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EBookClubs

Read Books & Download eBooks Full Online

Book AI Tools for Business  Creativity  and Digital Success

Download or read book AI Tools for Business Creativity and Digital Success written by Bernard Baah and published by Independently Published. This book was released on 2024-02-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book Description: In an era where technology is reshaping industries and transforming the way we work, "AI Tools for Business, Creativity, and Digital Success" serves as your indispensable guide to harnessing the power of Artificial Intelligence (AI) for innovation, growth, and achievement in the digital landscape. Bernard Baah, CEO of the acclaimed software development company Filly Coder, takes you on an enlightening journey through the realm of AI, offering insights and practical strategies for businesses, entrepreneurs, and creatives. Inside, you'll discover: Understanding AI: Gain a clear grasp of what AI is and how it's revolutionizing industries worldwide. AI's Impact on Business and Creativity: Explore the countless ways AI can enhance productivity, foster creativity, and drive digital success. Aligning AI with Your Vision: Learn how to integrate AI seamlessly with your goals, whether you're an entrepreneur, content creator, or business leader. AI-Powered Automation: Dive into practical applications of AI for task automation and streamlining business operations. AI in Digital Marketing and E-Commerce: Uncover the secrets to AI-driven marketing strategies and turbocharging your e-commerce endeavors. Sales Optimization with AI: Discover how AI can supercharge your sales and customer relationship management. Content Creation and Promotion: Explore AI tools for content creation, content marketing strategies, and effective content promotion. AI in Book Authoring: Explore how AI-generated content can revolutionize book authoring and promotion. YouTube Content Creation: Master the art of creating captivating YouTube content with AI tools. Collaboration with Creative Agencies: Learn how AI enhances collaboration and ideation in creative projects. Leveraging Social Media with AI: Develop a winning social media strategy and boost your online presence with AI insights. Building a Personal Brand with AI: Craft a strong online presence and attract a loyal following with AI-driven tactics. Ethical Considerations: Delve into the ethical aspects of AI usage and responsible AI practices. Practical Workshops and Examples: Get hands-on experience with AI tools, real-world examples, and practical workshops. AI Solutions for Small Businesses and Service Professionals: Tailor AI solutions to address challenges unique to small businesses and service industries. Concluding Thoughts and Future Directions: Reflect on the evolving AI landscape and the endless possibilities it holds. Whether you're a tech enthusiast, a small business owner, a content creator, or an entrepreneur, "AI Tools for Business, Creativity, and Digital Success" equips you with the knowledge and tools needed to navigate the AI revolution. Join Bernard Baah and unlock the potential of AI to drive your business, amplify your creativity, and achieve digital success.

Book Digital Entrepreneurship

Download or read book Digital Entrepreneurship written by Mariusz Soltanifar and published by Springer Nature. This book was released on 2020-11-13 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the business world and change the way we communicate with each other. These companies use digitalization and artificial intelligence to enhance the quality of decisions and augment their business and customer operations. This book demonstrates how cloud services are continuing to evolve; how cryptocurrencies are traded in the banking industry; how platforms are created to commercialize business, and how, taken together, these developments provide new opportunities in the digitalized era. Further, it discusses a wide range of digital factors changing the way businesses operate, including artificial intelligence, chatbots, voice search, augmented and virtual reality, as well as cyber threats and data privacy management. “Digitalization mirrors the Industrial Revolution’s impact. This book provides a complement of perspectives on the opportunities emanating from such a deep seated change in our economy. It is a comprehensive collection of thought leadership mapped into a very useful framework. Scholars, digital entrepreneurs and practitioners will benefit from this timely work.” Gina O’Connor, Professor of Innovation Management at Babson College, USA “This book defines and delineates the requirements for companies to enable their businesses to succeed in a post-COVID19 world. This book deftly examines how to accomplish and achieve digital entrepreneurship by leveraging cloud computing, AI, IoT and other critical technologies. This is truly a unique “must-read” book because it goes beyond theory and provides practical examples.” Charlie Isaacs, CTO of Customer Connection at Salesforce.com, USA "This book provides digital entrepreneurs useful guidance identifying, validating and building their venture. The international authors developed new perspectives on digital entrepreneurship that can support to create impact ventures.” Felix Staeritz, CEO FoundersLane, Member of the World Economic Forum Digital Leaders Board and bestselling author of FightBack, Germany

