Download or read book Word of Mouth Mouse and Mobile written by Mary Charleson and published by Trafford Publishing. This book was released on 2013-07 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: A powerful story leveraged through word of mouth, mouse, and mobile is the secret to connecting with customers in our time-starved and media-fragmented society. Whether you're just starting out or a seasoned veteran, these easy-to-read-and-apply five-minute articles will enhance your efforts. As a sequel to Mary's first book, Five-Minute Marketing, this book includes the best of her published columns, entries from her popular blog www.fiveminutemarketing.com, and other previously unpublished work. Dip in or read it cover to cover and ramp up your marketing quickly. You will learn how to - generate WOM, publicity, and media interest in your business; - track trends and take advantage of marketing opportunity; - use social media to your advantage; - brand your business, your ideas, or your products; - model winning approaches to advertising from industry leaders; - leverage your story; and much, much more! "Mary Charleson's 5-Minute Marketing columns consistently provide entrepreneurs with valuable advice about marketing their products, their companies and themselves. This book includes the best of her recent columns along with insights from her blog and previously unpublished work." -Timothy Renshaw, Editor, Business in Vancouver "Today positive WOM may be the single greatest influencer of a brand's future success. If you want to know how to succeed Mary's book is a great place to start." -Lance Saunders, Executive VP, Managing Director, DDB Canada "Engaging, entertaining, and a born teacher, Mary makes learning fun. From the classroom to the boardroom, she offers up great marketing insights. This book is simply an extension of her style to the written page." -Charlene Hill, Department Chair, School of Business, Capilano University

Download or read book The 5 Minute Marketer written by Stefan Ekberg and published by Harriman House Limited. This book was released on 2014-05-31 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quick marketing ideas with fast results! You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? The solution is here! The 5-Minute Marketer is packed with 395 tried-and-tested ways to market your business in 5 minutes or less. Written by Stefan Ekberg, an author with over 20 years' experience in marketing for small firms, this is an amazing book of marketing hacks for anyone who doesn't want to waste time when spreading the word about their business. Some of the 395 techniques will be new to you, while some are familiar ideas that are too easily forgotten in the day-to-day pressures of running a business. You'll find tips on generating new orders, speeding up sales, selling more online, improving your website and much more. Read with an open mind and highlight the ideas you would like to try, then just find 5 minutes and put them into practice. Now what are you waiting for? In 5 minutes' time you could have marketed your business in at least one new way. Don't delay any longer - start reading and start marketing. Become a 5-minute marketer!

Download or read book Five Minute Mum Give Me Five written by Daisy Upton and published by Penguin UK. This book was released on 2020-02-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for early years to KS1 children who are learning at home. Daisy Upton has two little kids. She loves them - but they drive her mad. So, to try and keep her sanity she started to come up with quick, easy games using stuff from around the house. And @FiveMinuteMum was born. In her first book, she has collected 150+ games that take 5 minutes to set up & 5 minutes to tidy up. From pasta posting to alphabet knock down, it's a recipe book for guilt free parenting! And as Daisy was a teaching assistant, your little ones will be learning while they play! What could be better? GIVE ME FIVE is the perfect companion for anyone who wants five minutes peace. Also available: Five Minute Mum: Time For School Five Minute Mum: On the Go "I love Five Minute Mum. She's managed to come up with a huge array of activities for kids that are fun and educational yet don't require an Art degree or Diploma in Patience to execute."Sarah Turner, aka Unmumsy Mum

Download or read book Building a StoryBrand written by Donald Miller and published by HarperCollins Leadership. This book was released on 2017-10-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

