Download or read book Advertising as a Vocation written by Frederick James Allen and published by . This book was released on 1919 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising as a Vocation written by Frederick James Allen and published by Forgotten Books. This book was released on 2015-06-02 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from Advertising as a Vocation It is the purpose of this volume to show the nature, the growth, and the probable future of advertising as a department of the business world, the divisions and extent of the field, the many kinds of mediums employed to reach the buying public, and the various opportunities for employment to be found in publicity work, from the highest positions down through the business routines. Especial emphasis is placed upon the demands made upon the individual, the conditions generally recognized as necessary for success, and the rewards that may be found in this vocation, - or the more vital facts that should be known by the vocational counselor, the parent, the young man or young woman, and the boy or girl who wishes to know whether to enter the occupation, or to prepare for it in the school and college courses recently established. It is, then, our purpose to present clearly the important facts that characterize advertising as a vocation. Many books by advertising men, of the highest authority in divisions of the field or in the general field, have been written on the various phases of advertising, for the conduct of business and for persons already engaged in it. Yet none of these books presents it distinctly as a calling to be desired by some or avoided by others of the young workers of the world. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book Advertising as a Vocation written by Frederick James Allen and published by . This book was released on 2000 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising as a Vocation written by Frederick James Allen and published by . This book was released on 1919 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising as a Vocation written by Frederick J Allen and published by Trieste Publishing. This book was released on 2017-09-11 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trieste Publishing has a massive catalogue of classic book titles. Our aim is to provide readers with the highest quality reproductions of fiction and non-fiction literature that has stood the test of time. The many thousands of books in our collection have been sourced from libraries and private collections around the world.The titles that Trieste Publishing has chosen to be part of the collection have been scanned to simulate the original. Our readers see the books the same way that their first readers did decades or a hundred or more years ago. Books from that period are often spoiled by imperfections that did not exist in the original. Imperfections could be in the form of blurred text, photographs, or missing pages. It is highly unlikely that this would occur with one of our books. Our extensive quality control ensures that the readers of Trieste Publishing's books will be delighted with their purchase. Our staff has thoroughly reviewed every page of all the books in the collection, repairing, or if necessary, rejecting titles that are not of the highest quality. This process ensures that the reader of one of Trieste Publishing's titles receives a volume that faithfully reproduces the original, and to the maximum degree possible, gives them the experience of owning the original work.We pride ourselves on not only creating a pathway to an extensive reservoir of books of the finest quality, but also providing value to every one of our readers. Generally, Trieste books are purchased singly - on demand, however they may also be purchased in bulk. Readers interested in bulk purchases are invited to contact us directly to enquire about our tailored bulk rates.
Download or read book Breaking Into Advertising as a Vocation written by James D. Woolf and published by . This book was released on 1926 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising as a Vocation for Women written by and published by . This book was released on 1911 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on interviews with sixteen male advertisers in Boston, this pamphlet describes the job opportunities for women in advertising.
Download or read book Choice of Vocation written by Carnegie Library of Pittsburgh and published by . This book was released on 1921 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Vocations for College Women written by Bureau of Vocational Information (New York, N.Y.) and published by . This book was released on 1925 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book News bulletin of the Bureau of Vocational Information written by Bureau of Vocational Information (New York, N.Y.) and published by . This book was released on 1922 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Pioneering African American Women in the Advertising Business written by Judy Foster Davis and published by Taylor & Francis. This book was released on 2016-12-08 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been written about the men and women who shaped the field of advertising, some of whom became legends in the industry. However, the contributions of African-American women to the advertising business have largely been omitted from these accounts. Yet, evidence reveals some trailblazing African-American women who launched their careers during the 1960s Mad Men era, and went on to achieve prominent careers. This unique book chronicles the nature and significance of these women’s accomplishments, examines the opportunities and challenges they experienced and explores how they coped with the extensive inequities common in the advertising profession. Using a biographical narrative approach, this book examines the careers of these important African-American women who not only achieved managerial positions in major mainstream advertising agencies but also established successful agencies bearing their own names. Based on their words and memories, this study reveals experiences which are intriguing, triumphant, bittersweet and sometimes tragic. These women’s stories comprise a vital part of the historical narrative on women and African-Americans in advertising and will be instructive not only to scholars of advertising and marketing history but to future generations of advertising professionals.
Download or read book Advertising as a Career written by Mark O'Dea and published by . This book was released on 1939 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Routledge Library Editions Advertising written by Various and published by Routledge. This book was released on 2021-07-14 with total page 2840 pages. Available in PDF, EPUB and Kindle. Book excerpt: Routledge Library Editions: Advertising brings together as one set, or individual volumes, a series of previously out-of-print classics from a variety of academic imprints. With titles as varied as Advertising and Psychology, Advertising in the 21st Century, Outdoor Advertising and The Economics of Advertising, this set provides in one place a wealth of important reference sources from a wide range of authors expert in the field.
Download or read book Printers Ink the Magazine of Advertising Management and Sales written by and published by . This book was released on 1911 with total page 1418 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Advertising at the Crossroads RLE Advertising written by Max A. Geller and published by Routledge. This book was released on 2013-06-26 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising today is not only under sterner scrutiny by the various federal regulatory and judicial bodies but is also facing an ominous storm of public criticism because of certain abuses. One of the big questions troubling advertisers, agencies and media is whether advertising will be subject to increasingly stringent governmental controls or whether it will forestall such action by mature self-regulation. In Advertising at the Crossroads the author has attempted to face the issue squarely and realistically, and to point out several constructive measures that advertising must initiate in its self-interest. First published in 1952.
Download or read book Ad Women written by Juliann Sivulka and published by Prometheus Books. This book was released on 2012-12-27 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following three key periods in the history of American advertising, which represent eras of major social change, this work describes how the recognition of women as primary consumers has resulted in the hiring of more women to promote products for this target audience.
Download or read book Advertising Management written by C. L. Tyagi and published by Atlantic Publishers & Dist. This book was released on 2004 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Is An Ideal And Most Comprehensive Textbook Presenting An Integrated Approach To The Principles, Concepts And The Cases In Advertising Management. Based On Authentic Publications And Practical Experience Of The Authors, The Book Deals With Advertising And Sales Promotion, Economic And Social Effectiveness Of Advertising Decisions And Plans. The Book Is Well-Written And Well-Structured In Lucid, Simple And Conversational Language. Different Topics Are Systematically Arranged With Proper Blend Of Theories And Models So As To Make Easy And Clear Understanding Of Principles And Their Applications In Advertising.The Book Will Be Very Useful For Students Doing M.B.A., M.Com., D.I.M. And B.B.M. It Will Also Be Most Valuable Reference Source For Advertising Professionals.
