Download or read book 101 Ways to Get More Customers from the Internet in 2014 written by Tim Kitchen and published by CreateSpace. This book was released on 2013-12 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of Internet Marketing changes fast and in 2014 businesses are competing in a very different online landscape. Companies of all sizes that want to compete for customers online have to be smart if they're going to stand out and grab their share of the colossal opportunity open to every perceivable market. In this book, you'll discover 101 proven and tested ways to get more customers from the Internet. Whether you're a small or large company; B2B or B2C; and whatever business your in... As long as your customers are humans, you'll find enough tips inside to keep your marketing From your website, SEO and social media to email marketing and paid advertising like Google Adwords, we'll take a look at every component of a successful online marketing campaign. This book is the savvy business owner's secret weapon to online domination. Learn to analyse your competitor's marketing campaigns, spot their weaknesses and tune up your own efforts in easily digestible chunks. Our experience at Exposure Ninja working with hundreds of businesses around the world has given us unique behind-the-scenes access to marketing campaigns, websites, strategies and audiences in dozens of different markets. The tips in this book are distilled from this experience and work for any business. From consultancies to e-commerce stores, b2b or b2c, products or services. The basics of selling to human beings never change, and these principles run through every one of the 101 tips. Read real life case studies and get a sneak peek at what makes a difference to real businesses like yours. Pick and choose the strategies you want to apply this week and get started immediately.
Download or read book 101 Ways to Get More Customers from the Internet written by Raynay Valles and published by . This book was released on 2010-08-01 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: You may have the best product or service in the world, but in order to be successful online, people have to find you on the internet and then choose your business over the competition.101 Ways to Get More Customers From The Internet explains how to attract additional customers using various online marketing methods such as article marketing, social media marketing, video marketing, viral marketing and many other techniques. There are also insider tips on how to compel visitors to buy once they land on your website. This book is complete with many examples that illustrate how companies are using these techniques right now to get more sales from the internet. It includes a wide range of useful online resources.A well-organized, insightful book, essential reading for small business owners, entrepreneurs and marketers who are serious about attracting more customers with internet marketing.
Download or read book 101 Ways to Get More Patients from the Internet in 2014 written by Tim Kitchen and published by CreateSpace. This book was released on 2014-03-01 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of Internet Marketing changes fast and in 2014 dental practices are competing in a very different online landscape. With social media, mobile traffic, PPC and a million different website providers to choose from, it can seem overwhelming and daunting trying to understand each of the components required to promote your practice online. This book gives those responsible for the marketing of their practice an overall guide to what successful dental practice marketing looks like in 2014. Discover what's really working out there, and (just as importantly) what's more hype than substance. Our experience at Exposure Ninja working with hundreds of dental practices and small businesses around the world has given us unique behind-the-scenes access to marketing campaigns, websites, strategies and audiences. The tips in this book are distilled from this experience and explained in plain English. Read real life case studies and get a sneak peek at what makes a difference to practices like yours. Pick and choose the strategies you want to apply this week and get started immediately. **FREE WEBSITE AND COMPETITOR ANALYSIS INCLUDED - SEE BOOK FOR MORE DETAILS**
Download or read book 101 Ways to Promote Your Web Site written by Susan Sweeney and published by Maximum Press (FL). This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides entrepreneurs, small business owners, corporate marketing managers, and consultants with tools and information on proven techniques such as using e-mail, links, and online advertising to increase the number of initial users and repeat visitors to the Web site.
Download or read book 101 Ways to Promote Your Web Site written by Susan Sweeney and published by Maximum Press. This book was released on 2006 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and forms--as well as proven techniques such as using e-mail, links, and online advertising--to increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.
Download or read book Social Commerce written by Efraim Turban and published by Springer. This book was released on 2015-11-17 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways: Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs) Supplementary text in marketing, management or Information Systems disciplines Training courses in industry Support resources for researchers and practitioners in the fields of marketing, management and information management The book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility. Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems. Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises. The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.
Download or read book 101 Internet Businesses You Can Start from Home written by Susan Sweeney and published by Maximum Press. This book was released on 2010 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.
