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Book Artificial Intelligence Customer Psychological Predictive

Download or read book Artificial Intelligence Customer Psychological Predictive written by Johnny Ch LOK and published by . This book was released on 2019-04-07 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges of (AI) big data gather shapingthe future of retail for consumer industriesAnother challenge of (AI) big data gather is that how to shape the consumer behavior to let business owner to feel or know or predict. It means that how it express it's conclusion or opinion for every consumer behavior after it had gather all big data in any data gather period, e.g. three months, half year or one year consumer shopping model data gather period.Because every kind of industry, consumers will continue to demand price and quality change , with a wide range of convenient fulfilment options among of different kinds of products or services supply. Overall, the (AI) big data gather procedure gives opinion concerns every time retail experience will become more exciting, simple and convenient, depending on the consumer's ever-changing needs. So, I believe that (AI) big data gather every conclusion or result will be different, due to consumer's price and quality demand will often change to every kind of product or service supply in retail industry. So, how to shape (AI) big data gathering's analytical conclusion or result more clear. I shall recommend organizations need to build great understanding of and a stronger connection to increasingly empowered consumers before they plan and implement how to apply (AI) big data gather tool to predict consumer behavior as below:Firstly, (AI) is empowered by technology, the consumer is redefining value. The traditional measures of cost, choice and convenience are still relevant, but not control and experience are also important. Globally, consumers have access to more than 2 billion different products choice by a wide range of traditional competitors and dynamic new entrants, all experimenting with new business models and methods of client engagement. As choice increases, loyalty becomes more difficult familiarity and the consumer becomes more empowered. Businesses will have no choice and constantly innovate and disrupt themselves by meeting new technologies of high standards and expectations of consumers. So, (AI) data gather tool will need to follow different target group of consumers' needs to follow their different kinds of product design or style choice preferable to gather data in order to conclude the different target groups of consumer behavior to give opinion more clear and accurate to let businessmen to understand more clear how its customers' behavioral choice trend in the future half month, even to two years period.Secondly, businessmen need to adopt changing technologies rapidly. Technology will be the key driver of this retail industry. Industry participants will only success if they have a clear prediction to focus on how to using technology to increase the value added to consumers. They must , however, do so will I realistic assessment of their costs and benefits. Hence, (AI) big data gather technological tools will need to design to help them to gather data efficiently by these ways, such as the internet of things ( IOT), artificial intelligence (AI) machine learning, augmented reality (AR)/virtual reality (VR), digital traceability. So, future (AI) big data gather tool are predicted to be most influential customer behavioral positive emotion changing tool for retail , due to their widespread applications , ability to drive efficiencies and impact on labor in order to impact consumer behavior changing effort from negative emotion to positive.Thirdly, (AI) big data gather tool is an advanced data science of consumer behavior predictive tool. Businesses will have to bring the journey from simply collecting consumer data to using it to scale and systematize enhanced decision making across the entire value chain. When focused on their business goals, industry players should not lose sight of the impact that future capabilities and transformative business models may have on society.

Book What Are Marketing Information and Artificial Intelligence Customer Psychological Predictive

