línea y, a renglón seguido, en el estatuto del prosumidor y en la protección que reciben los usuarios de estos servicios. La obra se cierra con un estudio particularizado de los dos sectores en los que la economía colaborativa ha incidido con mayor empuje, el transporte y el alojamiento. Si bien se trata inicialmente de una obra de origen académico, va dirigida también a profesionales de los sectores en los que la economía colaborativa tiene una gran implantación. De igual modo puede resultar interesante para el sector público y las asociaciones de consumidores. Pablo Jarne es Profesor Ayudante Doctor de Derecho Mercantil en la Universidad de Zaragoza. Cursó sus estudios doctorales en el ámbito de la distribución comercial. Destacan la realización del Máster en Derecho de la distribución y el Diploma de Estudios Superiores Especializados en Derecho económico, ambos en la Universidad de Montpellier, así como su paso por el Consejo de Consumidores y Usuarios de Madrid. Es autor de una veintena de publicaciones principalmente orientadas al ámbito de la distribución, el consumo y las nuevas tecnologías.

Book Comparative Labor Law

    Book Details:
  • Author : Matthew W. Finkin
  • Publisher : Edward Elgar Publishing
  • Release : 2015-07-31
  • ISBN : 1781000131
  • Pages : 504 pages

Download or read book Comparative Labor Law written by Matthew W. Finkin and published by Edward Elgar Publishing. This book was released on 2015-07-31 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic pressure, as well as transnational and domestic corporate policies, has placed labor law under severe stress. National responses are so deeply embedded in institutions reflecting local traditions that meaningful comparison is daunting. This bo

Book The Digital Transformation Playbook

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Book Humans as a Service

    Book Details:
  • Author : Jeremias Prassl
  • Publisher : Oxford University Press
  • Release : 2018-04-05
  • ISBN : 0192517384
  • Pages : 208 pages

Download or read book Humans as a Service written by Jeremias Prassl and published by Oxford University Press. This book was released on 2018-04-05 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT IF YOUR BOSS WAS AN ALGORITHM? The gig economy promises to revolutionise work as we know it, offering flexibility and independence instead of 9-to-5 drudgery. The potential benefits are enormous: consumers enjoy the convenience and affordability of on-demand work while micro-entrepreneurs turn to online platforms in search of their next gig, task, or ride. IS THIS THE FUTURE OF WORK? The gig economy promises to revolutionise work as we know it, offering flexibility and independence instead of 9-to-5 drudgery. The potential benefits are enormous: consumers enjoy the convenience and affordability of on-demand work while micro-entrepreneurs turn to online platforms in search of their next gig, task, or ride. HOW CAN WE PROTECT CONSUMERS & WORKERS WITHOUT STIFLING INNOVATION? As courts and governments around the world begin to grapple with the gig economy, Humans as a Service explores the challenges of on-demand work, and explains how we can ensure decent working conditions, protect consumers, and foster innovation. Employment law plays a central role in levelling the playing field: gigs, tasks, and rides are work - and should be regulated as such.

Book Netnography

    Book Details:
  • Author : Robert V Kozinets
  • Publisher : SAGE Publications
  • Release : 2010
  • ISBN : 1848606451
  • Pages : 233 pages

Download or read book Netnography written by Robert V Kozinets and published by SAGE Publications. This book was released on 2010 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: With as many as 1 billion people now using online communities such as newsgroups, blogs, forums, social networking sites, podcasting, videocasting, photosharing communities, and virtual worlds, the internet is now an important site for research. This exciting new text is the first to explore the discipline of 'Netnography' - the conduct of ethnography over the internet - a method specifically designed to study cultures and communities online. For the first time, full procedural guidelines for the accurate and ethical conduct of ethnographic research online are set out, with detailed, step-by-step guidance to thoroughly introduce, explain, and illustrate the method to students and researchers. The author also surveys the latest research on online cultures and communities, focusing on the methods used to study them, with examples focusing on the new elements and contingencies of the blogosphere (blogging), microblogging, videocasting, podcasting, social networking sites, virtual worlds and more. This book will be essential reading for researchers and students in social sciences such as anthropology, sociology, marketing and consumer research, organization and management studies and cultural and media studies.

Book What s Yours is Mine

Download or read book What s Yours is Mine written by Tom Slee and published by Scribe Publications. This book was released on 2017-11-23 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Airbnb facilitates the booking of over 37 million overnight stays per year. Uber operates in 450 cities in 60 countries. Both claim to be part of the rapidly growing ‘sharing economy’ — but what does that actually mean? Here, Tom Slee offers a razor-sharp examination of the ‘sharing economy’: from its genesis in open-source software and media file sharing, through to the present day popularity of Uber, Airbnb, Taskrabbit, and similar services, which operate outside of normal business regulations, taking on none of the risk or responsibility when something goes wrong. He asks, how did we get from the generosity of what’s mine is yours, to the self-interest and greed of what’s yours is mine?

Book Climate Risk Informed Decision Analysis  CRIDA

Download or read book Climate Risk Informed Decision Analysis CRIDA written by Mendoza, Guillermo and published by UNESCO Publishing. This book was released on 2018-12-31 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Employment in Metropolitan Areas

Download or read book Employment in Metropolitan Areas written by United States. Bureau of Labor Statistics and published by . This book was released on 1947 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Sharing Solution

Download or read book The Sharing Solution written by Janelle Orsi and published by NOLO. This book was released on 2009 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents legal and practical methods to sharing resources, including automobiles, housing, and caregiving, and describes how sharing programs benefit the economy, community, and the environment.