Download or read book 5 Minute Selling written by Alex Goldfayn and published by John Wiley & Sons. This book was released on 2020-08-26 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: WALL STREET JOURNAL BESTSELLER Add 50% to 100% to Your SalesÂIn 5 Minutes Per Day 5-Minute Selling presents a proven, simple process that can double your sales, even if you donÂt have time for an elaborate new sales system. When you spend your days scrambling to take orders and resolving customer issues, there is little time for new sales techniques. This book is for you. In 5-Minute Selling, Alex Goldfayn describes how thousands of his clients and workshop attendees have generated dramatic annual sales growth with short bursts of action throughout the day. With three-second efforts throughout the day, you can add 50 to 100% to your sales. The techniques in this book are simple but powerful: YouÂll learn the power of picking up the phone proactively to call customers and prospects when nothing is wrong, because almost nobody does this YouÂll get approaches for offering customers additional products and servicesÂand asking about what else they are buying elsewhereÂbecause almost nobody does this either YouÂll also learn about the low-tech but incredibly effective singular impact of the hand-written note In short, 5-Minute Selling is about showing customers and prospects that we care about them more than our competition does with simple, repeated, lightning-fast, high-value, consistent communications. DonÂt Read This Book, DO THIS BOOK: 5-Minute Selling lays out a Two-Week Challenge for you implement in your sales work. Follow the detailed process for five minutes per day, for 10 working days (less than one total hour of time), and, like thousands before you, you will begin to see dramatic improvements in your sales growth.

Download or read book 5 Minute Marketing written by Mary Charleson and published by . This book was released on 2009-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the marketing knowledge you need first and fast! Mary Charleson makes a complex subject simple and does it in over sixty short articles for the time-starved reader. Utilizing Canadian research and business examples, she gives readers the marketing tools to succeed. Pithy, often irreverent, but never short on actionable detail, this is the marketing book you'll wish you had discovered long ago. You will discover: Why brands that are giving back will be tomorrow's leaders How to utilize new media and E-marketing opportunities Why marketing to women is important for all businesses How to advertise effectively and get more media coverage How to develop a strong brand and a winning strategy How to use marketing research to your advantage Why understanding sales is critical to success What emerging trends you need to monitor

Download or read book 5 Minute Marketing written by Mary Charleson and published by Trafford on Demand Pub. This book was released on 2009-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the marketing knowledge you need first and fast! Mary Charleson makes a complex subject simple and does it in over sixty short articles for the time-starved reader. Utilizing Canadian research and business examples, she gives readers the marketing tools to succeed. Pithy, often irreverent, but never short on actionable detail, this is the marketing book you'll wish you had discovered long ago. You will discover: Why brands that are giving back will be tomorrow's leaders How to utilize new media and E-marketing opportunities Why marketing to women is important for all businesses How to advertise effectively and get more media coverage How to develop a strong brand and a winning strategy How to use marketing research to your advantage Why understanding sales is critical to success What emerging trends you need to monitor

