Download or read book An Overview and Analysis of Strategic Alliances on the Example of the Car Manufacturer Renault written by Nina Rakowski and published by GRIN Verlag. This book was released on 2009-08 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 58%, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, 28 entries in the bibliography, language: English, abstract: ...] There are many different types of partnerships like joint ventures, consortia, licensing, networks and strategic alliances. For a detailed analysis this work concentrates on strategic alliances. To give an insight on the topic this work analyses the alliences between the car manufacturers Nissan and Renault and Renault and Volvo. These partnerships are examples of alliance's success and failure. On the basis of these examples this work illustrates the sources of alliance formation and how alliances are able to create competive advantage but also the reasons why so many alliances fail. Before the case studies of the above mentioned companies will be discussed this work explains the sources of alliance formation on a theoretical basis.

Download or read book An overview and analysis of strategic alliances on the example of the car manufacturer Renault written by Nina Rakowski and published by GRIN Verlag. This book was released on 2008-10-08 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 58%, University of Lincoln (Faculty of Business & Law), course: International Marketing Strategy, language: English, abstract: [...] There are many different types of partnerships like joint ventures, consortia, licensing, networks and strategic alliances. For a detailed analysis this work concentrates on strategic alliances. To give an insight on the topic this work analyses the alliences between the car manufacturers Nissan and Renault and Renault and Volvo. These partnerships are examples of alliance’s success and failure. On the basis of these examples this work illustrates the sources of alliance formation and how alliances are able to create competive advantage but also the reasons why so many alliances fail. Before the case studies of the above mentioned companies will be discussed this work explains the sources of alliance formation on a theoretical basis.

Download or read book Strategic Management Accounting Volume II written by Vassili Joannidès de Lautour and published by Springer. This book was released on 2018-07-13 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book responds to key issues in strategic management control beyond the numbers. Grounded in research but written with practitioners and students in mind, this second volume addresses the most up-to-date management control issues in the public sector, forecasting, budgeting and controls in international organisations.

Download or read book Parallel Problem Solving from Nature PPSN XVII written by Günter Rudolph and published by Springer Nature. This book was released on 2022-08-13 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set LNCS 13398 and LNCS 13399 constitutes the refereed proceedings of the 17th International Conference on Parallel Problem Solving from Nature, PPSN 2022, held in Dortmund, Germany, in September 2022. The 87 revised full papers were carefully reviewed and selected from numerous submissions. The conference presents a study of computing methods derived from natural models. Amorphous Computing, Artificial Life, Artificial Ant Systems, Artificial Immune Systems, Artificial Neural Networks, Cellular Automata, Evolutionary Computation, Swarm Computing, Self-Organizing Systems, Chemical Computation, Molecular Computation, Quantum Computation, Machine Learning, and Artificial Intelligence approaches using Natural Computing methods are just some of the topics covered in this field.

Download or read book RESTART Sustainable Business Model Innovation written by Sveinung Jørgensen and published by Springer. This book was released on 2018-07-31 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking the business model as point of departure, this open access book explores how companies and organizations can contribute to a more sustainable future by designing innovative models that are both sustainable and profitable. Based upon years of research, it draws together theoretical foundations and existing literature on the topic of sustainable business alongside case studies and practical solutions. After examining the theoretical foundations of sustainable business model innovation, the authors present their own framework – RESTART. Consisting of seven factors, this framework can be the basis for restarting any business model. The final section outlines a research agenda for sustainable business informed by the perspectives and frameworks put forward in this book.

Download or read book Strategic Management written by Colin White and published by Bloomsbury Publishing. This book was released on 2017-03-14 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting the challenges of formulating, implementing and monitoring strategy in practice, White's contemporary text discusses differing theories and approaches in the context of real-world experience. Readers are encouraged to conceptualize and generalize business problems and to confront philosophical issues without losing sight of practical aims. Each chapter starts with a Key Strategic Challenge and sets the scene of a case study which is resolved at the end of the chapter. The text includes more than 60 Strategy in Action short case examples to illustrate how organizations apply strategy in practice along with fifteen long case studies for detailed analysis. Strategic Projects and Exploring Further sections encourage readers to investigate the subject more in detail. Strategic Management: - Acknowledges the complex reality of strategy in the real world showing students the challenges they will encounter when implementing strategy in practice. - Provides a solid theoretical grounding in the subject enabling students to develop their own strategic approaches. - Offers comprehensive and contemporary topic coverage reflecting current trends such as globalization, co-operative strategy and performance measurement. - Includes separate chapters on Implementation, Monitoring and Risk Assessment reflecting the critical role of these issues within organizations. - Provides a wide range of international case examples from well-known organizations in all regions of the world allowing students to see how strategy is implemented in practice and reflecting the global nature of strategy for multinational corporations. Integrated web packages include: - For students: Additional long case studies, integrating case study, links to further resources, searchable glossary. - For Instructors: Suggested teaching pathways and key themes, additional case study questions, comments on exercises and assignments within the text, powerpoint lecture presentations. Visit www.palgrave.com/business/white for more information.