Book How to Start a Business with Artificial Intelligence and Achieve Success  Learn to Create Your Digital Business from Scratch without Investing Money

Download or read book How to Start a Business with Artificial Intelligence and Achieve Success Learn to Create Your Digital Business from Scratch without Investing Money written by Eric Navarro and published by Eric Navarro. This book was released on 2024-05-14 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the path to a revolutionary digital entrepreneurship, where artificial intelligence becomes your partner and the lack of initial capital is not an obstacle. This is not just a book; it is your gateway to a reality where your entrepreneurial vision and the infinite possibilities of technology collide. If you have ever dreamed of living off your own digital business but didn't know where to start or felt overwhelmed by the options, here you will find a clear guide that illuminates your journey. You will learn how to align your passions with viable projects and discover effective strategies to turn your ideas into income-generating assets while you sleep. This book is an invitation to redefine what it means to be an entrepreneur in the 21st century. I will reveal how digital tools, accessible to anyone with an internet connection, can unlock your entrepreneurial potential and catapult you to success. Through these pages, you will be guided in the creation of products that resonate with the times. Designed to be your drive in the world of digital business, I will offer you the necessary advice to adapt to the changing market landscapes, build an authentic personal brand, and establish an online presence that transcends borders. With a mindset focused on growth and innovation, you will understand that your greatest investment is your ingenuity and your ability to learn and adapt. Get ready to embark on a path that will transform your approach to entrepreneurship. This book is for those who are ready to take the reins, use technology to their advantage, and write their own success story. Artificial intelligence is no longer the future; it is the present, and this book is your guide to harnessing its power today. Are you ready to start?

Book AI in Digital Marketing and Advertising

Download or read book AI in Digital Marketing and Advertising written by Bernard Baah and published by Independently Published. This book was released on 2024-02-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving digital landscape, the intersection of artificial intelligence (AI) and marketing has become the new frontier for businesses seeking to stay ahead of the curve. "AI in Digital Marketing and Advertising: Navigating the New Frontier" offers a comprehensive guide to harnessing the power of AI to revolutionize marketing strategies and drive business growth. Written by Bernard Baah, CEO of Filly Coder (https: //fillycoder.com), a leading software development company at the forefront of AI innovation, this book delves into the transformative impact of AI on every aspect of the marketing and advertising ecosystem. From personalized customer experiences to data-driven insights, Bernard explores how AI is reshaping the way businesses connect with their audiences and drive results. Drawing on real-world examples and expert interviews, "AI in Digital Marketing and Advertising" provides practical insights and actionable strategies for leveraging AI in marketing campaigns, customer engagement, and brand storytelling. Discover how AI-powered tools can enhance targeting precision, optimize ad performance, and unlock new avenues of creativity and innovation in marketing content. Whether you're a marketing professional looking to stay ahead of the curve or a business leader seeking to unlock the full potential of AI, this book is your essential guide to navigating the new frontier of digital marketing and advertising. Explore the future of marketing with "AI in Digital Marketing and Advertising: Navigating the New Frontier" and embark on a journey of innovation, growth, and success in the digital age.

Book AI for Marketing and Product Innovation

Download or read book AI for Marketing and Product Innovation written by A. K. Pradeep and published by John Wiley & Sons. This book was released on 2018-12-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.

Book The AI Marketing Canvas

Download or read book The AI Marketing Canvas written by Raj Venkatesan and published by Stanford University Press. This book was released on 2021-05-18 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a direct, actionable plan CMOs can use to map out initiatives that are properly sequenced and designed for success—regardless of where their marketing organization is in the process. The authors pose the following critical questions to marketers: (1) How should modern marketers be thinking about artificial intelligence and machine learning? and (2) How should marketers be developing a strategy and plan to implement AI into their marketing toolkit? The opening chapters provide marketing leaders with an overview of what exactly AI is and how is it different than traditional computer science approaches. Venkatesan and Lecinski, then, propose a best-practice, five-stage framework for implementing what they term the "AI Marketing Canvas." Their approach is based on research and interviews they conducted with leading marketers, and offers many tangible examples of what brands are doing at each stage of the AI Marketing Canvas. By way of guidance, Venkatesan and Lecinski provide examples of brands—including Google, Lyft, Ancestry.com, and Coca-Cola—that have successfully woven AI into their marketing strategies. The book concludes with a discussion of important implications for marketing leaders—for your team and culture.

Book Artificial Intelligence in Practice

Download or read book Artificial Intelligence in Practice written by Bernard Marr and published by John Wiley & Sons. This book was released on 2019-04-15 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce.

Book Artificial Intelligence for Business Creativity

Download or read book Artificial Intelligence for Business Creativity written by Margherita Pagani and published by Taylor & Francis. This book was released on 2023-07-05 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence for Business Creativity provides an in-depth examination of the integration of Artificial Intelligence (AI) into the business sector to foster creativity. The book explores the interplay between micro-level individual creativity and macro-level organizational innovation through the lens of AI. It delves into three crucial areas where AI can stimulate business creativity: product and service design, optimized processes, and enhanced organizational collaboration. The authors also highlight the versatility and capability of generative AI systems in promoting creativity and innovation. Intended for business leaders, managers, entrepreneurs, and those interested in AI and creativity, the book offers practical guidance and insightful recommendations on how organizations can effectively utilize AI to enhance their creative process. By offering a comprehensive understanding of the role of AI in fostering creativity, the book equips its readers with the tools to stay ahead in the rapidly changing landscape of AI and creativity. This book is a valuable resource for anyone seeking to understand the impact of AI on business creativity and how to effectively leverage it to foster creativity and innovation in their organization. It is a must-read for anyone looking to increase their knowledge and understanding of AI and its impact on business creativity.

Book Crazy Artificial Intelligence Tool List

Download or read book Crazy Artificial Intelligence Tool List written by Srinidhi Ranganathan and published by Srinidhi Ranganathan. This book was released on 2023-07-29 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to enter the exciting world of artificial intelligence, AI and automation? Look no further! The "Crazy Artificial Intelligence (AI) Tool List" is your gateway to a universe of incredible tools and revolutionary technologies that will change the way you work, create and innovate. Written by me, the revered Digital Marketing Legend "Srinidhi Ranganathan", this incredible book is a compilation of the world’s most sophisticated AI and automation software tools. My knowledge and eye for innovation ensure that every tool featured in this collection is carefully selected to deliver unparalleled value to technology enthusiasts, business owners, researchers and entrepreneurs like you looking to gain a competitive advantage. Discover the Universe of AI Tools: From advanced research to digital marketing to graphic design and video editing, this comprehensive eBook has it all. Unleash the power of AI and automation as you explore the many tools that populate every nook and cranny of the digital landscape. Whether you’re looking to streamline operations, increase productivity, or transform your marketing strategies, this ultimate AI Tools Universe has the solution you need. Unparalleled insight and knowledge: Participate in a repository of knowledge expertly designed to empower readers from all walks of life. My years of experience as a Digital Marketing Legend shines through, offering valuable insights and practical advice on seamlessly integrating AI into your businesses and services. Lead AI-powered efforts: Embrace the future with confidence by unlocking the potential of these revolutionary AI and automation software tools. Get powerful tools to elevate your digital marketing efforts, analytics work and business operations to new heights. Join the revolution: The world of AI and automation is constantly evolving, and with this comprehensive guide at your fingertips, you’ll stay ahead of the curve. Embrace innovation, harness the power of AI and establish yourself as a leader in the dynamic world of technology. Unlock your potential and embrace the future. Join the "Crazy Artificial Intelligence (AI) Tool List" on a unique journey into the world of artificial intelligence. Whether you are a novice or an expert, this book will change the way you approach engineering and lead to unparalleled success. Are you ready to embark on this transformative journey? Seize the opportunity to be part of the AI ​​revolution and unlock the limitless possibilities in front of you. Get your copy of the "Crazy Artificial Intelligence (AI) Tool List" today!

Book Artificial Intelligence

Download or read book Artificial Intelligence written by Harvard Business Review and published by HBR Insights. This book was released on 2019 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies that don't use AI to their advantage will soon be left behind. Artificial intelligence and machine learning will drive a massive reshaping of the economy and society. What should you and your company be doing right now to ensure that your business is poised for success? These articles by AI experts and consultants will help you understand today's essential thinking on what AI is capable of now, how to adopt it in your organization, and how the technology is likely to evolve in the near future. Artificial Intelligence: The Insights You Need from Harvard Business Review will help you spearhead important conversations, get going on the right AI initiatives for your company, and capitalize on the opportunity of the machine intelligence revolution. Catch up on current topics and deepen your understanding of them with the Insights You Need series from Harvard Business Review. Featuring some of HBR's best and most recent thinking, Insights You Need titles are both a primer on today's most pressing issues and an extension of the conversation, with interesting research, interviews, case studies, and practical ideas to help you explore how a particular issue will impact your company and what it will mean for you and your business.

Book Artificial Intelligence for Business

Download or read book Artificial Intelligence for Business written by Ana Landeta Echeberria and published by Springer Nature. This book was released on 2022-01-22 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book seeks to build a shared understanding of Artificial Intelligence (AI) within the global business scenario today and in the near future. Drawing on academic theory and real-world case studies, it examines AI’s development and application across a number of business contexts. Taking current scholarship forward in its engagement with AI theory and practice for enterprises and applied research and innovation, it outlines international practices for the promotion of reliable AI systems, trends, research and development, fostering a digital ecosystem for AI and preparing companies for job transformation and building skills. This book will be of great interest to academics studying Digital Business, Digital Strategy, Innovation Management, and Information Technology.

Book AI Powered Creativity  Revolutionizing Content Creation in the Digital Age

Download or read book AI Powered Creativity Revolutionizing Content Creation in the Digital Age written by DIZZY DAVIDSON and published by Pure Water Books. This book was released on 2024-08-08 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Struggling to fully understand how AI can revolutionize your content creation process? Are you overwhelmed by the rapid advancements in AI technology and unsure how to leverage it for your creative projects? Look no further! “AI-Powered Creativity: Revolutionizing Content Creation in the Digital Age” is your ultimate guide to mastering AI tools and techniques that will transform your content creation journey. This book demystifies AI, making it accessible and actionable for content creators of all levels. Benefits of Reading This Book: Unlock the Power of AI: Learn how to automate routine tasks, generate innovative content ideas, and enhance your work with AI-driven tools. Boost Productivity: Discover how AI can streamline your workflow, allowing you to focus on what truly matters—creating engaging content. Stay Ahead of Trends: Use AI to monitor viral trends and optimize your content for maximum reach and impact. Enhance Accessibility: Make your content more inclusive with AI-generated transcripts, subtitles, and translations. Personalize Your Content: Tailor your content to individual preferences, increasing engagement and loyalty. Why This Book is a Must-Read: Comprehensive Coverage: From automating tasks to optimizing SEO, this book covers all aspects of AI in content creation. Practical Insights: Real-world examples and case studies illustrate how successful creators are leveraging AI. Expert Guidance: Written by industry experts, this book provides actionable tips and strategies to implement AI effectively. Bullet Points Automate routine tasks with AI tools Generate innovative content ideas Enhance content quality and SEO Analyze audience engagement with AI Personalize content for better engagement Monitor and target viral trends Improve content accessibility Call to Action: Don’t miss out on the opportunity to revolutionize your content creation process. Get your copy of “AI-Powered Creativity: Revolutionizing Content Creation in the Digital Age” today and become an AI-savvy content creator!