Book Occupational Safety and Hygiene

Download or read book Occupational Safety and Hygiene written by Pedro Arezes and published by CRC Press. This book was released on 2013-04-04 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: Occupational Safety and Hygiene presents selected papers from the International Symposium on Occupational Safety and Hygiene – SHO2013 (Guimarães, Portugal, 14-15 February 2013), which was organized by the Portuguese Society for Occupational Safety and Hygiene (SPOSHO). The contributions from 15 different countries focus on: - Occupational safety - Risk assessment - Safety management - Ergonomics - Management systems - Environmental ergonomics - Physical environments - Construction safety - Human factors The papers included in the book are mainly based on research carried out at universities and other research institutions, but they are also based on practical studies developed by Occupational Health & Safety (OHS) practitioners within their companies. As a result, this book will be useful to get acquainted with the state-of-the-art of the research within the aforementioned domains, as well as with some practical tools and approaches that are currently used by OHS professionals worldwide.

Book Connectivity Conservation

    Book Details:
  • Author : Kevin R. Crooks
  • Publisher : Cambridge University Press
  • Release : 2006-11-02
  • ISBN : 113946020X
  • Pages : 675 pages

Download or read book Connectivity Conservation written by Kevin R. Crooks and published by Cambridge University Press. This book was released on 2006-11-02 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the biggest threats to the survival of many plant and animal species is the destruction or fragmentation of their natural habitats. The conservation of landscape connections, where animals, plants, and ecological processes can move freely from one habitat to another, is therefore an essential part of any new conservation or environmental protection plan. In practice, however, maintaining, creating, and protecting connectivity in our increasingly dissected world is a daunting challenge. This fascinating volume provides a synthesis on the current status and literature of connectivity conservation research and implementation. It shows the challenges involved in applying existing knowledge to real-world examples and highlights areas in need of further study. Containing contributions from leading scientists and practitioners, this topical and thought-provoking volume will be essential reading for graduate students, researchers, and practitioners working in conservation biology and natural resource management.

Book Crowdsourcing

Download or read book Crowdsourcing written by Daren C. Brabham and published by MIT Press. This book was released on 2013-05-10 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to crowdsourcing that goes beyond social media buzzwords to explain what crowdsourcing really is and how it works. Ever since the term “crowdsourcing” was coined in 2006 by Wired writer Jeff Howe, group activities ranging from the creation of the Oxford English Dictionary to the choosing of new colors for M&Ms have been labeled with this most buzz-generating of media buzzwords. In this accessible but authoritative account, grounded in the empirical literature, Daren Brabham explains what crowdsourcing is, what it is not, and how it works. Crowdsourcing, Brabham tells us, is an online, distributed problem solving and production model that leverages the collective intelligence of online communities for specific purposes set forth by a crowdsourcing organization—corporate, government, or volunteer. Uniquely, it combines a bottom-up, open, creative process with top-down organizational goals. Crowdsourcing is not open source production, which lacks the top-down component; it is not a market research survey that offers participants a short list of choices; and it is qualitatively different from predigital open innovation and collaborative production processes, which lacked the speed, reach, rich capability, and lowered barriers to entry enabled by the Internet. Brabham describes the intellectual roots of the idea of crowdsourcing in such concepts as collective intelligence, the wisdom of crowds, and distributed computing. He surveys the major issues in crowdsourcing, including crowd motivation, the misconception of the amateur participant, crowdfunding, and the danger of “crowdsploitation” of volunteer labor, citing real-world examples from Threadless, InnoCentive, and other organizations. And he considers the future of crowdsourcing in both theory and practice, describing its possible roles in journalism, governance, national security, and science and health.

Book Mahatma Gandhi

    Book Details:
  • Author : Dennis Dalton
  • Publisher : Columbia University Press
  • Release : 2012-02-21
  • ISBN : 0231530390
  • Pages : 353 pages

Download or read book Mahatma Gandhi written by Dennis Dalton and published by Columbia University Press. This book was released on 2012-02-21 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dennis Dalton's classic account of Gandhi's political and intellectual development focuses on the leader's two signal triumphs: the civil disobedience movement (or salt satyagraha) of 1930 and the Calcutta fast of 1947. Dalton clearly demonstrates how Gandhi's lifelong career in national politics gave him the opportunity to develop and refine his ideals. He then concludes with a comparison of Gandhi's methods and the strategies of Martin Luther King Jr. and Malcolm X, drawing a fascinating juxtaposition that enriches the biography of all three figures and asserts Gandhi's relevance to the study of race and political leadership in America. Dalton situates Gandhi within the "clash of civilizations" debate, identifying the implications of his work on continuing nonviolent protests. He also extensively reviews Gandhian studies and adds a detailed chronology of events in Gandhi's life.

Book Aspectos jur  dicos y fiscales de la econom  a colaborativa

Download or read book Aspectos jur dicos y fiscales de la econom a colaborativa written by and published by . This book was released on 2019 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: