Download or read book Technical Abstract Bulletin written by and published by . This book was released on with total page 1048 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book International Advertising and Communication written by Sandra Diehl and published by Springer Science & Business Media. This book was released on 2006-09-19 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book presents a wide selection of studies and works in the area of international communication including seven main areas: Advertising and Communication Effects; Advertising and Information Processing; Communication and Branding; Emotional, Social and Individual Aspects of Communication; Communication and New Media; International Advertising and, finally, Perspectives on the Future of International Advertising

Download or read book The Literary World written by and published by . This book was released on 1896 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Research Anthology on Strategies for Using Social Media as a Service and Tool in Business written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-05-28 with total page 1865 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has become an integral part of society as social networking has become a main form of communication and human interaction. To stay relevant, businesses have adopted social media tactics to interact with consumers, conduct business, and remain competitive. Social technologies have reached a vital point in the business world, being essential in strategic decision-making processes, building relationships with consumers, marketing and branding efforts, and other important areas. While social media continues to gain importance in modern society, it is essential to determine how it functions in contemporary business. The Research Anthology on Strategies for Using Social Media as a Service and Tool in Business provides updated information on how businesses are strategically using social media and explores the role of social media in keeping businesses competitive in the global economy. The chapters will discuss how social tools work, what services businesses are utilizing, both the benefits and challenges to how social media is changing the modern business atmosphere, and more. This book is essential for researchers, instructors, social media managers, business managers, students, executives, practitioners, industry professionals, social media analysts, and all audiences interested in how social media is being used in modern businesses as both a service and integral tool.

Download or read book Early Modern Prose Fiction written by Naomi Conn Liebler and published by Routledge. This book was released on 2006-12-05 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emphasizing the significance of early modern prose fiction as a hybrid genre that absorbed cultural, ideological and historical strands of the age, this fascinating study brings together an outstanding cast of critics including: Sheila T. Cavanaugh, Stephen Guy-Bray, Mary Ellen Lamb, Joan Pong Linton, Steve Mentz, Constance C. Relihan, Goran V. Stanivukovic with an afterword from Arthur Kinney. Each of the essays in this collection considers the reciprocal relation of early modern prose fiction to class distinctions, examining factors such as: the impact of prose fiction on the social, political and economic fabric of early modern England the way in which a growing emphasis on literacy allowed for increased class mobility and newly flexible notions of class how the popularity of reading and the subsequent demand for books led to the production and marketing of books as an industry complications for critics of prose fiction, as it began to be considered an inferior and trivial art form. Early modern prose fiction had a huge impact on the social and economic fabric of the time, creating a new culture of reading and writing for pleasure which became accessible to those previously excluded from such activities, resulting in a significant challenge to existing class structures.

Download or read book Technical Reports Awareness Circular TRAC written by and published by . This book was released on 1987-08 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Pupil teacher written by and published by . This book was released on 1857 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Oxford Handbook of Music and Advertising written by James Deaville and published by Oxford University Press. This book was released on 2021-01-18 with total page 954 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Music and Advertising is an essential guide to the crucial role that music plays in relation to the audio or audiovisual advertising message, from the perspectives of its creation, interpretation, and reception. The book's unique three-part organization reflects this life cycle of an advertisement, from industry inception to mass-mediated text to consumer behaviour. Experts well versed in the practice, analysis, and empirical studies of the commercial message have contributed to the collection's forty-two chapters, which collectively represent the most ambitious and comprehensive attempt to date to address the important intersections of music and advertising. Handbook chapters are self-contained yet share borders with other contributions within a given section and across the major sections of the book, so readers can either study one topic of particular interest or read through to gain an understanding of the broader issues at stake. Within the book's Introduction, each editor has provided an overview of the unifying themes for the section for which they were responsible, with brief summaries of individual contributions at the beginnings of the sections. The lists of recommended readings at the end of chapters are intended to assist readers in finding further literature about the topic. An overview of industry practices by a music insider is provided in the Appendix, giving context for the three parts of the book.

