Download or read book 30 Essential Typefaces for a Lifetime written by and published by . This book was released on 2006 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are thousands of typefaces and more being produced monthly. It is a continual challenge for designers to select the exact typeface best suited for a project. In collaboration with the School of St. Martin, Art Center Pasadena, Rhode Island School of Design, Basel, and Yale Design School, 30 Essential Typefaces for a Lifetime defines 30 of the most useful and classic typefaces for all design needs and occasions. Neville Brody imagined "it takes 10 years for someone to master a typeface." This book contains "typefaces for a lifetime."
Download or read book 30 Essential Typefaces for A Lifetime written by Joshua Berger and published by Rockport Publishers. This book was released on 2006-03-01 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are thousands of typefaces and more being produced monthly. It is a continual challenge for designers to select the exact typeface best suited for a project. In collaboration with the School of St. Martin, Art Center Pasadena, Rhode Island School of Design, Basel, and Yale Design School, 30 Essential Typefaces for a Lifetime defines 30 of the most useful and classic typefaces for all design needs and occasions. Neville Brody imagined "it takes 10 years for someone to master a typeface." This book contains "typefaces for a lifetime."
Download or read book Typography Essentials Revised and Updated written by Ina Saltz and published by Rockport Publishers. This book was released on 2019-02-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.
Download or read book 1000 Ideas by 100 Graphic Designers written by Matteo Cossu and published by Rockport Publishers. This book was released on 2009-11-15 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1000 Ideas by 100 Graphic Designers showcases work from a selection of today’s best designers while providing precious tips to the graphic design enthusiast. The book delivers a behind-the-scenes depiction of every project, providing a virtual instruction manual to the finished project and its creative, productive, and organizational framework. The 1000 suggestions vary in form and function, from the theoretical to the practical, giving insights on new materials, techniques, and tools.
Download or read book Just My Type written by Simon Garfield and published by Penguin. This book was released on 2011-09-01 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.
Download or read book Essential Type written by Tony Seddon and published by Yale University Press. This book was released on 2016-08-16 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive and beautifully illustrated guide to fonts, essential for anyone who engages with type in their daily lives Have you ever wondered which typeface is used for airport signs? Or about the history behind the Times New Roman font? We are constantly engaging with type, yet many of us struggle to use it effectively or simply to understand the basics. This beautifully illustrated, easy to use companion is the perfect guide to everything typographic. Tony Seddon provides an essential lexicon that explains the history and functionality of 140 type terms and 20 unique typeface classifications. The book also features a timeline of typeface classification from the mid-15th century to the present day, and concludes with a chapter detailing over 40 important typeface families that reflect the history of typeface development and typographic style from the earliest days of movable type. Essential Type will help to build your knowledge of type and typeface use with a clear and comprehensive "what is it" and "why use it" approach to the subject. Five chapters explore topics including the anatomy of type, glyphs, typeface classification, and typefaces ranging from serif to sans serif to script and display. The chapter on typefaces pays particular attention to highlighting key design features and, along with illuminating backstories and tips to aid identification, makes this book the perfect companion for all type enthusiasts and practitioners.
Download or read book The Publishers Weekly written by and published by . This book was released on 2006 with total page 984 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Deco Type written by Steven Heller and published by Chronicle Books (CA). This book was released on 1997 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the book that graphic designers and type aficionados have been waiting for: the first book in Chronicle's Art Deco design series devoted exclusively to type. Garnered from vintage specimen sheets and catalogs as well as commercial design artifacts from Germany, France, Japan, Holland, Italy, Russia, Eastern Europe, and the United States, these alphabets illustrate how the stunning style of the twenties and thirties extended to every facet of graphic design, including the typographer's art. Deco typestyles, like Deco architecture and furniture, were the heralds of the Machine Age, designed to embody progress. Endowed with a jazzy modernistic sensibility and baptized with evocative futuristic names such as Vulcan and Metropolis, these spectacular typefaces paved the way for a new era of communication via the printed word. In Deco Type, the team of Steven Heller and Louise Fili have brought together a unique collection of wonderful typefaces - many that have lain hidden for decades - to create an inspirational reference for designers and graphic artists everywhere.
Download or read book The Graphic Design Idea Book written by Gail Anderson and published by Laurence King Publishing. This book was released on 2016-04-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Download or read book Typology written by Steven Heller and published by Chronicle Books. This book was released on 1999-06 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organized by historical era and country of origin, each section of this dynamic compendium introduces the culture and aesthetics of the period, discusses how individual styles developed, and offers insights into the artistry of key typographers and foundries. 300 full-color illustrations.
