Download or read book A Study of the Factors Affecting Customer Satisfaction of Shoppers in Hong Kong written by Lai-Man Chan and published by Open Dissertation Press. This book was released on 2017-01-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "A Study of the Factors Affecting Customer Satisfaction of Shoppers in Hong Kong" by Lai-man, Chan, 陳麗雯, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: With the increasingly fierce competition in the business environment of Hong Kong, customer satisfaction is a critical success factor for servicing industries. This factor is especially important in the rapidly growth of shopping centres. However, there is a lack of in-depth research on the factor structure of customer satisfaction. Furthermore, the shopping behavior of customers and the critical factor affecting their overall satisfaction are still unclear. Without these kinds of information, the operators of the shopping centres may be incapable to satisfy all customers with unique marketing and management programs. As a result, the utilization of resources and the maximization of profit may not be complete. In this research, factors for measuring customer satisfaction are identified. The relationship between the demographic profiles of customers and their decision criteria in centre choice is investigated. The critical factors of overall customer satisfaction are compared across different groups of shoppers. The literatures have been reviewed to identify the factors affecting the customer satisfaction of shoppers in the industry of shopping centre. In order to further investigate the customers' opinions on the factors which will affect their customer satisfaction in the shopping centres, a survey was carried out in the multi-function shopping centers in Hong Kong with a sample size of 300. The shoppers are asked to rank the importance of these factors in affecting their customer satisfaction in these shopping centres. The results indicate that five factors are significant in affecting the customer satisfaction of the shoppers in these two multi-function shopping centres which are "Transportation," "Shopping Center Design, "Management Service," "Promotion Activities" and "Tenant and Trade Mix" as the way affecting the customer satisfaction of the shoppers in the shopping centres."Promotion Activities" is found to be significant in affecting the customer satisfaction of the shoppers in "East Point City" but not in "Park Central." No unilateral conclusion is drawn on their significance in influencing the patronage. This findings imply that "Tenant and Trade Mix" could affect the customer satisfaction of the shoppers in shopping centres in number of ways even though the location of the shopping centre is determined. DOI: 10.5353/th_b5334522 Subjects: Consumer satisfaction - China - Hong Kong Shopping centers - Customer services - China - Hong Kong

Download or read book A Study of the Factors Affecting Customer Satisfaction of Shoppers in Hong Kong written by 陳麗雯 and published by . This book was released on 2014 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Comparative Study of Customer Satisfaction of Shopping Centre Between Mainland Shoppers and Local Shoppers written by Sung-Kit Lam and published by . This book was released on 2017-01-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "A Comparative Study of Customer Satisfaction of Shopping Centre Between Mainland Shoppers and Local Shoppers" by Sung-kit, Lam, 林崇傑, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: This paper aims to understand the customer satisfaction between Mainland shoppers and Local Shoppers regarding the shopping centre in HK. It will be reviewed and analyzed based on shopping centre management theories. Apart from finding out the shopping behavior of mainland shoppers and Hong Kong shoppers, we would like to understand their customer satisfaction on different customer services aspects. Data was collected through questionnaire. Survey of two shopping centres were carried out to understand the customer satisfaction. In-depth study on the customer satisfaction between Mainlanders and Hong Kong people is then carried out. It was found that Mainland shoppers and local shoppers have different expectation in different customer services aspects. For example, Mainlander thinks that prices of the products in both shopping centre - Harbour City and Landmark North is reasonable. However, local shoppers think that the product in Landmark North is expensive. Also, the Mainland shoppers think that both the shopping centre provide a wide range of product for them. However, Hong Kong people expects the variety of product are not enough in both the shopping centre. On the other hand, they both appreciate the high customer service performance in Hong Kong. In conclusion, Hong Kong and Mainlander appreciate a wider range of shops in term of price, product category and exhibition. Shopping centre managers should provide a comfortable environment which could enhance the shopping experience of the customer. DOI: 10.5353/th_b5334658 Subjects: Shopping centers - China - Hong Kong Consumer satisfaction - China - Hong Kong

Download or read book Exploring Factors Affecting Customer Satisfaction In Online Shopping written by and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Study of the Factors Affecting the Preference of Choice for Local Shoppers Between E Shopping and Shopping Malls in Hong Kong written by Chit-Yu Wong and published by Open Dissertation Press. This book was released on 2017-01-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "A Study of the Factors Affecting the Preference of Choice for Local Shoppers Between E-shopping and Shopping Malls in Hong Kong" by Chit-yu, Wong, 黃婕妤, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: After walking through a decade since the millennium, shopping has been undergoing a remarkable transformation. From the most primitive form of exchanging goods with money on streets to the development of retail outlets and department stores, online shops are rapidly booming as one of the modern shopping preferences nowadays. This paper focuses to investigate the factors affecting shoppers' preference of choice between online shopping and mall shopping. The exploratory study examined 3 groups of shoppers including mall shoppers, online shoppers and cross shoppers to compare and contrast their concerned motives and behaviour as appeared in the two shopping modes. The comparison was based on a theoretical model derived in part from Fishbein and Ajzen.s "Theory of Reasoned Action (1980)"; Cowles, Kieker, and Little "E-tailing Theory (2002)," Tauber (1972)'s Situational I Personal shopping motives model and a comprehensive literature review. The model identified the theoretical factors anticipated to influence the shoppers' groups shopping behaviors. A total of 297 shoppers in 3 shopping malls served as the purposive questionnaire samples. Factors derived from literatures were incorporated into the survey questions to identify the group of shoppers adopting e-shopping, cross shopping and mall shopping and their respective factors affecting their preference of choice. It was reviewed that apart from the various 'consumer', 'marketing' and 'technology' factors affecting e-shoppers, some of the factors were also found influencing the mall shoppers' preferences of choice in a similar way. Likewise, traditional factors motivating people to shop in mall have also infused with new social elements due to the e-era and people's change of lifestyle. In addition, special features and positioning in various malls were also discovered to exert a different impact on shoppers' option. To further enrich the research, face-to-face interview was also conducted with an online store manager and a shopping mall manager to obtain information from the management perspective. In reviewing their perceived reasons as to affect shoppers' preference to e-shopping and mall shopping, on top of the similar factors as suggested in the literatures, they both put much emphasis on the tactical strategies in business operation. Insights were drawn that online stores and shopping malls may not be direct competitors as one may not substitute the other. Recommendations on future business planning in each shopping mode were also made by frequently reviewing shoppers' desire and wants. The paper was concluded by summarizing the findings and to forecast the future shopping trends. Recommendations were also made to online stores and shopping mall operators to cope with shoppers' preferences and maximise their profit. DOI: 10.5353/th_b5334783 Subjects: Shopping malls - China - Hong Kong Consumer behavior - China - Hong Kong Teleshopping - China - Hong Kong

Download or read book A Comparative Study of the Customer s Satisfaction on Shopping Center Under Various Management Model in Hong Kong written by 黎穎嘉 and published by . This book was released on 2018 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book An Evaluation of Service Quality Customer Satisfaction and Customer Loyalty in Shopping Centres in Hong Kong written by Kwok-Hung Tam and published by . This book was released on 2017-01-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "An Evaluation of Service Quality, Customer Satisfaction and Customer Loyalty in Shopping Centres in Hong Kong" by Kwok-hung, Tam, 談國雄, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. DOI: 10.5353/th_b4440192 Subjects: Shopping centers - Customer services - China - Hong Kong Consumer satisfaction - China - Hong Kong Customer loyalty - China - Hong Kong

