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Book A Journalist s Guide to Public Opinion Polls

Download or read book A Journalist s Guide to Public Opinion Polls written by Sheldon R. Gawiser and published by Praeger. This book was released on 1994-10-21 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This straightforward text provides journalists, both professional and student, with an explanation of the realities of an increasingly important facet of today's precision journalism--public opinion polling. The work aims to provide the skills necessary for evaluating and interpreting survey results accurately. After a brief review of the historical relationship between the press and public opinion, the authors examine the polling environment today. Then, step-by-step, they take the reader through the basics of journalistic uses of public opinion surveys and the questions to be asked by the journalist in evaluating a survey: who did the poll; who sponsored the poll; what were the survey questions and how were they worded; what is the sampling error; how to report poll results; how to put survey figures in context; and how to make and evaluate projections based upon polls. In addition, the text offers a review of statistical methods for the journalist and a 20 question checklist.

Book A Guide to Public Opinion Polls

Download or read book A Guide to Public Opinion Polls written by George Gallup and published by . This book was released on 1948 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Polling and the Public

Download or read book Polling and the Public written by Herb Asher and published by CQ Press. This book was released on 2016-07-13 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Polling and the Public helps readers become savvy consumers of public opinion polls, offering solid grounding on how the media cover them, their use in campaigns and elections, and their interpretation. This trusted, brief guide by Herb Asher also provides a non-technical explanation of the methodology of polling so that students become informed participants in political discourse. Fully updated with new data and scholarship, the Ninth Edition examines recent elections and the use and misuse of polls in campaigns, and delivers new coverage of web-based and smartphone polling.

Book Survey Says

    Book Details:
  • Author : Spencer Kimball
  • Publisher : Kimball Political Consulting, LLC
  • Release : 2016-01-01
  • ISBN : 9781626769953
  • Pages : pages

Download or read book Survey Says written by Spencer Kimball and published by Kimball Political Consulting, LLC. This book was released on 2016-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Written primarily for students and pollsters who are just getting started in the field of public opinion polling. It covers the basic concepts, methods and ethical standards practitioners must master to be successful. The reader should walk away with an understanding of the purpose, process and value of polling.

Book The Voter s Guide to Election Polls

Download or read book The Voter s Guide to Election Polls written by Ph. D Michael W. Traugott and published by Lulu.com. This book was released on 2016-11-04 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifth Edition. For the sixth presidential election running, Michael W. Traugott and Paul J. Lavrakas team up to give voters everything they need to know about election polls. When it comes to polls, the stakes are high, which is why this edition has been revised to incorporate information on the latest technologies used for data collection and data analysis. In straightforward language, the authors answer questions such as: - How do political candidates and organizations use poll data? - How do news organizations collect and report poll data? - Why do pollsters use samples? - How do media organizations analyze polls? They also examine common problems and complaints about polls, such as the increasing use of "push polls"-a political telemarketing technique-and polls conducted on the Internet that attract a large number of respondents who may not be representative of the general public.

Book The Voter s Guide to Election Polls

Download or read book The Voter s Guide to Election Polls written by Michael W. Traugott and published by Rowman & Littlefield. This book was released on 2004 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Right up to election day many polls showed Kerry leading Bush by a significant margin, and early exit polling confirmed this misapprehension. Why were the polls so wrong and what does it mean to be ahead in the polls? How ephemeral are these leads at different stages of the campaign? Who sponsors the polls? How are they conducted? What do they mean? For the third presidential election running, Michael W. Traugott and Paul J. Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just think what misreading the polls can do! Visit our website for sample chapters!

Book Polling and the Public

Download or read book Polling and the Public written by Herbert B. Asher and published by CQ-Roll Call Group Books. This book was released on 1998 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can a public opinion poll of only 1,500 Americans accurately represent the entire population? Asher demystifies this and other polling issues with clear descriptions, colorful anecdotes, and such up-to-date examples as polls concerning doctor-assisted suicide and NATO expansion. He explains how the wording and ordering of the survey questions, and the interviewer's techniques profoundly affect the response the pollster gets. Public opinion polls are pervasive, influencing discourse and decision-making on practically every issue of public life. Yet they are poorly understood and often misused. Asher explores how polls are constructed, conducted, and interpreted - and what role they have in influencing the very attitudes they measure. He discusses the use of polls in campaign politics and media coverage of public opinion, and he guides readers to make their own judgments.

Book Numbered Voices

    Book Details:
  • Author : Susan Herbst
  • Publisher : University of Chicago Press
  • Release : 1995-08-15
  • ISBN : 9780226327433
  • Pages : 244 pages

Download or read book Numbered Voices written by Susan Herbst and published by University of Chicago Press. This book was released on 1995-08-15 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quantifying the American mood through opinion polls appears to be an unbiased means for finding out what people want. But in Numbered Voices, Susan Herbst demonstrates that the way public opinion is measured affects the use that voters, legislators, and journalists make of it. Exploring the history of public opinion in the United States from the mid-nineteenth century to the present day, Herbst shows how numbers served both instrumental and symbolic functions, not only conveying neutral information but creating a basis authority. Addressing how the quantification of public opinion has affected contemporary politics and the democratic process, Herbst asks difficult but fundamental questions about the workings of American politics. "An original and thought-provoking analysis of why we have polls, what they accomplish, and how they affect the current political scene. Herbst's scholarship is impeccable, her writing is clear and crisp, and her findings are original. . . . Every reader will benefit by carefully weighing the issues she raises and the conclusions she draws."—Doris A. Graber, Political Science Quarterly "An intelligent, theoretically rich, and historically broad account of public opinion over several millennia. . . . The historical accounts are interesting and her interpretations are thought-provoking."—Paul Brace, Journal of American History

Book Polling UnPacked

Download or read book Polling UnPacked written by Mark Pack and published by Reaktion Books. This book was released on 2022-06-03 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a political-polling expert, an eye-opening—and hilarious—look at the origins of polls and how they have been used and abused ever since. Opinion polls dominate media coverage of politics, especially elections. But how do the polls work? How do we tell the good from the bad? And in light of recent polling disasters, can we trust them at all? Polling UnPacked gives us the full story, from the first rudimentary polls in the nineteenth century, through attempts by politicians to ban polling in the twentieth century, to the very latest techniques and controversies from the last few years. Equal parts enlightening and hilarious, the book requires no prior knowledge of polling or statistics to understand. But even hardened pollsters will find much to enjoy, from how polling has been used to help plan military invasions to why an exhausted interviewer was accidentally instrumental in inventing exit polls. Written by a former political pollster and the creator of Britain’s foremost polling-intention database, Polling UnPacked reveals which opinion polls to trust, which to ignore, and which, frankly, to laugh at. It will change the way we see political coverage forever.

Book Public Opinion Polls and Survey Research

Download or read book Public Opinion Polls and Survey Research written by Graham R. Walden and published by Routledge. This book was released on 2014-07-16 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1990. The decade of the 1980s witnessed an increasing use of polls and surveys as well as an expanded research effort into public opinion polls and survey research from the economic, historical, legal, methodological, organizational, and political viewpoints. The purpose of this volume is to provide a resource for practitioners, researchers, students, librarians, and others seeking access to this interdisciplinary literature. Instructional guides, handbooks, reference works, textbooks, research studies, and evaluative and critical studies on public opinion polls and survey research published since 1980 are included in this bibliography.

Book The Sophisticated Poll Watcher s Guide

Download or read book The Sophisticated Poll Watcher s Guide written by George Gallup and published by . This book was released on 1972 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Polls and the Awareness of Public Opinion

Download or read book Polls and the Awareness of Public Opinion written by Leo Bogart and published by Transaction Publishers. This book was released on with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: How well can polls measure public opinion? Should government policies follow majority opinion? Do polls influence elections? Can there be polls under a dictatorship? Recent elections throughout the world have made these issues ever more crucial. "Polls and the Awareness of Public Opinion, "initially published under the title "Silent Politics, "is the first book to look upon polls and the awareness of poll results as forces that influence public opinion. It is a penetrating assessment of the uses of polls, their misuses, and the absurdities carried out in their name. Bogart argues that predictions based on polls can be misleading since they reflect a transient stage in a public opinion that is constantly and often rapidly changing.

Book British Public Opinion

    Book Details:
  • Author : Robert M. Worcester
  • Publisher : Wiley-Blackwell
  • Release : 1991-01-01
  • ISBN : 9780631170587
  • Pages : 231 pages

Download or read book British Public Opinion written by Robert M. Worcester and published by Wiley-Blackwell. This book was released on 1991-01-01 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Illusion of Public Opinion

Download or read book The Illusion of Public Opinion written by George F. Bishop and published by Rowman & Littlefield. This book was released on 2005 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a rigorous critique of public opinion polling in the U.S., George F. Bishop makes the case that a lot of what passes as "public opinion" in mass media today is an illusion, an artifact of measurement created by vague or misleading survey questions presented to respondents who typically construct their opinions on the spot. Using evidence from a wide variety of data sources, Bishop shows that widespread public ignorance and poorly informed opinions are the norm rather than definitive public opinion on key political, social, and cultural issues of the day. The Illusion of Public Opinion presents a number of cautionary tales about how American public opinion has supposedly changed since 9/11, amplified by additional examples on other occasions drawn from the American National Election Studies. Bishop's analysis of the pitfalls of asking survey questions and interpreting poll results leads the reader to a more skeptical appreciation of the art and science of public opinion polling as it is practiced today.

Book In Defense Of Public Opinion Polling

Download or read book In Defense Of Public Opinion Polling written by Kenneth F Warren and published by Routledge. This book was released on 2018-02-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 2000 national elections, $100 million was spent on campaign polling alone. A $5 billion industry from Gallup to Zogby, public opinion polling is growing rapidly with the explosion of consumer-oriented market research, political and media polling, and controversial Internet polling. By many measures from editorial cartoons to bumper stickers we hate pollsters and their polls. We think of polling as hopelessly flawed, invasive of our privacy, and just plain annoying. At times we even argue that polling is illegal, unconstitutional, and downright un-American. Yet we crave the information polling provides. What do other Americans think about gun control? School vouchers? Airline performance?

Book American Government 3e

    Book Details:
  • Author : Glen Krutz
  • Publisher :
  • Release : 2023-05-12
  • ISBN : 9781738998470
  • Pages : 0 pages

Download or read book American Government 3e written by Glen Krutz and published by . This book was released on 2023-05-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black & white print. American Government 3e aligns with the topics and objectives of many government courses. Faculty involved in the project have endeavored to make government workings, issues, debates, and impacts meaningful and memorable to students while maintaining the conceptual coverage and rigor inherent in the subject. With this objective in mind, the content of this textbook has been developed and arranged to provide a logical progression from the fundamental principles of institutional design at the founding, to avenues of political participation, to thorough coverage of the political structures that constitute American government. The book builds upon what students have already learned and emphasizes connections between topics as well as between theory and applications. The goal of each section is to enable students not just to recognize concepts, but to work with them in ways that will be useful in later courses, future careers, and as engaged citizens. In order to help students understand the ways that government, society, and individuals interconnect, the revision includes more examples and details regarding the lived experiences of diverse groups and communities within the United States. The authors and reviewers sought to strike a balance between confronting the negative and harmful elements of American government, history, and current events, while demonstrating progress in overcoming them. In doing so, the approach seeks to provide instructors with ample opportunities to open discussions, extend and update concepts, and drive deeper engagement.

Book Public opinion polls and British politics

Download or read book Public opinion polls and British politics written by Richard Hodder-Williams and published by Taylor & Francis. This book was released on 2022-10-15 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1970 Public opinion polls and British politics provides an introductory guide to political polling in Britain. The book describes the polling organizations themselves, their sampling methods, and some of the general problems encountered in survey work. A distinction is drawn between polls concerned with voting intentions (predictive polls) and polls concerned with the expression of opinion (opinion polls), and problems of interpretation in each are discussed. Public opinion polls are then considered in the context of British politics – firstly their relationship with the general principles of representative democracy, and secondly their effect on the practice of politics. Finally, a word of caution is sounded against taking the polls too seriously as accurate indicators of the thinking of the British electorate and also against treating the implications of their potential uses too lightly. This book is a must read for students of British politics, election studies and political science.