Download or read book A Normative Model for Retail Store Selection in the Manufacturer s Distribution Channel Design written by Cherl Young Kim and published by . This book was released on 1981 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Doctoral Dissertation Abstracts written by and published by . This book was released on 1981 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mathematical Models of Distribution Channels written by Charles A. Ingene and published by Springer Science & Business Media. This book was released on 2004-10-29 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mathematical Models of Distribution Channels identifies eight "Channel Myths" that characterize almost all analytical research on distribution channels. The authors prove that models that incorporate one or more Channel Myths generate distorted conclusions; they also develop a methodology that will enable researchers to avoid falling under the influence of any Channel Myth.
Download or read book Goal Programming Methodology and Applications written by Marc Schniederjans and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Goal Programming Applications in Accounting 74 Goal Programming Applications in Agriculture 76 Goal Programming Applications in Economics 78 Goal Programming Applications in Engineering 79 Goal Programming Applications in Finance 80 Goal Programming Applications in Government 83 Goal Programming Applications in an International Context 88 Goal Programming Applications in Management 90 Goal Programming Applications in Marketing 97 Summary 98 CHAPTER 5. FUTURE TRENDS IN GOAL PROORAMMING 101 GP is Positioned for Growth 101 Shifting the Life Cycle of GP Research to Growth 103 Summary 107 Reference 108 APPENDIX A TEXTBOOKS, READINGS BOOKS AND MONOORAPHS ON GOAL PROORAMMING 109 APPENDIX B. JOURNAL RESEARCH PUBLICATIONS ON GOAL PROORAMMING 113 INDEX 213 viii LIST OF FIGURES Figure 1-1. Summary Relationship of GP with MS/OR and MCDM Figure 1-2. Frequency Distribution for GP Journal Publications Figure 1-3. Life Cycle ofGP Research Figure 2-1. Set of GP Efficient Solutions Figure 5-1. Life Cycle of GP Research ix LIST OF TABLES Table 1-1. MS/OR Topics and Their Related GP Topics Table 1-2. MCDM Subareas and Their Related GP Topics Table 1-3. Frequency Listing ofGP Journal Publications and Book Titles Table 2-1. Solutions for a Dominated GP Problem Table 2-2. Conversion ofLP Constraints to Goal Constraints Table 2-3. GP Citations on Dominance, Inferiority and Inefficiency Table 2-4. GP Citations on Relative Weighting, Prioritization and Incommensurability Table 2-5. MS/OR Topics and Their Related GP Topics Table 3-1. Citations on WeightedlPreemptive GP Methodology Table 3-2. Citations on Pure/Mixed Integer GP Methodology Table 3-3.
Download or read book The Manager s Guide to Distribution Channels written by Linda Gorchels and published by McGraw Hill Professional. This book was released on 2004-05-07 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding distribution -- Forces shaping channel strategy -- Supply chain management -- Legal issues and the reseller contract -- Clarifying requirements -- Channel design -- International channel design -- Selecting suitable channel partners -- Understanding the distributors world -- Establishing mutual performance expectations -- Improving channel effectiveness -- Monitoring performance and adjusting plans.
Download or read book Comprehensive Dissertation Index written by and published by . This book was released on 1989 with total page 978 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Dynamic Games Theory and Applications written by Alain Haurie and published by Springer Science & Business Media. This book was released on 2005-12-06 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dynamic games continue to attract strong interest from researchers interested in modelling competitive as well as conflict situations exhibiting an intertemporel aspect. Applications of dynamic games have proven to be a suitable methodology to study the behaviour of players (decision-makers) and to predict the outcome of such situations in many areas including engineering, economics, management science, military, biology and political science. Dynamic Games: Theory and Applications collects thirteen articles written by established researchers. It is an excellent reference for researchers and graduate students covering a wide range of emerging and revisited problems in both cooperative and non-cooperative games in different areas of applications, especially in economics and management science.
Download or read book University Research in Business and Economics written by and published by . This book was released on 1984 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Handbook of Critical Issues in Goal Programming written by C. Romero and published by Pergamon. This book was released on 1991-01-18 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Goal Programming (GP) is perhaps the oldest and most widely used approach within the Multiple Criteria Decision Making (MCDM) paradigm. GP combines the logic of optimisation in mathematical programming with the decision maker's desire to satisfy several goals. The primary purpose of this book is to identify the critical issues in GP and to demonstrate different procedures capable of avoiding or mitigating the inherent pitfalls associated with these issues. The outcome of a search of the literature shows many instances where GP models produced misleading or even erroneous results simply because of a careless formulation of the problem. Rather than being in itself a textbook, Critical Issues in Goal Programming is designed to complement existing textbooks. It will be useful to students and researchers with a basic knowledge of GP as well as to those interested in building GP models which analyse real decision problems.
Download or read book Comprehensive Dissertation Index Business Economics A K written by and published by . This book was released on 1984 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Reaching 50 Million Nanostores written by Jan Fransoo and published by Createspace Independent Publishing Platform. This book was released on 2017-10-16 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Millions of small, family operated nanostores are the main source of consumer packaged goods in many neighborhoods of large cities across the developing world. In many of these countries, well over half of consumer goods are sold via the nanostore channel. Understanding this channel is critical for anyone selling or intending to sell into these large and fast growing markets. Tackling the logistics complexities of serving millions of nanostores is a challenge that many face, yet few master. In this book, we discuss logistics distribution and commercial route-to-market concepts for this channel and present best practices from Latin America, Asia, and North Africa. The book serves to inspire managers in marketing, sales, supply chain, distribution, logistics, and general management to develop their understanding and their business success in these growing markets. This book includes a unique set of case studies focusing on companies that have successfully created forward-looking approaches to retail operations over the world. The case studies included provide readers with a range of best practices, useful insights, and commercial and logistics strategies for serving diverse distribution channels. The authors (with extensive experience within these markets) and editors (from premier research institutions in Europe and the US) have done extensive field research over multiple years to develop the insights that are shared in this book. With the growth of convenience stores in the developed world, the insights also serve as an inspiration for those in Europe and North America that are confronted with a rapid proliferation of retail outlets as proximity shopping is becoming the norm. In the final chapter, the editors reflect on recent developments, particularly in China, where electronic commerce and nanostores are partnering to become a strong rival for the organized retail channel. "As the world population tends to concentrate more and more in urban environments, the two fastest growing channels for consumer goods distribution are online sales and convenient, proximal nanostores. Remarkably, this trend applies to both the most and the least developed economies. This book is a valuable resource that covers the realities and the challenges of serving nanostores, a subject much less widely covered than the "sexier" online e-commerce channel, but equally important for understanding the evolution of the world's fast moving consumer goods markets." - Sergio Barbarino, P&G Research Fellow and Chairman of The European Technology Platform for Logistic Innovation, ALICE
Download or read book Linear Goal Programming written by Marc J. Schniederjans and published by . This book was released on 1984 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book JMR Journal of Marketing Research written by and published by . This book was released on 1997 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Comprehensive Dissertation Index Business Economics L Z written by and published by . This book was released on 1984 with total page 794 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal of Marketing written by and published by . This book was released on 1997 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Download or read book American Doctoral Dissertations written by and published by . This book was released on 1999 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt:
