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Book Inducement to Purchase Online   an Empirical Study in Hong Kong

Download or read book Inducement to Purchase Online an Empirical Study in Hong Kong written by Douglas Ching Shan Hui and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research undertaken within Hong Kong concerning consumer response to shopping on the Internet is piecemeal and incomplete. This empirical study intends to explore on why have the consumers chosen to shop products via the Internet. According to recent research conducted in the United States, price and convenience were found to be the two major factors which induce Internet users to shop online. My research into Hong Kong purchasing trends reveals there is no single motivation factor in online shopping behavior. Findings of this study on Hong Kong Internet shopping consumer behavior will be beneficial to multinational e-commerce operators when planning their move to Asia.

Book Contemporary Research in E Branding

Download or read book Contemporary Research in E Branding written by Bandyopadhyay, Subir and published by IGI Global. This book was released on 2008-11-30 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides research on the emergent issue of the Internet as a central organizing platform for integrating marketing communications.

Book Barriers Facing Hong Kong Internet Non Shoppers   an Empirical Study

Download or read book Barriers Facing Hong Kong Internet Non Shoppers an Empirical Study written by Douglas Ching Shan Hui and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Past papers on consumer behaviour of Internet non-shoppers in Hong Kong have been lacking. This empirical study by on-line questionnaire is an attempt to understand what the barriers against Internet shopping are? Research overseas suggests that major barriers against Internet shopping are "payment security", "privacy and trust", "shipping cost" and "logistics". This study came to similar conclusions in Hong Kong. Findings of this study on Hong Kong Internet shopping consumer behavior will be benefical to multinational e-commerce operators when planning their move to Asia.

Book

    Book Details:
  • Author :
  • Publisher : IOS Press
  • Release :
  • ISBN :
  • Pages : 6097 pages

Download or read book written by and published by IOS Press. This book was released on with total page 6097 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Profile of Hong Kong Internet Shoppers   an Empirical Study

Download or read book Profile of Hong Kong Internet Shoppers an Empirical Study written by Douglas Ching Shan Hui and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research undertaken within Hong Kong on the profile of Internet shoppers is piecemeal and incomplete. This empirical study intends to explore into this issue. Similar studies overseas suggest that the profiles of Internet shoppers are moving towards shoppers found in mainstream population. However, this study reveals that in Hong Kong, the dominant Internet shopping group comprises wealthy, educated youth who work in a computer environment. This phenomenon resembles the early stages of what is referred to as the "Internet age" in the United States in the 1990s. Findings of this study on Hong Kong Internet shopping consumer behavior will be benefical to multinational e-commerce operators when planning their move to Asia.

Book How to Facilitate Internet Shopping in Hong Kong   an Empirical Study

Download or read book How to Facilitate Internet Shopping in Hong Kong an Empirical Study written by Douglas Ching Shan Hui and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Past papers on consumer behaviour of Internet non-shoppers in Hong Kong have been lacking. This empirical study by focus group interview is an attempt to understand what can be done to facilitate local Internet shopping? Inducements for non-shoppers to purchase on-line include "increasing web traffic", "promotion of new mass loyalty", "on-line co-operative program" and "bricks and clicks". This study in Hong Kong indicates that more effort needs to be made to improve "trust", "delivery logistics" and "payment method". Findings of this study on Hong Kong Internet shopping consumer behavior will be benefical to multinational e-commerce operators when planning their move to Asia.

Book Key Aspects on Consumer Behaviour of Hong Kong Internet Shoppers   an Empirical Study

Download or read book Key Aspects on Consumer Behaviour of Hong Kong Internet Shoppers an Empirical Study written by Douglas Ching Shan Hui and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research undertaken within Hong Kong on the profile of Internet shoppers is piecemeal and incomplete. This empirical study intends to explore into this issue. Similar studies overseas suggest that the profiles of Internet shoppers are moving towards shoppers found in mainstream population. However, this study reveals that in Hong Kong, the dominant Internet shopping group comprises wealthy, educated youth who work in a computer environment. This phenomenon resembles the early stages of what is referred to as the "Internet age" in the United States in the 1990s.