Download or read book Determinants for Shopping Centre Choices by the Youth in Hong Kong written by Wai-Hong Leung and published by Open Dissertation Press. This book was released on 2017-01-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "Determinants for Shopping Centre Choices by the Youth in Hong Kong" by Wai-hong, Leung, 梁偉康, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: Shopping centres have become part of the daily lives of the urban citizens. Going to shopping centres for dining, shopping, entertainment activities is commonly observed among normal families and individuals of all ages in Hong Kong. How do people choose the shopping centre they are going to visit? What are the factors that affect the choice of shopping centres for visit? Youth, being the most active group for the retail market, and also the frequent visitors of shopping centres, plays a relatively more important role than other customers. It is worth to have a study for youth's preferences for shopping centres. This study focuses on the youth who are aged from 18 to 30. In order to get their opinions about the factors affecting their choices in visiting shopping centres, a questionnaire survey was conducted. After the analysis of the views obtained, it was noticed that a good location, mature transportation, variety of shops, tenant mix, as well as entertainment features are the most important factors that the youth in Hong Kong would consider when they are choosing shopping centres. Among those factors, location was chosen as the most important determinant that the youth would consider in choosing shopping centres for visiting. It is suggested that the landlords, management agents and business operators of shopping centres should take these factors into account and have to consider those when they plan, develop, manage, and promote their shopping centres. DOI: 10.5353/th_b5334685 Subjects: Shopping centers - China - Hong Kong Young consumers - China - Hong Kong - Attitudes

Download or read book Handbook of Research on Managing and Influencing Consumer Behavior written by Kaufmann, Hans-Ruediger and published by IGI Global. This book was released on 2014-10-31 with total page 764 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, all types of businesses have increasingly focused on the importance of the relationship with the customer. Customer knowledge management has become a well-known term used in the business and academic worlds for understanding how to control consumer behavior. The Handbook of Research on Managing and Influencing Consumer Behavior discusses the importance of understanding and implementing customer knowledge management and customer relationship management into everyday business workflows. This comprehensive reference work highlights the changes that the Internet and social media have brought to consumer behavior, and is of great use to marketers, businesses, academics, students, researchers, and professionals.

Download or read book FACTORS AFFECTING WEB PURCHASE written by Wing-Chiu So and published by Open Dissertation Press. This book was released on 2017-01-27 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "Factors Affecting Web-purchase Intentions in Hong Kong" by Wing-chiu, So, 蘇穎昭, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. Abstract: Abstract of thesis entitled Factors Affecting Web-purchase Intentions in Hong Kong submitted by So Wing Chiu for the degree of Master of Philosophy at the University of Hong Kong in December 2002 Web-shopping has been growing rapidly in recent years and there are an increasing number of people using this new shopping media. The difference between consumer behaviour on the Web and behaviour in a physical store offers new challenges to the sales and marketing of products on this relatively new and very competitive Web channel. Research in this area is scarce and there seems to be an urgent need to increase market understanding of Web-shopping behaviour. Considering the fact that consumer behaviour often is culture-dependent, the research findings in the industrialized West are generally not directly applicable to Hong Kong, where the dominant culture is Chinese. It is therefore necessary to conduct studies in Hong Kong itself to determine local differences in Web-shopper behaviour. This research is directed to three aspects of the problem. First, the need to identify the general attitude of our target population towards Web-shopping in Hong Kong; second, the need for an empirical model to establish the relationships between five constructs: past Web experience, past Web-shopping experience, attitude towards Web-shopping, adoption decision, Web-search behaviour and Web-shopping intentions; third, the need to investigate the influences of promotional offers and products categories on Web-shopping intentions. A survey was conducted using mainly students and graduates from the Faculty of Engineering, The University of Hong Kong. Electronic mails were sent to sample of potential respondents, informing them of the purpose of the survey and inviting them to participate. The survey data was collected via a Web-based survey system, specially designed and set up for this purpose. Respondents were able to complete the survey questionnaire on the Web and the results were submitted via the same means. Various statistical tests were used for analyzing the relationships between the variables proposed in this study, and Principal Components Analysis and Structural Equations Modeling were used to test hypotheses and assess model acceptance. The results indicated that Web-shopping intentions were affected directly by Web-search behaviour and Web-shopping adoption decision, and indirectly by Web- shopping attitude, past Web-shopping experiences and past experience with the Web. Web-search behaviour was a stronger factor than adoption decision in terms of influencing Web-shopping intentions. In addition, the presence of promotional offers was found to have a positive effect on Web-shopping intentions, and Web-shopping intentions were different for different product categories. Theoretical and managerial implications are also discussed. E-tailers are urged to put efforts in promoting their e- tailing business and building up good reputations. Equally important is that they need to take care in selecting the right market segment. The primary contribution of this research lies in extending the understanding of Hong Kong Web-shopper behaviour, and in developing an empirical model that attempts to explain the processes leading to Web-shopping intentions among Hong Kong's university educated young and middle aged adults. DOI: 10.5353/th_b2962042 Subjects: World Wide Web Consumer behavior -