Download or read book The Popular Guide to Westminster Abbey written by Mabel C. (Bradley) Birchenough and published by . This book was released on 1886 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Legend of Alexander the Great on Greek and Roman Coins written by Karsten Dahmen and published by Routledge. This book was released on 2007-01-24 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This outstanding introductory survey collects, presents and examines, for the very first time, the portraits and representations of Alexander the Great on the ancient coins of the Greek and Roman period. From 320 BC to AD 400, Karsten Dahmen examines not only Alexander’s own coinage and the posthumous coinages of his successors, but also the re-use of his image by rulers from the Greek world and the Roman empire, to late antiquity. Also including numismatic material that exceeds all previous published works, and well-illustrated, this historical survey brings Alexander and his legacy to life.

Download or read book The Popular Guide to Westminster Abbey written by Bradley and published by . This book was released on 1886 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Applied Physiology in Intensive Care Medicine 1 written by Michael R. Pinsky and published by Springer Science & Business Media. This book was released on 2013-05-22 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two previous editions of Applied Physiology in Intensive Care Medicine proved extremely successful, and the book has now been revised and split into two volumes to enhance ease of use. This first volume comprises three elements -- "physiological notes," “technical notes,” and seminal studies. The physiological notes concisely and clearly capture the essence of the physiological perspectives underpinning our understanding of disease and response to therapy. The technical notes then succinctly explain some of the basics of “how to” in this technology-centered field of critical care medicine. Finally, a number of seminal studies are provided on diverse topics in intensive care. Applied Physiology in Intensive Care, written by some of the most renowned experts in the field, is an up-to-date compendium of practical bedside knowledge that will serve the clinician as an invaluable reference source on key issues regularly confronted in everyday practice.

Download or read book Smart Grids written by Stuart Borlase and published by CRC Press. This book was released on 2017-12-19 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: What exactly is smart grid? Why is it receiving so much attention? What are utilities, vendors, and regulators doing about it? Answering these questions and more, Smart Grids: Infrastructure, Technology, and Solutions gives readers a clearer understanding of the drivers and infrastructure of one of the most talked-about topics in the electric utility market—smart grid. This book brings together the knowledge and views of a vast array of experts and leaders in their respective fields. Key Features Describes the impetus for change in the electric utility industry Discusses the business drivers, benefits, and market outlook of the smart grid initiative Examines the technical framework of enabling technologies and smart solutions Identifies the role of technology developments and coordinated standards in smart grid, including various initiatives and organizations helping to drive the smart grid effort Presents both current technologies and forward-looking ideas on new technologies Discusses barriers and critical factors for a successful smart grid from a utility, regulatory, and consumer perspective Summarizes recent smart grid initiatives around the world Discusses the outlook of the drivers and technologies for the next-generation smart grid Smart grid is defined not in terms of what it is, but what it achieves and the benefits it brings to the utility, consumer, society, and environment. Exploring the current situation and future challenges, the book provides a global perspective on how the smart grid integrates twenty-first-century technology with the twentieth-century power grid. CRC Press Authors Speak Stuart Borlase speaks about his book. Watch the video

Download or read book Futile Diplomacy written by Neil Caplan and published by Routledge. This book was released on 2013-10-23 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: These two volumes provide a careful and balanced behind-the-scenes account of the intricate diplomatic activity of the period between the first and second Arab-Israeli wars. Exploiting a range of available archive sources as well as extensive secondary sources, they provide an authoritative analysis of the positions and strategies which the principal parties and the would-be mediators adopted in the elusive search for a stable peace. The author examines the recurring deadlocks in terms of the motives and calculations of the various parties, and reveals how new incentives of pressures offered by outsiders proved incapable of reversing the serious deterioration of Arab-Israeli relations as the region headed for war at Suez. The text of each volume comprises both analytical-historical chapters and a selection of primary documents from archival sources.

Download or read book Westminster Abbey written by Mrs. Birchenough and published by . This book was released on 1891 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Monthly Army List written by Great Britain. Army and published by . This book was released on 1915 with total page 2138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book List of Members and Report of Annual Meeting written by Engineering Institute of Canada and published by . This book was released on 1900 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: