Download or read book A Study of Attitudes Toward New Communication Technologies written by W. Lambert Gardiner and published by . This book was released on 1982 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Science of Communicating Science written by Craig Cormick and published by CSIRO PUBLISHING. This book was released on 2019-11-01 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you wishing you knew how to better communicate science, without having to read several hundred academic papers and books on the topic? Luckily Dr Craig Cormick has done this for you! This highly readable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies.

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Download or read book Advancing Online Course Design and Pedagogy for the 21st Century Learning Environment written by Chatham, Daniel and published by IGI Global. This book was released on 2021-01-08 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: The current learning environment is substantially different than what existed for most of the 20th century. Learners and teachers today must navigate in perpetually changing contexts where education is influenced by technological advancement and obsolescence, economic barriers, a changing employment landscape, and even international politics. Studies indicate that employers seek to hire graduates with strong skills in areas coalescing around international awareness, creativity, communication, leadership, and teamwork. Skills and experiences in these areas are necessary preparation for the current economy and to pursue jobs that do not exist yet, while providing some insulation against the obsolescence of industries that lack these characteristics. These interpersonal skills are not often the subject of students’ degrees, yet there are opportunities in online education to cultivate them. With increased interest in new career options comes the need to reconsider how to teach subjects in the increasingly online environment. Advancing Online Course Design and Pedagogy for the 21st Century Learning Environment is a critical reference book that navigates today’s dynamic education requirements and provides examples of how online learning can foster growth in skill areas necessary for career advancement through effective course design. Moreover, it helps educators gain insight into online pedagogy and course design for the 21st century learner and prepares them to convert traditional courses and enhance existing online courses, thereby supporting students’ growth and development in the highly dynamic online learning environment. Focusing on specific learning activities, assessments, engagement, communication techniques, and more, this book provides a valuable resource for those seeking to upgrade teaching and learning into the online environment, those that seek better employment outcomes for their students, and those seeking to explore contemporary online course design strategies or examples. This includes teachers, instructional designers, curriculum developers, academicians, researchers, and students.

Download or read book Just Plain Data Analysis written by Gary M. Klass and published by Rowman & Littlefield Publishers. This book was released on 2012-04-13 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just Plain Data Analysis teaches students statistical literacy skills that they can use to evaluate and construct arguments about public affairs issues grounded in numerical evidence. The book addresses skills that are often not taught in introductory social science research methods courses and that are often covered sketchily in the research methods textbooks: where to find commonly used measures of political and social conditions; how to assess the reliability and validity of specific indicators; how to present data efficiently in charts and tables; how to avoid common misinterpretations and misrepresentations of data; and how to evaluate causal arguments based on numerical data. With a new chapter on statistical fallacies and updates throughout the text, the new edition teaches students how to find, interpret, and present commonly used social indicators in an even clearer and more practical way.

Download or read book Technology and Health written by Jihyun Kim and published by Academic Press. This book was released on 2020-03-06 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and Health: Promoting Attitude and Behavior Change examines how technology can be used to promote healthier attitudes and behavior. The book discusses technology as a tool to deliver media content. This book synthesizes theory-driven research with implications for research and practice. It covers a range of theories and technology in diverse health contexts. The book covers why and how specific technologies, such as virtual reality, augmented reality, mobile games, and social media, are effective in promoting good health. The book additionally suggests how technology should be designed, utilized, and evaluated for health interventions. - Includes new technologies to improve both mental and physical health - Examines technologies in relation to cognitive change - Discusses persuasion as a tool for behavioral and attitudinal changes - Provides theoretical frameworks for the effective use of technology

Download or read book Proceedings of the 3rd International Conference Quantitative and Qualitative Methodologies in the Economic Administrative Sciences QMEAS 2013 written by Christos Frangos and published by Christos Frangos. This book was released on with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Proceedings of the 2022 Brawijaya International Conference BIC 2022 written by Yusfan Adeputera Yusran and published by Springer Nature. This book was released on 2023-04-30 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. We proudly present the 2022 Brawijaya International Conference (BIC) as the consecutive series of conferences that is organised and hosted annually by Univeritas Brawijaya, Indonesia. The BIC 2022 will be held in Bali, Indonesia, on October 7 – 9, 2022. The conference committee consists of multi department of Univeritas Brawijaya. The BIC 2022 will present multidisciplinary research, community service essay and research, and industrial findings related to sustainable development. The BIC 2022 will be a great opportunity for exchanging ideas and knowledge in all multidisciplinary areas for academicians, scientists, practitioners, and global executives. The event will facilitate a focus group discussion and consultation for the participants, especially stakeholders, to address the current issues and challenges including the future invention and innovation within multidisciplinary areas. The BIC 2022 invites fellow researchers/scientists, students, practitioners, global executives from multidisciplinary areas to participate and gather in this event to share and discuss the related research result and finding from all multidisciplinary areas. You should not miss the great opportunity to establish partnership and acquire tremendous knowledge within the BIC 2022.

Download or read book Human Computer Interaction Interaction Design and Usability written by Julie A. Jacko and published by Springer. This book was released on 2007-08-28 with total page 1255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here is the first of a four-volume set that constitutes the refereed proceedings of the 12th International Conference on Human-Computer Interaction, HCII 2007, held in Beijing, China, jointly with eight other thematically similar conferences. It covers interaction design: theoretical issues, methods, techniques and practice; usability and evaluation methods and tools; understanding users and contexts of use; and models and patterns in HCI.

Download or read book The Handbook of the Psychology of Communication Technology written by S. Shyam Sundar and published by John Wiley & Sons. This book was released on 2015-01-20 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of the Psychology of Communication Technology offers an unparalleled source for seminal and cutting-edge research on the psychological aspects of communicating with and via emergent media technologies, with leading scholars providing insights that advance our knowledge on human-technology interactions. • A uniquely focused review of extensive research on technology and digital media from a psychological perspective • Authoritative chapters by leading scholars studying psychological aspects of communication technologies • Covers all forms of media from Smartphones to Robotics, from Social Media to Virtual Reality • Explores the psychology behind our use and abuse of modern communication technologies • New theories and empirical findings about ways in which our lives are transformed by digital media

Download or read book Digital Enlightenment Yearbook 2012 written by Mireille Hildebrandt and published by IOS Press. This book was released on 2012 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: There have been many inevitable transformations in society due to digitization - the introduction of digital technology, including communication technology, through the Internet and its use via the Web. This book is the first Yearbook of the Digital Enlightenment Forum. Whilst it cannot cover all the many aspects which the forum encompasses, the book gives an impression of the broad spectrum of the forum and a clear picture of the multi-disciplinary nature of the issues at stake. The first paper in the book is a contribution from the father of the Web, Sir Tim Berners-Lee, and Harry Halpin. They pose the question of whether the opportunity to participate in the empowered connected society should be protected, and conclude that urgent action is needed to promote and defend the Internet and the Web. Other papers explore topics such as legal issues and the rights of the citizen, privacy protection and international cooperation in the fight against cyber crime. The book ends with a number of scientific and technical papers as well as descriptions of practical problems and their possible solutions. Although the book addresses only the tip of a very large iceberg of problems, issues and possible technologies, it provides an excellent picture of the many challenges which must be faced in the years to come, and will be of interest to all those working towards the development of society in the spirit of enlightenment.

Download or read book Research Methods and the New Media written by Frederick Williams and published by Simon and Schuster. This book was released on 1988-09-26 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "new media" -- interactive videodiscs, telecommunications, computers, VCRs, teletext systems, and more -- present researchers with new challenges when it comes to studying practical applications or theoretical effects. This valuable volume aids researchers in first recognizing the special qualities of interactivity, demassification, and asynchroneity that the new media have created and to instruct professional researchers and students in alternative research methods, multiple methods, and the triangulation of results. For the first time, a variety of methods are examined as they apply to new media research, including mathematical modeling, controlled experiments, quasiexperiments, surveys, longitudinal studies, field studies, archival and secondary research, futures research and forecasting, content analysis, case studies, and focus groups. Whether the problem to be researched is as focused as considering the cost-benefit for a school wishing to adopt computers in the classroom or as wide-ranging as determining the effects of video games on child socialization, this up-to-date and thorough guide alerts researchers to the pitfalls of traditional methodology and offers a firm foundation upon which they can build reliable, accurate projects able to produce sound results.

Download or read book Blue Sky written by Julia A. Marsh and published by Nova Publishers. This book was released on with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Encyclopedia of Mobile Computing and Commerce written by Taniar, David and published by IGI Global. This book was released on 2007-04-30 with total page 1176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The "Encyclopedia of Mobile Computing and Commerce" presents current trends in mobile computing and their commercial applications. Hundreds of internationally renowned scholars and practitioners have written comprehensive articles exploring such topics as location and context awareness, mobile networks, mobile services, the socio impact of mobile technology, and mobile software engineering.

Download or read book Science Engineering Indicators written by and published by . This book was released on 2000 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Human Computer Interaction Handbook written by Julie A. Jacko and published by CRC Press. This book was released on 2012-05-04 with total page 1469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of a 2013 CHOICE Outstanding Academic Title Award The third edition of a groundbreaking reference, The Human-Computer Interaction Handbook: Fundamentals, Evolving Technologies, and Emerging Applications raises the bar for handbooks in this field. It is the largest, most complete compilation of HCI theories, principles, advances, case st

Download or read book Consumer Led Food Product Development written by Hal MacFie and published by Elsevier. This book was released on 2007-06-30 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer acceptance is the key to successful food products. It is vital, therefore, that product development strategies are consumer-led for food products to be well received. Consumer-led food product development presents an up-to-date review of the latest scientific research and methods in this important area.Part one gives the reader a general introduction to factors affecting consumer food choice. Chapters explore issues such as sensory perception, culture, ethics, attitudes towards innovation and psychobiological mechanisms. Part two analyses methods to understand consumers' food-related attitudes and how these methods can be effectively used, covering techniques such as means-end chains and the food-related lifestyle approach. The final part of the book addresses a wide variety of methods used for consumer-led product development. Opportunity identification, concept development, difference testing and preference trials are discussed, as well as the use of techniques such as just-about-right scales and partial least squares methods.Written by an array of international experts, Consumer-led food product development is an essential reference for product developers in the food industry. - Introduces the factors affecting consumer food choice - Explores issues such as sensory perception, culture and ethics - Analyses methods to understand food related attitudes