Download or read book Proceedings of the 19th International Symposium on Management INSYMA 2022 written by Werner Ria Murhadi and published by Springer Nature. This book was released on 2023-02-11 with total page 1219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. The INSYMA 19 will be the first INSYMA to be held in a hybrid format; the offline event will be held in Bali, Indonesia. Bali is chosen as the location of the INSYMA because it is known as Indonesia’s most famous tourist destination, not only for domestic but also for foreign tourists. Both offline and online presenters are welcome to contribute to this year’s conference. This is an open access book.

Download or read book Proceedings of the International Conference on Business Management Accounting and Sustainable Economy ICBMASE 2023 written by AHMAD FARABI; SHARIFAH NABILAH SYED SALLEH; QURROH. and published by Springer Nature. This book was released on 2024 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Factors Affecting Customer Satisfaction for Upstairs Shops in High rise Buildings written by 梁苑溶 and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Proceedings of 4th Research Day 2022 written by Dr. A D Sarma and published by Vandana Publications. This book was released on with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commemorating CBIT’s 43 years of successful Journey in the Field of Technical Education, the Institute has organized the third ‘Research Day’ in the Institute’s Campus on 17 December 2022, by inviting the Research Scholars, Faculty, Students and other scientists from industry and institutions, engaged in research to participate in the proceedings and present their works as abstracts. There has been an overwhelming response not only from CBIT fraternity but also from the research community across India. The meticulously selected Abstracts have been compiled and published as Book of Abstracts showcasing the Research in Progress and the outcomes of the completed Projects. This compilation of Research Abstracts will serve as a source of knowledge and inspiration to the discerning researchers and also enable them to appreciate the challenges in developing the innovate products while showcasing on the present status of the products and their principles of operation undertaken by other Researches, developers and enthusiastic engineers.

Download or read book ICTR 2021 4th International Conference on Tourism Research written by Prof Cândida Silva and published by Academic Conferences International. This book was released on 2021-05-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Conference Proceedings of 4th International Conference on Tourism Research

Download or read book A Study of Service Quality in Shopping Centre Management in Hong Kong written by Yim-Yan Luk and published by . This book was released on 2017-01-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation, "A Study of Service Quality in Shopping Centre Management in Hong Kong" by Yim-yan, Luk, 陸艷茵, was obtained from The University of Hong Kong (Pokfulam, Hong Kong) and is being sold pursuant to Creative Commons: Attribution 3.0 Hong Kong License. The content of this dissertation has not been altered in any way. We have altered the formatting in order to facilitate the ease of printing and reading of the dissertation. All rights not granted by the above license are retained by the author. DOI: 10.5353/th_b4500896 Subjects: Shopping centers - China - Hong Kong - Management Consumer satisfaction - China - Hong Kong Real estate business - China - Hong Kong - Employees

Download or read book Proceedings of the 2022 2nd International Conference on Education Information Management and Service Science EIMSS 2022 written by Zehui Zhan and published by Springer Nature. This book was released on 2022-12-28 with total page 1291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. 2022 2nd International Conference on Education, Information Management and Service Science (EIMSS 2022)was held on July 22–24, 2022 in Changsha, China. EIMSS 2022 is to bring together innovative academics and industrial experts in the field of Education, Information Management and Service Science to a common forum. The primary goal of the conference is to promote research and developmental activities in Education, Information Management and Service Science and another goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working all around the world. The conference will be held every year to make it an ideal platform for people to share views and experiences in Education, Information Management and Service Science and related areas.