Download or read book What Are Marketing Information and Artificial Intelligence Customer Psychological Predictive written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-04 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: (AI) digital data gather technology predicts food consumer behavior's main barriersWhat are the main barriers to food industry? When the food manufacturer applies (AI) big data gather technology to predict food consumer behavior? The barriers include that the food manufacturer / provider needs to decide whether when the right time is applied to the right (AI) digital big data prediction tool channel to find the right food consumers to be chose to full food consumption satisfactory questionnaires, how to gather multi-class food consumption classifiers on real-world food consumers transactional data from the food sale domain consistently to show the critical numbers of different kinds of food items at which the predictive performance most accurate? So, any food manufacturer / provider's advanced in (AI) digital data gather warehousing and management technologies can provide that opportunities for food business to enhance long term relationship with the food providers' clients. However, food industry's (AI) digital data gather aims to improve food customer product targeting, increase food customer loyalty and food purchase probability to the food supplier. To effective identify, understand and satisfy the needs of their food customers, the food suppliers need to develop the right (AI) digital questionnaire questions and find the right food customers to fill every right questions from every digital questionnaire at the right time through the right channel. Above of all these, they will be the barriers when one food supplier expects its (AI) digital data gather questionnaires which can conclude the most accurate prediction concerns any kinds of consumer food product choices. So, such as (AI) digital data prediction model, it is needed to incorporate into the food market segmentation, food customer targeting, and food challenging decisions with the goal of maximizing the total food customer lifetime. For example, (AI) big data gather transaction data is reasonable and accurate for building predictive models. Transaction data can be electronically collected and readily made available for data mining in lot quantity at minimum extra costs.Suggestion to apply (AI) prototypes of food customer profiles method to predict food customer behavioral changes. Prototypes of food customer profiles mean to be extracted from the discovered bins and multi-class classifies models are built using those prototypes. The learned models can than be used to predict the class of food customer profiles ( e.g. restaurants, school canteens, supermarkets etc. food suppliers) based on their food purchases. The approach is validated on the case study of a food retail and food service company operating in food and beverages market.So, a food customer profile, it is a description (AI) data gather tool will record every of food customer using available information, which help in understanding their background and food consumption behavior. (AI) data gather tool can well develop every food customer profile, every food customer data is essential in food market analysis as they aid food suppliers in saving time and money by highlighting the real potential food consumers whose needs are to be met rather a range of individuals.So, (AI) data gather tool can record every food consumer profile and every can be factual or behavioral food consumption. A factual food customer profile consists of a set of characteristics for (AI) big data gather record, e.g. demographic information, such as food customer name, gender, birth date, when a behavioral food customer profile consists of what the food customer is actually doing and is usually derived from (AI) digital transactional data gather record.

Book Marketing Information and Artificial Intelligence Customer Psychological Predictive Methods

Download or read book Marketing Information and Artificial Intelligence Customer Psychological Predictive Methods written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-12 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter Three(AI) tool judges the difference between utility factor and emotionto influence consumer decision making In economic utility or immediate (expected) emotion aspects, whether which is more influential to excite consumption. To analyze whether it is economic utility or immediate ( expected) emotion more influential to excite consumption. It depends on the consumer individual consumption choice is in which situations. For example, if the industry's general consumer individual consumption decision is concentrate on emotion influential aspect, such as cruise entertainment industry, hospital care service industry, theme park entertainment industry, movie watching entertainment industry etc. Above all these industries have same nature, it is service. So, it seems that service industry's main influential factor is immediate ( expected) emotion influence, it is not economic utility influence. Otherwise, product sale industry's main influential factor is utility. 3.1(AI) judges consumer utility factorFor this toy choice situation example, parent choose to buy one toy to give whose child to play. They usually considerate which kind of toy is attractive to their child whom like to play. In many different kinds of toys choice, if the child likes to choose the kind of toy to play. After the child's parents had purchased the kind of toy to let whose child to play one period time, e.g. six month. Then, when the child feel that who has need to buy another new toy to play, due to he/she feels bored to play this toy. So, it seems that the child feels this toy has less utility or it's utility is decreased. So, he/she expects whose parent can buy another new kind of toy to let whom to play. It also implies that it is not emotion factor to influence the child to feel boredom and unfunny to play this kind of old toy after six months. It is the product's utility factor which can not attract the child to play it any more. So, this old toy's utility is decreased when this child spends six months to play it. This toy's value is only six month utility to this child to play. Otherwise, if this kind of toy is bought by another parent. It is possible that the another child like to play this kind of toy one year or more. So, it's utility to another child is one year or more period. So, product's utility period is difference, it depends on how long time of the user's satisfactory time.

Book Marketing Information and Artificial Intelligence Customer Psychological Predictive  Methods Difference

Download or read book Marketing Information and Artificial Intelligence Customer Psychological Predictive Methods Difference written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-01-15 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapter TwoWhat is (AI) deep learning techniques to forecast environment behavioral consumptionThe (AI) deep-learning technology leads to performance enhancement and generalization of artificial intelligent technology. It influences the global leader in the field of information technology has declared its intention to utilize the deep-learning technology to solve environmental problems, such as climate change. So, it will help agriculture farming businesses can raise any plant food: vegetable, fruit, rice which grow up very easily if farmers can apply (AI) deep-learning technology to solve environment problems to influence their plant food grow. If the whole year seasonal change is very good and it is suitable for any plant food to grow in farming land easily, e.g. rain is enough and soil is enough for any plant food to grow in the farm lands. Then, fruit, rice, vegetable etc. agriculture businesses will have much beneficial attribution to global farmers. The question is how to use deep-learning technologies in the environmental field to predict the status of pro-environmental consumption. We predicted the pro-environmental consumption index based on Google search query data, using a recurrent neural network ( RNN model). To certify the accuracy of the index, we compared the prediction accuracy of the RNN model with that of the ordinary least square and artificial necessary network models. For example, the RNN model predicts the pro-environmental consumption index better than any other model. we expect the RNN model to perform still better in a big data environment because the deep-learning technologies would be increasingly as the volume of data grows. So, deep-learning technologies could be useful in environmental forecasting to prevent damage caused by climate change to influence any rice, vegetable, tomato, potato, fruit etc. different plant food grow in any countries' farming land easily.For South Korea example, over 800 government agencies spent 2.2 trillion Korea won on eco-products in 2014 year. However, green products are rarely purchased outside these agencies. This phenomenon occurs because there is a gap between consumer attitudes and behavior, that is environmental attitude is a major factor in decision making vis-a-vis the consumption of " green" food and services ( Jorea Ministry of Environment, 2015). Therefore, it is necessary to understand those consumer attitude, that will lead to sustainability-conductive behavior and consumption.2.1Environmental consumption predictionRecently, many researchers have studied pro-environmental consumption and household indexes as well as suicide rate predictions using messages posted by internet users on Google trend, Tweets etc. channel. Whether can environmental consumption be predicted by (AI) deep-learning technological internet channel? How can impact the pro-environmental consumption attitudes of green policies? Korea scientists estimated pro-environmental attitudes using search query data provided by Google trend and confirmed through regression analysis, that pro-environmental attitude has a positive correlation with the pro-environmental attitude index. They also explained that environment-friendly attitude of residents plan an important role in policy making. In the past, most household consumption indexed were calculated through surveys, but (AI) deep-learning technological tool " big data" have recently gained research attention ( Lee et al. 2016).It seems that (AI) deep-learning technology can help agricultural export countries' farmers, e.g. US, UK, Canada, New Zealand, Australia, Japan, China, India etc. they can predict environmental behavioral consumption to any rice, tomato, potato, fruit, vegetable etc. plant food consumers. The beneficial advantages to them include as below:

Book Artificial Intelligence in Behavioral and Mental Health Care

Download or read book Artificial Intelligence in Behavioral and Mental Health Care written by David D. Luxton and published by Academic Press. This book was released on 2015-09-10 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence in Behavioral and Mental Health Care summarizes recent advances in artificial intelligence as it applies to mental health clinical practice. Each chapter provides a technical description of the advance, review of application in clinical practice, and empirical data on clinical efficacy. In addition, each chapter includes a discussion of practical issues in clinical settings, ethical considerations, and limitations of use. The book encompasses AI based advances in decision-making, in assessment and treatment, in providing education to clients, robot assisted task completion, and the use of AI for research and data gathering. This book will be of use to mental health practitioners interested in learning about, or incorporating AI advances into their practice and for researchers interested in a comprehensive review of these advances in one source. Summarizes AI advances for use in mental health practice Includes advances in AI based decision-making and consultation Describes AI applications for assessment and treatment Details AI advances in robots for clinical settings Provides empirical data on clinical efficacy Explores practical issues of use in clinical settings

Book The Difference Between Artificial Intelligence and Psychological Method Predicts  Consumer Behavior

Download or read book The Difference Between Artificial Intelligence and Psychological Method Predicts Consumer Behavior written by Johnny Ch Lok and published by Independently Published. This book was released on 2018-09-08 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different suitations. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment.

Book Is Marketing Information

    Book Details:
  • Author : Johnny Ch LOK
  • Publisher :
  • Release : 2019-01-03
  • ISBN : 9781793108944
  • Pages : 253 pages

Download or read book Is Marketing Information written by Johnny Ch LOK and published by . This book was released on 2019-01-03 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some economists indicate idea that seen central to the development of regional science at large and to economic geography and international trade theory. In this terms of economies of specialization increase returns to scale and in the case of regional science and economic geography, economies of localization and urbanization.The questions concern: Can choose the best business location to attract consumption growth performance? Does the best destination attract consumption growth?" Two cities attract trade from an intermediate town in the vicinity of the breaking point, approximately in direct proportion to the population of the two cities, and in inverse proportion to the squares of the distances of the intermediate town" ( Reggiani, 1998).It implies some economists believe that geographic location choice factor can influence consumption growth. It is possible due to the location has many people are living. So, it brings many business chance, or the location is one the country's main in economic development location, it can attract many travelers choose to go to the location to travel. So, it has many travelling clients to prefer to consumer.However, a smaller region can still attract consumption growth, if it had good transportation system. For example, a small region may not have its own university, but inhabitants may still have access to higher education. Elsewhere accessibility measures are also need in activity location models, where access ability is the way through which the quality of the transport system influences the land use.So, it seems although the regional land is small size and far from cities, but if it can have good transportation system to provide any people to travel the small size regional land from outside cities. It is possible to bring consumption growth. However, some economists believe that distance influence relations in economics and economic geography in two ways: first, natural resources are distributed unevenly across space and second, distance separates various activities from each other. They apply " law of demand" to support their reasons.In regional sciences, accessibility plays an important role for analyzing the distribution of economic cities and regional development. Within regional science, the attempt to predict and explain the distribution of economic activity has become known as economic geography. Research in economic geography attempt to answer the question: What forces cause geographic behavioral consumption? Some economists support the production function and into the interaction between transportation cost and plant level scale economies, this geographical factor will bring much geographical behavioral consumption. For example, accessibility of population is an indicator of market size for suppliers of products and services, whereas successful ability to GDP could be an indicator of the market size for suppliers of high level business services ( Spiekermannn and Wegener, 2007).However, some economists argue that market potential is not necessarily the actual market. For example, since a person can't make the same purchase at two different locations. Hence, they believe that is one person has make purchase in one location far from whose home. Then, if he/she find another location which is close to whose home. The, he/she must not choose to buy the same purchase again, even he/she believe the seller's shop is close to whose home location. It implies that far location is not one factor to influence consumers to choose to buy the product if the consumer lines to buy the product.