Book Profile of Hong Kong Internet Non Shopper   an Empirical Study

Download or read book Profile of Hong Kong Internet Non Shopper an Empirical Study written by Douglas Ching Shan Hui and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Past papers on the profile of Internet non-shoppers in Hong Kong have been lacking. This empirical study by on-line questionnaire is an attempt to explore further into this subject area. The focus of this study is on understanding who the Internet non-shoppers in Hong Kong are? The marketing implications of these findings are identified and discussed. Findings of this study on Hong Kong Internet shopping consumer behavior will be benefical to multinational e-commerce operators when planning their move to Asia.

Book E commerce Platform Acceptance

Download or read book E commerce Platform Acceptance written by Ewelina Lacka and published by Springer. This book was released on 2014-06-02 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to offer a comprehensive overview of the issues facing organizations when deciding whether to accept e-commerce as a platform for business. It provides a detailed evaluation of how the implementation of e-commerce may affect all parties within the supply chain: suppliers, retailers and consumers. It also compares various opportunities and threats of accepting e-commerce in order to conclude whether it might offer access to a new digital era, or whether it is an uncertain option yielding potential pitfalls. This book helps to reveal existing and future consequences of e-commerce acceptance, which are crucial for business decisions and operations in the present and going forward. It therefore provides a unique insight into emerging e-commerce platform acceptance and is one of the first to provide a holistic perspective of how each party in the supply chain is affected by e-commerce acceptance. E-commerce is bringing into view more flexible, effective and efficient ways of conducting business activities among suppliers, retailers and consumers. It is not limited to time and space and therefore this digital platform has already established for itself a major role in today’s world economy. Despite promised benefits however, threats emerge which need to be faced when turning to the virtual marketplace - all of which have to be acknowledged before businesses will shift and adapt to the e-commerce platform. This book is intended for postgraduate students, executive MBA students and researchers interested in information management, marketing and operations management.

Book Best Practices for Online Procurement Auctions

Download or read book Best Practices for Online Procurement Auctions written by Parente, Diane H. and published by IGI Global. This book was released on 2007-12-31 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers a systematic approach to the examination of online procurement auctions. Growth in online auctions reinforces the need for understanding the factors important in auctions and the caveats that both researchers and practitioners need to know in order to effectively study and use the auction tool.

Book The Internet Encyclopedia  Volume 2  G   O

Download or read book The Internet Encyclopedia Volume 2 G O written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2004-04-27 with total page 875 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet Encyclopedia in a 3-volume reference work on the internet as a business tool, IT platform, and communications and commerce medium.

Book Information Systems Research and Exploring Social Artifacts  Approaches and Methodologies

Download or read book Information Systems Research and Exploring Social Artifacts Approaches and Methodologies written by Isaias, Pedro and published by IGI Global. This book was released on 2012-11-30 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Centered on the impact of information and communication technology in socio-technical environments and its support of human activity systems, the study of information systems remains a distinctive focus in the area of computer science research. Information Systems Research and Exploring Social Artifacts: Approaches and Methodologies discusses the approaches and methodologies currently being used in the field on information systems. This reference source covers a wide variety of socio-technical aspects of the design of IS artifacts as well as the study of their use. This book aims to be useful for researchers, scholars and students interested in expanding their knowledge on the assortment of research on information systems.

Book Handbook of Research on E Government in Emerging Economies  Adoption  E Participation  and Legal Frameworks

Download or read book Handbook of Research on E Government in Emerging Economies Adoption E Participation and Legal Frameworks written by Bwalya, Kelvin Joseph and published by IGI Global. This book was released on 2012-03-31 with total page 890 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is a collection of knowledge on contemporary experiences on technological, societal and legal setups of e-Government implementation in emerging economies"--Provided by publisher.

Book Developments in E government

Download or read book Developments in E government written by David Griffin and published by IOS Press. This book was released on 2007 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sets out to provide a critical evaluation of developments in e-government. This book examines the emerging area of e-democracy, in which technology is being utilized to provide a digital presence for the democratic processes of government. It is a synthesis of theoretical contributions and empirical investigations.

Book Banking and Finance Issues in Emerging Markets

Download or read book Banking and Finance Issues in Emerging Markets written by William A. Barnett and published by Emerald Group Publishing. This book was released on 2018-10-04 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features technical portrayals of today’s constantly developing banking issues; including stock market contagion, the impact of internet technology (IT) and financial innovation on stock markets, and a perspective on the loan puzzle in emerging markets.