Download or read book Strategic Alliance Management written by Brian Tjemkes and published by Taylor & Francis. This book was released on 2023-06-27 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset. This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis. The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.

Download or read book Automotive Management written by Jens Diehlmann and published by Walter de Gruyter. This book was released on 2012-11-12 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.

Download or read book Negotiation Excellence Successful Deal Making 2nd Edition written by Michael Benoliel and published by World Scientific. This book was released on 2014-09-16 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: Negotiation Excellence: Successful Deal Making is written by leading negotiation experts from top-rated universities in the US and in Asia and its objective is to introduce readers to the theory and best practices of effective negotiation. The book includes chapters ranging from: preparing and planning for successful negotiations; building relationships and establishing trust between negotiators; negotiating creatively to create mutual value and win-win situations; understanding and dealing with negotiators from different cultures; to managing ethical dilemmas.In addition to emphasizing the link between theory and practice, the book includes deal examples such as: Renault-Nissan alliance; mega-merger between Arcelor and Mittal Steel; Kraft Foods' acquisition of Cadbury PLC, Walt Disney Company's negotiation with the Hong Kong government; and Komatsu, a Japanese firm's negotiation with Dresser, an American firm.Following the success of the first edition, the second edition re-emphasizes the spirit of linking theory to practice with two new chapters on emotions in negotiation and the Indian negotiation style.

Download or read book Shift written by Carlos Ghosn and published by Crown Currency. This book was released on 2007-12-18 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Shift, Carlos Ghosn, the brilliant, audacious, and widely admired CEO of Nissan, recounts how he took the reins of the nearly bankrupt Japanese automotive company and achieved one of the most remarkable turnarounds in automotive—and corporate—history. When Carlos Ghosn (pronounced like “phone”) was named COO of Nissan in 1999, the company was running out of gas and careening toward bankruptcy. Eighteen short months later, Nissan was back in the black, and within several more years it had become the most profitable large automobile company in the world. In SHIFT, Ghosn describes how he went about accomplishing the seemingly impossible, transforming Nissan once again into a powerful global automotive manufacturer. The Brazilian-born, French-educated son of Lebanese parents, Ghosn first learned the management principles and practices that would shape his decisions at Nissan while rising through the ranks at Michelin and Renault. Upon his arrival at Nissan, Ghosn began his new position by embarking on a three-month intensive examination of every aspect of the business. By October 1999 he was ready to announce his strategy to turn the company around with the Nissan Revival Plan. In the plan, he consistently challenged the tradition-bound thinking and practices of Japanese business when they inhibited Nissan’s effectiveness. Ghosn closed plants, laid off workers, broke up long-standing supply networks, and sold off marginal assets to focus on the company’s core business. But slashing costs was just the first step in Nissan’s recovery. In fact, Ghosn introduced changes in every corner of the company, from manufacturing and engineering to marketing and sales. He updated Nissan’s car and truck lineup, took risks on dynamic new designs, and demanded improvements in quality—strategies that quickly burnished Nissan’s image in the marketplace, and re-established the company in the minds of consumers as a leader in innovation and engineering. Like the best-selling memoirs of Jack Welch, Lou Gerstner, and Larry Bossidy, SHIFT is a fascinating behind-the-scenes look at what it takes to transform and re-create a world-class company. Written by one of the world’s most successful and acclaimed CEOs, SHIFT is an invaluable guide for business readers everywhere.

Download or read book The Renault Nissan Alliance written by Martin Thomas and published by GRIN Verlag. This book was released on 2013-01-30 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2012 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Applied Sciences Berlin (Int. Management), course: Operative Marketing, language: English, abstract: This assignment paper analyzes the question, whether the alliance of two culturally different automobile giants was a success or not. Was Nissan be abled to use synergy effects of Renault and was Renault be abled to use Nissans benefits? In the analysis of the given case, the most common marketing strategies will be dopted: Michael Porter's Diamond / Five Forces, the cultural web, Hofstede's cultural dimensions, Porter's generic strategies, SWOT, PESTLE and Resource based view and Market based view.

