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Book Televised Advertising and the Elderly

Download or read book Televised Advertising and the Elderly written by United States. Congress. House. Select Committee on Aging and published by . This book was released on 1978 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Television News and the Elderly

Download or read book Television News and the Elderly written by Michael L. Hilt and published by Routledge. This book was released on 2013-06-19 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: This concise survey investigates the television general managers’ and news directors’ attitudes towards the elderly in the United States. Originally published in 1997, it raises important issues of ageing in relation to the media with specific focus on the older viewer’s status as a viewing audience of the news and how they are presented in the news. This is still useful food for thought for gerontologists, mass communication researchers, social psychologists and media studies researchers.

Book The Portrayal of the Elderly in Television Commercials

Download or read book The Portrayal of the Elderly in Television Commercials written by Louis Martin Briones and published by . This book was released on 1986 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract.

Book Ageism

    Book Details:
  • Author : Erdman Palmore, PhD
  • Publisher : Springer Publishing Company
  • Release : 1999-04-17
  • ISBN : 082617003X
  • Pages : 281 pages

Download or read book Ageism written by Erdman Palmore, PhD and published by Springer Publishing Company. This book was released on 1999-04-17 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition, Palmore provides a comprehensive review of many different forms of ageismóincluding the interesting notion of positive ageism, which projects onto the elderly as a group traditional virtues like wisdom and thrift. He discusses both the individual and social influences on attitudes toward the aged; analyzes institutional patterns of ageism; and explores ways to used to reduce the impact of ageism on the elderly. This book is a valuable resource and text for students and professionals interested in the sociology of aging in our society. OLD COPY: Erdman Palmore has studied prejudice and discrimination toward older people in various ways throughout his distinguished career. Since publication of his ground breaking first edition, 10 years ago, there has been a growing interest and acceleration of research on the topic of ageism. In nontechnical language, Palmore provides a comprehensive review of the many different forms of ageism, including positive ageism, discusses the individual and social influences on ageism, analyzes institutional patterns, and explores methods that could be used to reduce ageism. This book is a valuable resource and text for students and professionals interested in the problems and opportunities of aging in our society. Useful educational tools include: A revised Appendix of the Facts on Aging Quizzes, as well as a totally new Appendix of Abstracts of recent publications on ageism.

Book The Broadcast Century and Beyond

Download or read book The Broadcast Century and Beyond written by Robert L Hilliard and published by CRC Press. This book was released on 2012-10-02 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Broadcast Century and Beyond is a popular history of the most influential and innovative industry of the century. The story of broadcasting is told in a direct and informal style, blending personal insight and authoritative scholarship to fully capture the many facets of this dynamic industry. The book vividly depicts the events, people, programs, and companies that made television and radio dominant forms of communication. The latest edition includes coverage of all the technologies that have emerged over the past decade and discusses the profound impact they have had on the broadcasting industry in political, social, and economic spheres. "Broadcasting as a whole has been completely revolutionized with the advent of YouTube, podcasting, iphones, etc, and the authors show how this closing of world-wide broadcasting channels affects the industry.

Book Television and the Quality of Life

Download or read book Television and the Quality of Life written by Robert Kubey and published by Routledge. This book was released on 2013-12-02 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Employing a unique research methodology that enables people to report on their normal activities as they occur, the authors examine how people actually use and experience television -- and how television viewing both contributes to and detracts from the quality of everyday life. Studied within the natural context of everyday living, and drawing comparisons between television viewing and a variety of other daily activities and leisure pursuits, this unusual book explores whether television is a boon or a detriment to family life; how people feel and think before, during, and after television viewing; what causes television habits to develop; and what causes heavy viewing -- and what heavy viewing causes -- in the short and long term. Television and the Quality of Life also compares the viewing experience cross-nationally using samples from the United States, Italy, Canada, and Germany -- and then interprets the findings within a broad theoretical and historical framework that considers how information use and daily activity contribute to individual, familial, societal, and cultural development.

Book Resources in Education

Download or read book Resources in Education written by and published by . This book was released on 1998-07 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Proceedings of the     Conference of the American Academy of Advertising

Download or read book Proceedings of the Conference of the American Academy of Advertising written by American Academy of Advertising. Conference and published by . This book was released on 2003 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Crime and Local Television News

Download or read book Crime and Local Television News written by Jeremy H. Lipschultz and published by Routledge. This book was released on 2014-04-04 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the theory and practice of local TV news, considering the coverage of crime, for students in journalism, mass comm, media and society, and other areas.

Book Handbook of Communication and Aging Research

Download or read book Handbook of Communication and Aging Research written by Jon F. Nussbaum and published by Routledge. This book was released on 2004-04-12 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the Handbook of Communication and Aging Research captures the ever-changing and expanding domain of aging research. Since it was first recognized that there is more to social aging than demography, gerontology has needed a communication perspective. Like the first edition, this handbook sets out to demonstrate that aging is not only an individual process but an interactive one. The study of communication can lead to an understanding of what it means to grow old. We may age physiologically and chronologically, but our social aging--how we behave as social actors toward others, and even how we align ourselves with or come to understand the signs of difference or change as we age--are phenomena achieved primarily through communication experiences. Synthesizing the vast amount of research that has been published on communication and aging in numerous international outlets over the last three decades, the book's contributors include scholars from North America and the United Kingdom who are active researchers in the perspectives covered in their particular chapter. Many of the chapters work to deny earlier images of aging as involving normative decrement to provide a picture of aging as a process of development involving positive choices and providing new opportunities. A recuring theme in many chapters is that of the heterogeneity of the group of people who are variously categorized as older, aged, elderly, or over 65. The contributors review the literature analytically, in a way that reveals not only current theoretical and methodological approaches to communication and aging research but also sets the future agenda. This handbook will be of great interest to scholars and researchers in gerontology, developmental psychology, and communication, and, in this updated edition, will continue to play a key role in the study of communication and aging.