Book Predicting Personality

Download or read book Predicting Personality written by Drew D'Agostino and published by John Wiley & Sons. This book was released on 2019-11-12 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate playbook for using artificial intelligence to communicate effectively, build teams, and win customers Not long ago, we imagined a hyper-connected world full of trust and openness—a world where effortless communication would bring about a new understanding between people everywhere. Judging from our current environment, this vision of the future may have been overly optimistic. With infinite channels and countless voices flooding them with messages, most people have become highly skeptical and guarded by necessity. As a result, communication is much harder than ever before. Despite the unprecedented connectivity enabled by modern technology, we are far less likely to trust and to invest the time needed to build strong relationships. How can we use technology to reverse this trend? A groundbreaking new branch of artificial intelligence—Personality AI—may be the answer. Combining traditional machine learning, data analytics, and behavioral psychology, Personality AI helps professional communicators tear down walls, establish trust with their audiences, and utilize data to build meaningful relationships, strengthen empathy, and win more customers. Predicting Personality is a practical, real-world playbook for any individual or business whose success hinges on the ability to communicate effectively and build teams. Authors Drew D’Agostino and Greg Skloot—CEO and President, respectively, of Crystal, the app that tells you anyone's personality—show you how businesses can leverage Personality AI and machine learning to grow faster and communicate more effectively than was previously possible. This reader-friendly guide teaches you what Personality AI is, how it works, and demonstrates its practical applications in both life and business. This book: ● Explains how to understand personality types in various contexts, including sales, recruiting, coaching ● Provides guidelines for using personality data to learn and execute ● Explores ethics and compliance considerations surrounding the use of Personality AI ● Offers valuable insights from a leader in the business applications of Personality AI Predicting Personality: Using AI to Understand People and Win More Business is a must-have guide for C-suite executives, sales and marketing professionals, coaches, recruiters, and business owners.

Book Artificial Intelligence Predicts Consumer Behavioral Tool Business Journey

Download or read book Artificial Intelligence Predicts Consumer Behavioral Tool Business Journey written by Johnny Ch LOK and published by . This book was released on 2018-11-23 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: PrepareThis AI science fiction brings readers to image whether what are influenced by artificial intelligent big data gathering tool if it can be invented to replace human marketing research method to predict when, how and why consumer behaviors changes successfully. This book let readers to image themselve are such consumer behavior predictive professional how to apply AI tool to predict customer behavior changes for themselve example product industries in this consumer behavioral predictive journey.This book has these two research questions need to be answered?(1)Can apply (AI) learning machine predict consumer behaviors?(2)Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate?Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans.Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately.In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.

Book Can Apply Artificial Intelligence Predicts Consumer Behavior In Business Environment

Download or read book Can Apply Artificial Intelligence Predicts Consumer Behavior In Business Environment written by Johnny C. H. Lok and published by Independently Published. This book was released on 2018-09-17 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different situation. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment.

Book Enhancing and Predicting Digital Consumer Behavior with AI

Download or read book Enhancing and Predicting Digital Consumer Behavior with AI written by Musiolik, Thomas Heinrich and published by IGI Global. This book was released on 2024-05-13 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding consumer behavior in today's digital landscape is more challenging than ever. Businesses must navigate a sea of data to discern meaningful patterns and correlations that drive effective customer engagement and product development. However, the ever-changing nature of consumer behavior presents a daunting task, making it difficult for companies to gauge the wants and needs of their target audience accurately. Enhancing and Predicting Digital Consumer Behavior with AI offers a comprehensive solution to this pressing issue. A strong focus on concepts, theories, and analytical techniques for tracking consumer behavior changes provides the roadmap for businesses to navigate the complexities of the digital age. By covering topics such as digital consumers, emotional intelligence, and data analytics, this book serves as a timely and invaluable resource for academics and practitioners seeking to understand and adapt to the evolving landscape of consumer behavior.

Book Artificial Intelligence Big Data Gathering Predicts Consumer Behavior

Download or read book Artificial Intelligence Big Data Gathering Predicts Consumer Behavior written by Johnny Ch LOK and published by Independently Published. This book was released on 2018-09-19 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has these two research questions need to be answered? (1) Can apply (AI) learning machine predict consumer behaviors? (2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book. In my this book second part, I shall explain why and how human can possible apply (AI) tool to predict consumer individual emotion. I shall indicate case studies to explain how consumer individual better or worse emotion how to influence whose consumption behavior in different situation. Finally, I shall indicate evidences to conclude how and why (AI) tool that can be used to predict consumer individual emotion and it will have direct relationship to influence consumption behavior, as well as how (AI) tool can assist businessmen to judge whether what reasons case the customer does not choose to buy its product, it is possible because the product high price factor, poor product quality or poor staff service performance or attitude etc. different factors to influence the consumer decides to choose to buy the other product consequently, when the (AI) tool can confirm consumer has good or bad emotion to judge what factors are the causes his decision making at the moment. Readers can understand why and how (AI) tool can be attempt to be applied to predict customer emotion and it can influence positive or negative consumption behavior to the product clearly in this part.