Download or read book The 5 Minute Guide To Content Marketing written by Roman Alexander Wellington and published by Wellington Press, LLC. This book was released on 2020-06-01 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 5-Minute Guide To Content Marketing is for entrepreneurs who want to leverage the power of content marketing for their brands & businesses, and need to know where to start. This guide shows you how to take your content marketing plan from point A to Z as quickly as possible. This book, the 6th in the acclaimed "Wellington’s 5-Minute Guides For Success” series, covers in a short and easy to understand way, such topics as: ✔️ Why Using Content Marketing Will Benefit Your Business ✔️ Content Marketing Basics ✔️ Identifying Your Target Audience ✔️ 10 Content Types Your Can Use ✔️ How To Develop A Content Marketing Strategy ✔️ How To Create Your Content Blueprint ✔️ How To Generate Tons Of Content Ideas With 3 Simple Techniques ✔️ How To Write Good Copy ✔️ Tips To Increase Engagement ✔️ Essential Resources You'll Need For Your Entrepreneurial Journey ⚜️ About The Wellington’s 5-Minute Guides For Success Series ⚜️ Roman Alexander Wellington decided to launch a series of beginner-focused, “short reads” style books, focused on the most essential areas of success that could be read quickly and referred back too often by new entrepreneurs. "Wellington's 5-Minute Guides For Success" Cover Topics Including: Entrepreneurship Mindset Leadership Business Branding & Personal Branding Content Marketing Digital Marketing While Mr. Wellington’s full-length books focus more in-depth on each subject area, the 5-Minute Guides are intended to provide beginner-friendly tips, strategies, explanations, and reference points. These guides are for readers who are looking for more information on one of the covered topic areas, but don’t have several hours to sit and read a full-length book on it. He hoped this “short read” style would help him reach readers just starting their entrepreneurial journey who may be interested in building businesses or brands of their own, and we’re looking for a simple way to start learning what was required. The books within the “Wellington’s 5-Minute Guides For Success” series are not intended to provide in-depth coverage of each topic, nor are they for readers with extensive previous experience (although they could certainly be helpful refreshers). They are intended to help a beginner understand the basics, and help aspiring entrepreneurs avoid getting “information overload”. By providing shorter, less complex, and more easily digestible information, Mr. Wellington hoped that it would be enough to spark the interest of his readers, encourage them to learn more, and provide the initial knowledge needed for them to take their first steps in their entrepreneurial journey. ⚜️ About The Author: Roman Alexander Wellington ⚜️ Roman Alexander Wellington is an American business magnate who has founded nine companies, comprising dozens of brands, and has 20-years of experience in Digital Marketing, Public Relations, and Corporate Branding. He is a second-generation public relations specialist, is ranked as one of the Top 10 Digital Marketing Consultants in the USA, has founded three award-winning Marketing and Public Relations firms, and is a Best-Selling Author who has written 20+ books on the subjects of Entrepreneurship, Leadership, Branding, and Digital Marketing.

Download or read book The Marketing Minute written by Allen Howie and published by . This book was released on 2015-03-17 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: For marketers and business owners, The Marketing Minute provides a daily dose of practical marketing ideas, including action steps for each, in areas ranging from branding and service to innovation and targeting your audience.

Download or read book Business Made Simple written by Donald Miller and published by HarperCollins Leadership. This book was released on 2021-01-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.

Download or read book 60 Minute Brand Strategist written by Idris Mootee and published by John Wiley & Sons. This book was released on 2013-05-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for 60-Minute Brand Strategist "A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world." —Angela Ahrendts, CEO, Burberry "Idris Mootee paints a sharp, comprehensive, and finely articulated analysis of the potential of meaningful brands in the 21st century's cultural scenario and business landscape. The result is a smart manual that reminds you and your company how to build relevant, authentic, sustainable, and successful brands in an evolving society." —Mauro Porcini, Chief Design Officer, PepsiCo Inc. "Idris's book teaches us how to engage today's increasingly cynical consumers on a deeper emotional level to build real equity and leadership. He demonstrates how to break out of the box and connect business strategy to brand strategy, and how the right brand story never really ends!" —Blair Christie, SVP and CMO, Cisco Systems, Inc. "It's rare to find a book that's both inspiring and practical but Idris nailed it! He has crafted the ultimate guide to brand building in the connected world with visual clarity and thought-provoking strategy." —Eric Ryan, cofounder, Method Products, Inc. This book is about one thing only: branding. Period. In this economy ruled by ideas, the only sustainable form of leadership is brand leadership. 60-Minute Brand Strategist offers a fast-paced, field-tested view of how branding decisions happen in the context of business strategy, not just in marketing communications. With a combi-nation of perspectives from business strategy, customer experience, and even anthropology, this new and updated edition outlines the challenges traditional branding faces in a hyper-connected world. This essential handbook of brand marketing offers an encyclopedia of do's and don'ts, including new case studies of how these concepts are being used by the world's most successful and valuable brands. 60-Minute Brand Strategist is your battle plan, filled with powerful branding tools and techniques to win your customers' hearts and defeat the competition.