Download or read book The Geometry of Type written by Stephen Coles and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Geometry of Type explores 100 traditional and modern typefaces in loving detail, with a full spread devoted to each entry. Characters from each typeface are enlarged and annotated to reveal key features, anatomical details, and the finer, often-overlooked elements of type design, which shows how these attributes affect mood and readability. Sidebar information lists the designer and foundry, the year of release and the different weights and styles available, while feature boxes explain the origins and best uses for each typeface, such as whether it is suitable for running text or as a display font for headlines. To help the reader spot each typeface in the wider world, the full character set is shown, and the best letters for identification are highlighted. This beautiful and highly practical work of reference for font spotters, designers and users is a close-up celebration of typefaces and great type design.
Download or read book Fonts and Typefaces Made Easy written by Andrea Pennoyer and published by . This book was released on 2015-12-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Getting to grips with the fonts and typefaces is an essential path to successful design, whether your work is online, in print or just for fun. This fantastic new book runs through the classes of type, with examples of individual fonts, extensive case studies, and shows you how to create the best designs, every time. Traditional and digital use.
Download or read book Graphic Design Rules written by Tony Seddon and published by Chronicle Books. This book was released on 2020-04-07 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: DON'T use comic sans (except ironically!) but DO worship the classic typefaces like Helvetica and Garamond. Graphic Design Rules is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business. Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid—and when to throw the grid out the window. All designers will appreciate tips and lessons from these highly accomplished authors, who draw on years of experience to help you create good design.
Download or read book White Space Is Not Your Enemy written by Kim Golombisky and published by CRC Press. This book was released on 2017-02-17 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: White Space Is Not Your Enemy is a practical graphic design and layout guide that introduces concepts and practices necessary for producing effective visual communication across a variety of formats—from web to print. Sections on Gestalt theory, color theory, and WET layout are expanded to offer more in-depth content on those topics. This new edition features new covering current trends in web design—Mobile-first, UI/UX design, and web typography—and how they affect a designer’s approach to a project. The entire book will receive an update using new examples and images that show a more diverse set of graphics that go beyond print and web and focus on tablet, mobile and advertising designs.
Download or read book Layout Essentials written by Beth Tondreau and published by Rockport Pub. This book was released on 2011-06 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book outlines and demonstrates basic layout/grid guidelines and rules.
Download or read book Norman Ives Constructions and Reconstructions written by John T. Hill and published by . This book was released on 2020-11-24 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This first comprehensive account of a mid-century master covers the multi-faceted career of a fine artist, graphic designer, teacher, and publisher. It reflects Norman Ives's timeless relevance in the visual arts. Constructions & Reconstructions is an overview of Norman Ives's multifaceted career. Ives was a gifted artist better known for his graphic design. His talents extended well beyond the field of design. Much of this seamless transi- tion came from Ives's mastery of form, common to both endeavors. Ives's paintings and collages are collected by major museums: The 1967 Whitney Annual exhibition of American painting, the Guggenheim Museum, Yale University Art Gallery and various others. Norman Ives holds a secure place in the history of American Mid-Century Modern canon as one of a band of artists using letterforms as art. Ives's design and art appeared to be outliers of the percolating type-as-art movement popularized by Robert Indiana's LOVE sculptures. Type-related art has since become ubiquitous in painting and sculpture, as well as other massive architectural "type works." Ives's work fits squarely into this genre having roots in the early 20th-century Modern movement. Ives's was part of a period representing a high point in the teachings of graphic design. This began with Josef Albers's restructuring of the Yale University Art School. Ives was both a student of Albers and his teaching colleague, then later, his publisher. Taking Albers's lead, this curriculum helped reformulate graphic design in its evolution from commercial art. Norman Ives was a member of AGI, along with fellow faculty members Herbert Matter, Armin Hofmann, Paul Rand, and Bradbury Thompson.) Ives's recognition in two major fields of the visual arts makes him worthy of being called master, in any period. In the history of art, there are many examples of works that rise to the level rightfully called timeless: Corinthian helmets, Heraldry, Greek sculpture, Kurt Schwitters's collages, and the work of Josef Albers. The book itself is a work of art, a comprehensive account of the spirit and genius of Norman Ives. It has been long in the making. After studying with Ives, the book's author John T. Hill then taught with Ives at Yale's School of Fine Arts. This book introduces unseen master works, showcasing the brilliant variety and vitality of the work. It fully delineates his stock in trade--letterforms--which became "his lyrical strokes, their construction and reconstruction defining his work."
Download or read book Design Elements Typography Fundamentals written by Kristin Cullen and published by . This book was released on 2012-06 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