Book Sociological Abstracts

Download or read book Sociological Abstracts written by Leo P. Chall and published by . This book was released on 2004 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: CSA Sociological Abstracts abstracts and indexes the international literature in sociology and related disciplines in the social and behavioral sciences. The database provides abstracts of journal articles and citations to book reviews drawn from over 1,800+ serials publications, and also provides abstracts of books, book chapters, dissertations, and conference papers.

Book Television and Behavior

Download or read book Television and Behavior written by National Institute of Mental Health (U.S.) and published by . This book was released on 1982 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: A comprehensive report summarizes the past 10 years of research activities and findings concerning the effects of television viewing on child behavior and development. Approximately 90% of all research publications on this topic appeared during this period, representing over 2500 titles. The report is presented in 2 volumes, a summary report and technical reviews. The technical reviews comprise overall, comprehensive, and critical syntheses of the scientific literature on specific topic areas, developed by 24 researchers in this area. The topic areas address such issues as cognitive and emotional aspects of television viewing; television's influences on physical and mental health; television as it relates to socialization and viewer's conceptions of social reality; and television as an American institution. The overall orientation of the report is toward research and public health issues.

Book Encyclopedia of Violence  Peace  and Conflict

Download or read book Encyclopedia of Violence Peace and Conflict written by and published by Academic Press. This book was released on 2008-09-05 with total page 2767 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2nd edition of Encyclopedia of Violence, Peace and Conflict provides timely and useful information about antagonism and reconciliation in all contexts of public and personal life. Building on the highly-regarded 1st edition (1999), and publishing at a time of seemingly inexorably increasing conflict and violent behaviour the world over, the Encyclopedia is an essential reference for students and scholars working in the field of peace and conflict resolution studies, and for those seeking to explore alternatives to violence and share visions and strategies for social justice and social change. Covering topics as diverse as Arms Control, Peace Movements, Child Abuse, Folklore, Terrorism and Political Assassinations, the Encyclopedia comprehensively addresses an extensive information area in 225 multi-disciplinary, cross-referenced and authoritatively authored articles. In his Preface to the 1st edition, Editor-in-Chief Lester Kurtz wrote: "The problem of violence poses such a monumental challenge at the end of the 20th century that it is surprising we have addressed it so inadequately. We have not made much progress in learning how to cooperate with one another more effectively or how to conduct our conflicts more peacefully. Instead, we have increased the lethality of our combat through revolutions in weapons technology and military training. The Encyclopedia of Violence, Peace, and Conflict is designed to help us to take stock of our knowledge concerning these crucial phenomena." Ten years on, the need for an authoritative and cross-disciplinary approach to the great issues of violence and peace seems greater than ever. More than 200 authoritative multidisciplinary articles in a 3-volume set Many brand-new articles alongside revised and updated content from the First Edition Article outline and glossary of key terms at the beginning of each article Entries arranged alphabetically for easy access Articles written by more than 200 eminent contributors from around the world

Book Advances in Advertising Research  Vol  VII

Download or read book Advances in Advertising Research Vol VII written by George Christodoulides and published by Springer. This book was released on 2016-08-24 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad content and execution, media placement, social networks, and campaign effectiveness. Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a selective collection of research presented at the 14th International Conference in Advertising (ICORIA), which was held in London (UK) in July 2015. The conference gathered more than 150 participants from various countries from nearly all continents, including Europe, North and South America, Asia, and Australia.

Book Pop Goes the Decade

    Book Details:
  • Author : Thomas Harrison
  • Publisher : Bloomsbury Publishing USA
  • Release : 2017-08-24
  • ISBN : 1440836671
  • Pages : 321 pages

Download or read book Pop Goes the Decade written by Thomas Harrison and published by Bloomsbury Publishing USA. This book was released on 2017-08-24 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating overview of popular culture in the 1980s describes the decade of excess that resulted from the social, political, and economic conditions of the time, documenting why so many milestones in entertainment, arts, and technology occurred the 80s. Popular culture in the United States in the 1980s—as reflected in film, television, music, technology, and art—serves to illustrate the general feeling of American citizens during this decade that the sky was the limit, and the only thing better than "big" was "bigger." This title provides readers with an engaging, in-depth study of the 1980s and supplies the larger historical and social context of popular culture in an era when the extraordinary seemed normal and all the rules were being rewritten. The book's wide scope includes the concepts, fashions, foods, sports, television, movies, and music that became popular in the 1980s. Readers will see how specific elements of the decade, such as visual art and architecture, reflect the sense of change in the 1980s, often through excessive displays of expression that helped further movements into the avant-garde. The technological advances, entertainment developments, and "game changers" that were essential to establishing the popular culture of the decade are highlighted, as is the trend of how personal expression in the 80s began to penetrate a wider segment of American culture, spanning across all ages. The book also calls attention to the standout events and individuals who influenced society in the 1980s, with emphasis on the figures who intentionally used pop culture as an avenue for change as well as the influences from the 1980s that are still felt today.