Download or read book Pitch Anything An Innovative Method for Presenting Persuading and Winning the Deal written by Oren Klaff and published by McGraw Hill Professional. This book was released on 2011-02-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book “Fast, fun and immensely practical.” —JOE SULLIVAN, Founder, Flextronics “Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.” —JOSH WHITFORD, Founder, Echelon Media “What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” —RALPH CRAM, Investor “Pitch Anything offers a new method that will differentiate you from the rest of the pack.” —JASON JONES, Senior Vice President, Jones Lang LaSalle “If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.” —STEVEN WALDMAN, Principal and Founder, Spectrum Capital “Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.” —LOUIE UCCIFERRI, President, Regent Capital Group “I use Oren’s unique strategies to sell deals, raise money, and handle tough situations.” —TAYLOR GARRETT, Vice President, White Cap “A counter-intuitive method that works.” —JAY GOYAL, CEO, SumOpti About the Book: When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million—and now, for the fi rst time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you’re selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas. According to Klaff, creating and presenting a great pitch isn’t an art—it’s a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you’ll remain in complete control of every stage of the pitch process. Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a Decision One truly great pitch can improve your career, make you a lot of money—and even change your life. Success is dependent on the method you use, not how hard you try. “Better method, more money,” Klaff says. “Much better method, much more money.” Klaff is the best in the business because his method is much better than anyone else’s. And now it’s yours. Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience—and you’ll have more funding and support than you ever thought possible.

Download or read book Five Minute Activities for Business English written by Paul Emmerson and published by Cambridge University Press. This book was released on 2005-02-16 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Short activities reflecting real-life business situations to complement both tailored and coursebook based materials.

Download or read book Web Marketing That Works written by Adam Franklin and published by John Wiley & Sons. This book was released on 2014-03-17 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tips on using the web to boost your business, no matter what business you're in Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more. Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web Covers web strategy, execution, content marketing, and social media Includes 33 free, downloadable templates Written by the founders of Bluewire Media, one of Australia's top web marketing firms Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead—starting right now.

Download or read book How to Grow Your Small Business written by Donald Miller and published by HarperCollins Leadership. This book was released on 2023-03-14 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results. Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them- your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love- in your business and your life. In How to Grow Your Small Business, you’ll learn how to: Cast a vision for your company that includes three economic priorities Clarify your marketing message Install a sales framework that makes your customers the hero Optimize your product offering Run a management and productivity playbook that aligns your entire team. Use 5 checking accounts to manage your cash flow If you’re ready to experience freedom, flexibility, and growth for your business, How to Grow Your Small Business is the book you’ve been waiting for.

Download or read book Your 19 Minute Marketing Plan written by Emily Schaffer and published by Essential Engine. This book was released on 2023-07-01 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's never been a wilder, funner, more confusing, more exhilarating, more potentially lucrative time to be a marketer. With digital marketing options, you can shout at the world from the safety of your home office. With a little Big Data, you can target direct mail with pinpoint accuracy, dropping postcards on potential customers before they even realize they want what you've got. If you're a professional with a book of business, you need to get your marketing plan in order. The great news? It only takes 19 minutes to brush up on the basics. Dig in to learn more and put your business' future on cruise control.

Download or read book 50 5 Minute Fixes to Improve Your Riding written by Wendy Murdoch and published by Trafalgar Square Books. This book was released on 2010-07-01 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: 5 minutes a day is all the time you need to achieve: • Better balance in the saddle • Improved body control from head to toe • Increased influence with your seat • Flawless leg position and subtle aiding • Quieter, softer hands and contact your horse can trust • Less physical stiffness, tension, and riding-related pain • Confidence in your ability to communicate with your horse! PLUS, in just 5 minutes you can improve a horse that's: • Unwilling to go forward or "dead" to the leg • Hollow-backed, high-headed, or above the bit • Heavy on the forehand and unbalanced • A chronic "puller," "leaner," or "head-tosser"! Start or end your riding sessions with Wendy Murdoch's 5-Minute Fixes, and you'll be amazed how quickly you can replace old habits with new ones, get out of your "riding rut," and transform what you can't do into what you can do…naturally, capably, comfortably, and consistently alongside a happy riding partner—your horse.