Download or read book 101 Ways To Promote Yourself written by Raleigh Pinskey and published by Harper Collins. This book was released on 1997-07 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ralph Pinskey offers readers a crash course on how to get the attention they need. This book reveals the insider secrets learned from years of experience and how these low-cost, high powered techniques can carry them to the top of their market and beyond.
Download or read book Online Political Communication written by Gianluca Giansante and published by Springer. This book was released on 2015-05-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.
Download or read book 101 Ways to Promote Your Web Site written by Susan Sweeney and published by Maximum Press. This book was released on 2005 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrates tools and techniques for increasing Web site traffic, including overall design, exposure to search engines, newsgroups, e-mail, mailing lists, linking strategies, and online advertising.
Download or read book Writing Theology Well 2nd Edition written by Lucretia B. Yaghjian and published by Bloomsbury Publishing. This book was released on 2015-09-24 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: A working guide for students conducting theological writing and research on theology and biblical studies courses, this book integrates the disciplines of writing, rhetoric, and theology, to provide a standard text for the teaching and mentoring of writing across the theological curriculum.As a theological rhetoric, it also encourages excellence in theological writing in the public domain by helping to equip students for their wider vocations as writers, preachers, and communicators in a variety of ministerial and professional contexts. This 2nd Edition includes new chapters on 'Writing Theology in a New Language', which explores the linguistic and cultural challenges of writing theology well in a non-native language, and 'Writing and Learning Theology in an Electronic Age', addressed to distance learning students learning to write theology well from online courses, and dealing with the technologies necessary to do so.
Download or read book FCC Record written by United States. Federal Communications Commission and published by . This book was released on 2016 with total page 868 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Religion Online written by August E. Grant and published by Bloomsbury Publishing USA. This book was released on 2019-03-07 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Religion Online provides new insights about religiosity in a contemporary context, offering a comprehensive look at the intersection of digital media, faith communities, and practices of all sorts. Recent research on Apple users, video games, virtual worlds, artificial intelligence, digital music, and sports as religion supports the idea that media and religion, once considered separate entities, are in many cases the same thing. New media and religious practice can no longer be detached; this two-volume set discusses how religionists are embracing the Internet amidst cultural shifts of secularization, autonomous religious worship, millennials' affinity for new media, and the rise of fundamentalism in the global south. While other works describe case studies, this book explains how new media are interwoven into the very fabric of religious belief, behavior, and community. Chapters break down the past, present, and projected future of the use of digital media in relation to faith traditions of many varieties, extending from mainline Christianity to new religious movements. The book also examines the impacts of digital media on beliefs and practices around the world. In exploring these subjects, it calls on the study of culture, namely anthropology, to conceptualize a technological period as significant as the industrial revolution.
Download or read book Electronic Commerce written by Efraim Turban and published by Springer. This book was released on 2015-01-29 with total page 818 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the end of each chapter, a list of online resources with links to the websites is also provided. Additionally, extensive, vivid examples from large corporations, small businesses from different industries, and services, governments, and nonprofit agencies from all over the world make concepts come alive in Electronic Commerce. These examples, which were collected by both academicians and practitioners, show the reader the capabilities of EC, its cost and justification, and the innovative ways corporations are using EC in their operations. In this edition (previous editions published by Pearson/Prentice Hall), the authors bring forth the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations, and mobility.
Download or read book Marketing Research written by Carl McDaniel, Jr. and published by John Wiley & Sons. This book was released on 2018-01-31 with total page 1168 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Research, 11th Edition, authors Carl McDaniel & Roger Gates share their industry experience to teach students how to make critical business decisions through the study of market research. Designed for marketing research courses, the authors' practical, applications-based approach features Real Data, Real People, and Real Research, to prepare students to conduct and use market research for future careers in business. Marketing Research, 11th Edition features new trends, features and cases throughought, with updated chapters featuring new examples of companies and research firms, from Ilycaffe, the famous Italian coffee brand, Twitter, ESPN, Ford and General Motors. Co-author Roger Gates, President of DSS Research, infuses the text with a practitioner perspective, helping students learn how to use marketing research through a practical presentation of theory and practice.