Book Artificial Intelligence Predicts Product and Service Industry Consumption

Download or read book Artificial Intelligence Predicts Product and Service Industry Consumption written by Johnny Ch LOK and published by . This book was released on 2018-10-25 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: PrepareThis book aims to explain why and how future artificial intelligent technology ( big data gathering method) can be applied to assit businesses to predict why and when and how consumer behavior changes. I shall explain why traditional psychological and statistic and marketing methods are applied to predict consumer behaviors, human's judgement and analytical effort will be worse to compare AI machine's judgement and analytical effort. Also, I shall indicate different business organizations why they apply AI big data gathering method to help them to design any questionnaires ( surveys) questions which will be more valid and useful to conclude human's questionnaires ( surveys) design questions method.This book has these two research questions need to be answered?(1)Can apply (AI) learning machine predict consumer behaviors?(2)Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate?Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans.Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately.In my this book first part, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.

Book Enhancing and Predicting Digital Consumer Behavior with AI

Download or read book Enhancing and Predicting Digital Consumer Behavior with AI written by Thomas Heinrich Musiolik and published by Business Science Reference. This book was released on 2024-04-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding consumer behavior in today's digital landscape is more challenging than ever. Businesses must navigate a sea of data to discern meaningful patterns and correlations that drive effective customer engagement and product development. However, the ever-changing nature of consumer behavior presents a daunting task, making it difficult for companies to gauge the wants and needs of their target audience accurately. Enhancing and Predicting Digital Consumer Behavior with AI offers a comprehensive solution to this pressing issue. A strong focus on concepts, theories, and analytical techniques for tracking consumer behavior changes provides the roadmap for businesses to navigate the complexities of the digital age. Through multidisciplinary research and practice, specifically focusing on behavioral analysis, the book equips executives, entrepreneurs, marketers, and data analysts with the tools to make informed decisions that drive business success. Enhancing and Predicting Digital Consumer Behavior with AI goes beyond immediate challenges, identifying future trends companies can leverage to develop new products and businesses. It also addresses the ethical implications of rapidly advancing technologies in consumer behavior analysis. By covering topics such as digital consumers, emotional intelligence, and data analytics, this book serves as a timely and invaluable resource for academics and practitioners seeking to understand and adapt to the evolving landscape of consumer behavior.

Book Artificial Intelligence Predicts Consumer Behavioral Tool

Download or read book Artificial Intelligence Predicts Consumer Behavioral Tool written by Johnny Ch LOK and published by . This book was released on 2018-06-05 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepare This book has these two research questions need to be answered?(1) Can apply (AI) learning machine predict consumer behaviors?(2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.

Book Artificial Intelligence Marketing and Predicting Consumer Choice

Download or read book Artificial Intelligence Marketing and Predicting Consumer Choice written by Steven Struhl and published by Kogan Page Publishers. This book was released on 2017-04-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to predict consumer choice is a fundamental aspect to success for any business. In the context of artificial intelligence marketing, there are a wide array of predictive analytic techniques available to achieve this purpose, each with its own unique advantages and disadvantages. Artificial Intelligence Marketing and Predicting Consumer Choice serves to integrate these widely disparate approaches, and show the strengths, weaknesses, and best applications of each. It provides a bridge between the person who must apply or learn these problem-solving methods and the community of experts who do the actual analysis. It is also a practical and accessible guide to the many remarkable advances that have been recently made in this fascinating field. Online resources: bonus chapters on AI, ensembles and neural nets, and finishing experiments, plus single and multiple product simulators.

Book AI for Marketing and Product Innovation

Download or read book AI for Marketing and Product Innovation written by A. K. Pradeep and published by John Wiley & Sons. This book was released on 2018-11-26 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.