Book How to Make Money Online With ChatGPT

Download or read book How to Make Money Online With ChatGPT written by David The Happy Writer and published by Books For Entrepreneurs. This book was released on 2024-01-05 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the path to success and transformation! 🔥 Ready to leave the monotony behind and embrace a future full of opportunities? Dive into the inspiring story of David, an ordinary man who transformed his life in extraordinary ways. 📚 In this exciting book, David shares his journey from a humdrum life in an office to becoming a successful freelance author. Through challenges, discoveries, and perseverance, you'll learn how to use creativity, technology, and strategy to achieve your dreams. 🚀 Discover how artificial intelligence changed the way David connects with his creativity, propelling his writing to new heights. 💡 Learn how to unlock the keys to success with tools like Publisher Rocket, which will help you find powerful keywords and increase the visibility of your works. 🌐 Explore how to build your own content empire, from creating a website to generating relevant content, to connect with your audience in a profound way. 🔄 Embrace change and innovation as David guides you through the evolution of technology and how you can use it to enhance your creativity and reach new audiences. But that's not all! In "Winning in the Age of Artificial Intelligence," you'll find: ✨ Inspirational lessons for personal and professional transformation. ✨ Concrete strategies to leverage artificial intelligence and keywords to your advantage. ✨ Practical tips for building a solid content platform and reaching a global audience. ✨ Real stories of success and failure that will show you how to face the challenges in your journey. Are you ready to write your own success story? This book will guide you step-by-step, motivate you to pursue your passions and inspire you to create a future filled with unlimited possibilities. Get your copy today and discover how words can transform your life! The journey to success and fulfillment is just a click away! Open the book, enjoy the possibilities and start your own chapter of transformation right now!

Book AI Renaissance

Download or read book AI Renaissance written by Jimmy S Taggart and published by Independently Published. This book was released on 2024-03-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the Secrets of Business Success with AI Renaissance: Harnessing Generative AI to Revolutionize Business Operations In a world where staying ahead means embracing innovation, "AI Renaissance" offers a transformative roadmap for businesses seeking to thrive in the digital age. Dive into the captivating journey of unleashing creativity and productivity with Generative Artificial Intelligence (AI). From automating mundane tasks to igniting innovation, this book unveils the untapped potential of Generative AI in revolutionizing business operations. Discover how leading organizations across industries are leveraging Generative AI to streamline processes, enhance decision-making, and drive unprecedented growth. Through real-world case studies and expert insights, you'll uncover actionable strategies to: Automate repetitive tasks and free up valuable time for strategic initiatives Foster a culture of innovation by harnessing AI-powered creativity Make data-driven decisions with confidence and agility Navigate ethical considerations and ensure responsible AI implementation Embrace the future of work and stay ahead of the curve in a rapidly evolving landscape Whether you're a seasoned executive or an aspiring entrepreneur, "AI Renaissance" equips you with the tools and knowledge needed to unlock new levels of efficiency, creativity, and competitiveness. Join the AI revolution and embark on a journey to transform your business and shape the future of work.

Book The Benefits of Using Artificial Intelligence for Business Success Strategies for Innovation  Efficiency  and Growth

