Download or read book To Read Or Not to Read A Question of National Consequence written by Dana Gioia and published by DIANE Publishing. This book was released on 2008-03 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Executive Summary for a report which gathers & collates the best national data available to provide a reliable & comprehensive overview of American reading today. This report relies on large, nat. studies conducted on a regular basis by U.S. fed. agencies, supplemented by academic, foundation, & business surveys. Although there has been measurable progress in recent years in reading ability at the elementary school level, all progress appears to halt as children enter their teenage years. There is a general decline in reading among teenage & adult Americans. Both reading ability & the habit of regular reading have greatly declined among college grad. The declines have demonstrable social, economic, cultural, & civic implications. Charts & tables.
Download or read book Research in Education written by and published by . This book was released on 1974 with total page 1262 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Perspectives on Literacy written by Eugene R. Kintgen and published by SIU Press. This book was released on 1988 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 28 essays reprinted here are arranged in four sections that offer theoretical, historical, educational, and community perspectives on the whole topic of literacy. In addition to their substantial introduction, the editors provide an exhaustive bibliography based on the citations to the essays. Kintgen, Kroll, and Rose see literacy as an extremely complex area of inquiry in which all aspects are interrelated, and they hope to avoid creating or perpetuating false boundaries within the field. The book’s first section contains articles dealing with various psychological and economic consequences of literacy. The second provides an introduction to the development of literacy in different eras of the West, from its inception among the Greeks to the teaching of it in North America during the past century. The third section treats the teaching of literacy in educational institutions, primarily at the secondary and post-secondary levels. The final section discusses literacy outside the traditional classroom: the development of literacy among children and adults, the functions and uses of literacy in the workplace and elsewhere, and the identity and problems of those who have not mastered literacy skills.
Download or read book Reading at Risk written by and published by . This book was released on 2004 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Press and Public written by Leo Bogart and published by Taylor & Francis. This book was released on 2023-01-06 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reviews the challenges that face American newspapers at the end of the 1980s, after a decade of circulation losses for many dailies and several decades of accelerating social change. It describes how content of newspapers is changing in the context of a discussion of the nature of news.
Download or read book The Continuing Study of Newspaper Reading written by Advertising Research Foundation and published by . This book was released on 1943 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Attention Attitude and Affect in Response To Advertising written by Eddie M. Clark and published by Psychology Press. This book was released on 2019-10-25 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linked from the days of their origins, psychology and advertising developed as independent disciplines at almost the same time in the late nineteenth century. Providing an important arena in which psychologists have tested methods and theories, advertising has been a stimulus for research and development in such diverse specialties as learning and behavioral decision theory, psychometrics, perception, and social and mathematical psychology. Psychology, in turn, has contributed a wide assortment of tools, theories, and techniques to the practice of advertising. These contributions have found their place in virtually all areas of advertising practice -- stimulating creativity, evaluating the creative product, and informing the scheduling of media. Purposely eclectic, this volume presents new issues in consumer psychology and advertising such as the relationship between gender differences, cortical organization and advertising; new approaches to old issues such as attention as an epiphenomenon, and meta-analysis of comparative advertising research; and new applications of consumer psychology to other fields such as examining health behavior as consumer behavior, affect and political advertising, and the relationship between advertising and eating disorders. This volume is the result of the Sixth Annual Advertising and Consumer Behavior Conference, which was designed to bring together researchers and practitioners from both psychology and advertising. Chapter contributions are made by professionals in advertising and marketing, professors in psychology and marketing departments, and psychologists who consult for advertising and marketing organizations. Thus, the chapters represent a microcosm of the type of interaction that has characterized the interface of psychology and advertising for more than a hundred years.
Download or read book Resources in Education written by and published by . This book was released on 1998 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Preserving the Press written by Leo Bogart and published by Columbia University Press. This book was released on 1991 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Newspaper Readership Project (1977-1983) was an unprecedented cooperative attempt by the American newspaper industry to halt the downward trend in readership and circulation. The Project had an enormous impact on American newspapers; it spurred such changes in their content as special sections and new graphics, and led to important innovations in distribution and promotion. Leo Bogart was a central figure in the conception and execution of the Project, so his account is truly an insider's view of the interplay of the Project and the people involved in it. Preserving the Press: How Daily Newspapers Mobilized to Keep Their Readers is an insider account that vividly describes the personalities, organizations, and policy debates of the American daily newspaper business at a critical moment in its history. Exciting and informative, it shows how this major American institution confronted the great social and technological changes that threatened its established position. Bogart demonstrates the difficulties of translating research findings into actual changes in practice, reviews controversies over the Project's promotional efforts, and reports on dramatic changes that occurred in newspaper distribution methods.
Download or read book Is Voting for Young People written by Martin P. Wattenberg and published by Routledge. This book was released on 2015-11-19 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2008, everyone expected young people to turn out to vote in record numbers for the first youthful, hip, new media-savvy, African American presidential candidate in history. They didn’t. When Obama ran for re-election, he targeted young voters and they still didn’t come to the polls in overwhelming numbers. What will happen in 2016, another potential history-making election? Is Voting for Young People? explores the reasons why young people are less likely to follow politics and vote in the United States (as well as in many other established democracies) no matter who the candidates are, whether they tweet or blog, or what the issues may be. This brief, accessible, and provocative book suggests ways of changing that, and now includes a new chapter on young people's role in the 2008, 2012, and 2014 elections, looking ahead to 2016. New to the Fourth Edition: A new introduction placing current youth voting trends in context with recent elections. A new Chapter 8 covering the elections of 2008, 2012, and 2014—looking ahead to 2016. Updated voting data on 2012 and 2014 elections. A new concluding chapter offering recommendations for improving young voter turnout.