Download or read book Cooperative Strategy written by John Child and published by . This book was released on 2019 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of Cooperative Strategy provides a comprehensive view of the practical and theoretical literature concerning cooperative strategies, and the alliance and network organizational forms that are the enablers of these strategies.

Download or read book Operations Management in Automotive Industries written by Marco Gobetto and published by Springer Science & Business Media. This book was released on 2013-10-23 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has proved its worth over the years as a text for courses in Production Management at the Faculty of Automotive Engineering in Turin, Italy, but deserves a wider audience as it presents a compendium of basics on Industrial Management, since it covers all major topics required. It treats all subjects from product development and “make or buy”-decision strategies to the manufacturing systems setting and management through analysis of the main resources needed in production and finally exploring the supply chain management and the procurement techniques. The very last chapter recapitulates the previous ones by analysing key management indicators to pursue the value creation that is the real purpose of every industrial enterprise. As an appendix, a specific chapter is dedicated to the basics of production management where all main relevant definitions, techniques and criteria are treated, including some numerical examples, in order to provide an adequate foundation for understanding the other chapters. This book will be of use not only to Automotive Engineering students but a wide range of readers who wish to gain insight in the world of automotive engineering and the automotive industry in general.

Download or read book Cooperative Strategies and Alliances written by Farok J. Contractor and published by Elsevier. This book was released on 2002-09-20 with total page 974 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflects the current state-of-the-art research in the alliance field. It is based on thirty-six papers contributed by leading academics at a conference hosted by Professors Contractor and Lorange at IMD, Switzerland. A follow-up to the original conference this book reflects the latest thinking within this field. While the papers have an academic tone, they abound with practical insights and recommendations for alliance practice. Cooperative Strategies in International Business contains papers presented at a conference fifteen years ago hosted by Professors Contractor and Lorange and held at Rutgers University, USA. The book, had a strong impact on the field of international management and strategy, and presaged the explosive growth of alliances over the last decade. It remains today a landmark reference volume, and its papers are still widely read and referenced in companies, MBA and doctoral programs in Business Management worldwide. Together both books provide an indispensible set for academics, policy makers, consultants and strategists involved in strategic alliances.

Download or read book The New Strategic Brand Management written by Jean-Noël Kapferer and published by Kogan Page Publishers. This book was released on 2008-01-03 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adopted internationally by business schools, MBA programmes and marketing practitioners alike, The New Strategic Brand Management is simply the reference source for senior strategists, positioning professionals and postgraduate students. Over the years it has not only established a reputation as one of the leading works on brand strategy but also has become synonymous with the topic itself. The new edition builds on this impressive reputation and keeps the book at the forefront of strategic brand thinking. Revealing and explaining the latest techniques used by companies worldwide, author Jean-Noël Kapferer covers all the leading issues faced by the brand strategist today, supported by an array of international case studies. With both gravitas and intelligent insight, the book reveals new thinking on a wealth of topics including: brand architecture and diversity strategies; market adaptation approaches; positioning in the private label and store brand environment, and much, much more. Whether you work for an international company seeking to leverage maximum financial value for your brand, or whether you are looking for practical guidance on brand management itself, Kapferer's market-leading book is the one you should be reading to develop the most robust and watertight approach for your company.

Download or read book Investment Banking Explained An Insider s Guide to the Industry written by Michel Fleuriet and published by McGraw Hill Professional. This book was released on 2008-07-20 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Insider guidance to the modern world of investment banking today In Investment Banking Explained, Wharton professor and globalfinancier Michel Fleuriet provides a complete overview ofinvestment banking in its modern form; defines key terms; identifiesstructures, strategies, and operational aspects; and analyzesthe strategy in each of the main functional areas of aninvestment bank.

Download or read book STRATEGIC FINANCIAL MANAGEMENT SECOND EDITION written by SOFAT, RAJNI and published by PHI Learning Pvt. Ltd.. This book was released on 2015-10-28 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Second Edition of the book encompasses two new chapters—Strategic Cost Management and Business Ethics—A Strategic Financial Management Instrument. The book, being an augmented version of the previous edition, equips the young managers with the fundamentals and basics of strategic management and financial management in a cogent manner. The text now provides a better orientation to the students on the topics like corporate restructuring, divestitures, acquisitions, and mergers in the global context with the help of examples and caselets. The book has been revised keeping in view the requirements of postgraduate students of management and the students pursuing professional courses such as CA, MFC and CS. In addition, professionals working in the corporate sector may also find the book beneficial to integrate the financial management functions into business strategy and financial operations. Distinctive features • Model question papers have been appended at the end of the book. • Better justification of topics by merging the contents wherever required. • Theory supported with caselets inspired from global as well as Indian context.