Download or read book The Benefits of Using Artificial Intelligence for Business Success Strategies for Innovation Efficiency and Growth written by Milad Shemshaki and published by Milad Shemshaki. This book was released on with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Benefits of Using Artificial Intelligence for Business Success: Strategies for Innovation, Efficiency, and Growth" is an indispensable resource for business leaders, entrepreneurs, and students alike navigating the AI revolution. This comprehensive guide offers cutting-edge insights on leveraging AI's transformative power to drive unprecedented growth and competitive advantage. Readers will discover how to develop robust AI implementation strategies, optimize operations, enhance customer experiences, foster innovation, and ensure ethical AI adoption. Packed with real-world case studies, expert analysis, and actionable frameworks, this book illuminates AI applications across diverse industries—from healthcare and finance to retail and emerging markets. It explores how to harness predictive analytics, machine learning, and automation to unlock new revenue streams and operational efficiencies. For students pursuing dissertations in business, technology, or related fields, this book provides a wealth of current, well-researched information and a solid foundation for academic exploration. Whether you're a C-suite executive, startup founder, industry professional, or ambitious student, this authoritative guide equips you with the knowledge and tools to lead in the AI-driven business landscape. Don't just adapt to the AI revolution—lead it.

Book AI Empowered Navigating the Digital Marketing Revolution

Download or read book AI Empowered Navigating the Digital Marketing Revolution written by Syed Safwan Faisal and published by Pencil. This book was released on 2024-01-23 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Safwan Faisal, a visionary in the field of digital marketing and artificial intelligence, is a prominent figure from Karachi Division, Sindh, Pakistan. With a career spanning over eight years, Safwan has emerged as an influential force in marrying the complexities of AI with the dynamic needs of digital marketing. His educational journey, rooted in Computer Science and enriched by specialized courses in AI and digital marketing from Coursera, has been instrumental in shaping his unique skill set. Currently excelling as a Marketing Specialist at Agile IT Solutions, Safwan continues to redefine the boundaries of marketing strategies. His experience as a Digital Marketing Manager at Maskan and as an Assistant Manager of Human Resources at SAMI Pharmaceuticals (Pvt.) Ltd. has given him a diverse perspective on business strategies and human resource management. His expertise lies in effectively integrating digital marketing with AI, leading to significant improvements in customer engagement and business ROI. Safwan's approach to marketing is deeply analytical and customer-focused, emphasizing continuous learning and the adaptation to stay ahead in a fast-evolving industry. He advocates for the synergistic use of AI to enhance human creativity and efficiency in marketing. His dedication to achieving measurable results and nurturing team collaboration has established him as a respected leader and innovator in his field. Keen to share his insights and connect with like-minded professionals, Safwan is open to collaborative opportunities. He can be reached through his LinkedIn profile, email, or phone. As an author, his book "AI Empowered: Navigating the Digital Marketing Revolution" reflects his journey and expertise, offering valuable guidance to both budding and experienced professionals in the digital marketing domain. Safwan stands as a beacon for those navigating the intricate interplay of technology and marketing in the modern digital era.

Book Competing in the Age of AI

Download or read book Competing in the Age of AI written by Marco Iansiti and published by Harvard Business Press. This book was released on 2020-01-07 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: "a provocative new book" — The New York Times AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value. Now with a new preface that explores how the coronavirus crisis compelled organizations such as Massachusetts General Hospital, Verizon, and IKEA to transform themselves with remarkable speed, Marco Iansiti and Karim R. Lakhani show how reinventing the firm around data, analytics, and AI removes traditional constraints on scale, scope, and learning that have restricted business growth for hundreds of years. From Airbnb to Ant Financial, Microsoft to Amazon, research shows how AI-driven processes are vastly more scalable than traditional processes, allow massive scope increase, enabling companies to straddle industry boundaries, and create powerful opportunities for learning—to drive ever more accurate, complex, and sophisticated predictions. When traditional operating constraints are removed, strategy becomes a whole new game, one whose rules and likely outcomes this book will make clear. Iansiti and Lakhani: Present a framework for rethinking business and operating models Explain how "collisions" between AI-driven/digital and traditional/analog firms are reshaping competition, altering the structure of our economy, and forcing traditional companies to rearchitect their operating models Explain the opportunities and risks created by digital firms Describe the new challenges and responsibilities for the leaders of both digital and traditional firms Packed with examples—including many from the most powerful and innovative global, AI-driven competitors—and based on research in hundreds of firms across many sectors, this is your essential guide for rethinking how your firm competes and operates in the era of AI.