Download or read book Advanced Digital Marketing Strategies in a Data Driven Era written by Saura, Jose Ramon and published by IGI Global. This book was released on 2021-06-25 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how companies communicate with their customers around the world. The increase in the use of social networks and how users communicate with companies on the internet has given rise to new business models based on the bidirectionality of communication between companies and internet users. Digital marketing, new business models, data-driven approaches, online advertising campaigns, and other digital strategies have gathered user opinions and comments through this new online channel. In this way, companies are beginning to see the digital ecosystem as not only the present but also the future. However, despite these advances, relevant evidence on the measures to improve the management of data sciences in digital marketing remains scarce. Advanced Digital Marketing Strategies in a Data-Driven Era contains high-quality research that presents a holistic overview of the main applications of data sciences to digital marketing and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies. The book analyzes how companies are adopting these new data-driven methods and how these strategies influence digital marketing. Discussing topics such as digital strategies, social media marketing, big data, marketing analytics, and data sciences, this book is essential for marketers, digital marketers, advertisers, brand managers, managers, executives, social media analysts, IT specialists, data scientists, students, researchers, and academicians in the field.
Download or read book Smart consumers in the internet of energy written by Monica Giulietti and published by Centre on Regulation in Europe asbl (CERRE). This book was released on 2019-11-19 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report analyses international case studies of innovative business models and regulatory arrangements and provides recommendations for a truly smart energy system. “Active consumers who have access to distributed energy resources, such as solar photovoltaics, storage, electric vehicles and heating appliances will play a crucial role in the challenging transition to a low carbon energy system", explains Monica Giulietti, one of the report’s authors. For fairer prices: use tariffs based on capacity rather than on volume The current network tariff regime is not optimal for a smart energy system. Researchers recommend that tariffs be more directly linked to costs. A more advanced tariff structure is feasible in a smart electricity network: tariffs can be dependent on time and location and adapt to local network congestion. “A shift towards tariffs based on capacity will also reduce the subsidisation of the energy system by poorer consumers to the richer ones, thereby improving the fairness of the tariff structure”, says Bert Willems, co-author of the report. The DSO-TSO interaction models are to be enhanced The report highlights different proposals for DSO-TSO interactions that allow the trade of flexible services provided by distributed energy resources under different regulatory and market contexts, in the United Kingdom, Australia, New York and Europe. “While we’ve observed that in all cases an expansion of the DSO’s roles, capabilities and coordination with the TSO is required, our analysis also shows that most jurisdictions have not yet identified their preferred organisational set-up. The European Commission should systematically take into account the differences of Member States, such as the number, size and independence of DSOs, in future studies or impact assessments”, says Karim Anaya, co-author of the study. Both price and non-price factors are required for consumers to engage Bringing together smart meter technology, blockchain and apps can help consumers to take part in energy transactions by informing them about the advantages provided by distributed energy resources at a given time. However, these technologies can only help if the costs for consumers are low. Otherwise, non-price factors such as climate activism or environmental preferences will be the sole drivers for consumers to participate in this system. Although financial benefits only cannot motivate consumers’ engagement in a complex system, they are significant signals. And we need strong signals if we want consumers to modify longstanding habits. Going off-grid: the risk of death spiral The authors warn that, in the long run, when the costs of storage and local generation are expected to drop, local energy communities might decide to disconnect from the distribution network and operate on a stand-alone basis. The cost of the distribution network will then have to be covered by the remaining network users who, as a result, will see their energy bills increase. This could lead to a “death spiral” where more customers leave the distribution network (though unlikely in northern Europe), making these obsolete. Networks would go bankrupt and only small island grids would remain. “Smart consumers are highly dependent on the ecosystem they are operating in. We can learn from international experiences that Europe needs to develop innovative regulatory models and be ready to test new institutional schemes that involve consumers to support the energy transition. The work ahead goes beyond monitoring what the Clean Energy Package can deliver, we have to anticipate new trends and take action to give more clarity to what DSOs and TSOs can do together and avoid new bottlenecks”, concludes Chloé Le Coq.