Download or read book Internet Newspapers written by Xigen Li and published by Routledge. This book was released on 2013-09-13 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet Newspapers: The Making of a Mainstream Medium examines newspapers on the Internet, and addresses the emergence of online newspapers and the delivery of news through this outlet. Utilizing empirical research, chapters explore the theoretical and practical issues associated with Internet newspapers and examine the process through which online newspapers have grown into a mainstream medium. Contributions to this work emphasize three key areas: the structure and presentation of newspapers on the Internet; the medium as an interactive process; and the ways in which the public interacts with Internet newspapers. This collection makes a substantial contribution to the understanding of newspapers on the Internet, covering their development and changes as well as the impact that news delivery through this medium has had on other media, audiences, and society. It also sheds light on improving operation and performance of Internet newspapers to better serve the public and gain competitive knowledge. The volume encourages additional scholarship in this area, and also shows how researchers can benefit from an empirical approach to their examination of Internet newspapers. Internet Newspapers will appeal to scholars, researchers, and students of journalism and mass communications, and can be used as a supplementary text in advanced courses covering journalism, communication technology, and mass media and society.
Download or read book iGen written by Jean M. Twenge and published by Simon and Schuster. This book was released on 2017-08-22 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: As seen in Time, USA TODAY, The Atlantic, The Wall Street Journal, and on CBS This Morning, BBC, PBS, CNN, and NPR, iGen is crucial reading to understand how the children, teens, and young adults born in the mid-1990s and later are vastly different from their Millennial predecessors, and from any other generation. With generational divides wider than ever, parents, educators, and employers have an urgent need to understand today’s rising generation of teens and young adults. Born in the mid-1990s up to the mid-2000s, iGen is the first generation to spend their entire adolescence in the age of the smartphone. With social media and texting replacing other activities, iGen spends less time with their friends in person—perhaps contributing to their unprecedented levels of anxiety, depression, and loneliness. But technology is not the only thing that makes iGen distinct from every generation before them; they are also different in how they spend their time, how they behave, and in their attitudes toward religion, sexuality, and politics. They socialize in completely new ways, reject once sacred social taboos, and want different things from their lives and careers. More than previous generations, they are obsessed with safety, focused on tolerance, and have no patience for inequality. With the first members of iGen just graduating from college, we all need to understand them: friends and family need to look out for them; businesses must figure out how to recruit them and sell to them; colleges and universities must know how to educate and guide them. And members of iGen also need to understand themselves as they communicate with their elders and explain their views to their older peers. Because where iGen goes, so goes our nation—and the world.
Download or read book National Review written by and published by . This book was released on 1911 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Literacy in the United States written by Carl F. Kaestle and published by Yale University Press. This book was released on 1991-01-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aims to shed new light on the issue of literacy in America, providing a social history that broadens the definition of literacy, considering who was reading what, under what circumstances and for what purposes. The book assesses trends in Americans' reading abilities and reading habits.
Download or read book The Primary School in Changing Times written by Tony Townsend and published by Routledge. This book was released on 2002-09-11 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following substantial changes throughout the Australian education system, primary schools are no longer in the protected position of having a regulated flow of clients, a pre-determined curriculum and marginal levels of staff development. Recent moves have brought new or increased responsibilities for all schools in areas such as: *curriculum and policy development *staff development *monitoring and assessment *the use of new technologies *resource allocation This book seeks to review the impact of this change on Australian primary schools, on the people who are involved with them and the issues they face. Primary education is being re-structured throughout the world, and therefore these issues are of great interest and relevance to educators worldwide.
Download or read book Time for Life written by John Robinson and published by Penn State Press. This book was released on 2010-11 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it possible that Americans have more free time than they did thirty years ago? While few may believe it, research based on careful records of how we actually spend our time shows that we average more than an hour more free time per day than in the 1960s. Time-use experts John P. Robinson and Geoffrey Godbey received national attention when their controversial findings were first published in 1997. Now the book is updated, with a new chapter that includes results of the 1995&–1997 data from the Americans' Use of Time Project. &“Time for Life, an outstanding work of scholarship that manages to be highly readable, demands the attention of everyone interested in what&’s happening in today&’s society.&” &—Edward Cornish, The Futurist &“Time for Life . . . is excellent fodder for lively classroom discussions, not only about family time use, but about the ontological and epistemological assumptions in the prevailing post-positivist paradigm of family science.&” &—Alan J. Hawkins and Jeffrey Hill, Journal of Marriage and the Family &“Regardless of where you stand on this issue, Robinson and Godbey's arguments and data make for very interesting reading and open a cultural window on American society. . . . This is a piece of scholarship that should be read and its conclusions contemplated by people well outside the readership of this journal. . . . Time for Life is good social science research that should appeal to a broad audience.&” &—Journal of Communication
Download or read book Newswriting and Reporting Public Affairs written by Chilton Rowlette Bush and published by . This book was released on 1965 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt:
