Download or read book 101 Facebook Marketing Tips and Strategies for Small Businesses written by Lasse Rouhiainen and published by Createspace Independent Publishing Platform. This book was released on 2016-02 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Would you like to discover the biggest marketing trends in 2016 for growing your business with Facebook, Instagram, and WhatsApp? Imagine being able to leverage the latest Facebook and Instagram advertising strategies to increase the bottom line for your business. Have you seen these impressive numbers? Facebook: 1.59 billion monthly active users. WhatsApp: 1 billion monthly active users. Facebook Messenger: 800 million monthly active users. Instagram: 400 million monthly active users. All of these services are owned by Facebook, and together they form a Facebook marketing ecosystem which allows you to access up to 3.79 billion users combined. As a trainer and speaker, I have given Facebook marketing workshops in different corners of the world, from Madrid to Miami and from Dubai to Helsinki, and have met many business owners who are excited to use Facebook, Instagram and WhatsApp, but are unaware of the correct strategies and techniques to follow. That is why I wrote this guidebook offering such a large number of tools, techniques and strategies every business owner can quickly apply and benefit from.After reading this book you will know: How to reach more clients and sell more products on Facebook using the best tools and techniques. How to spy on how your competitors do their Facebook marketing and avoid making the same mistakes they make. What are some of the most beneficial new features on Facebook in 2016. How to set up your security and privacy settings correctly for your personal Facebook profile and improve your personal branding on Facebook. How to leverage the explosive growth of Facebook video marketing and maximize communication with potential customers. Some of the biggest mistakes businesses commit with Facebook advertising and how to avoid them. A secret targeting technique which can significantly improve your Facebook advertising campaigns. Special Facebook Messenger communication strategies that can help you to improve your customer service. WhatsApp marketing strategies that helped one company to expand their business internationally and improve their sales. And a whole lot more... in total 101 action tips and strategies. You will also read powerful expert interviews and case studies from the following online marketing experts who share specific strategies you can learn from and apply to your own business: Scott Monty on how to use the new Facebook Live Video to communicate with your audience. Gideon Shalwick on how to leverage Facebook video advertising. Kevin Davis on how to use Facebook video advertising combined with Facebook sweepstakes. Charles Kirkland on how to use a special Facebook targeting option which can quickly improve your Facebook ad results and ROI. Rocco Alberto Baldassarre on how one specific Instagram adversiting strategy generared 343 sales in 30 days. Claudia Araujo on how her company expanded internationally by leveraging WhatsApp marketing strategies. If you apply all the strategies in this book, you will have the potential to transform your business and grow revenue. Take action today! Scroll to the top and select the "BUY" button for instant download.

Download or read book Facebook Marketing for Small Business written by Arnel Leyva and published by Sourcebooks, Inc.. This book was released on 2015-07-24 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertise Your Business Today with Tomorrow's Strategies If you run a small business, then Facebook is your new best friend. Facebook can help you find new customers, promote brand loyalty, and turn awareness into sales. But the internet changes quickly. To take advantage of everything Facebook has to offer, you'll need the newest tools and the most reliable techniques. That's why Arnel Leyva and Natalie Law created Facebook Marketing for Small Business. Facebook Marketing for Small Business is your concise guide to the Facebook marketing strategies that are working for today's biggest and most successful companies. Leyva and Law will show you how to apply sophisticated marketing techniques to your own small business—and how to profit from them. With: Step-by-step instructions and full-color screenshots Handy guide to optimize your Facebook business page Tools for creating Facebook ads and tracking your results Real-life examples of Facebook marketing success stories Pro tips for using Instagram, Twitter, promotions, sweepstakes, and e-commerce Facebook Marketing for Small Business gives you everything you need to improve your online marketing today.

Download or read book Facebook Marketing All in One For Dummies written by Andrea Vahl and published by John Wiley & Sons. This book was released on 2014-08-05 with total page 790 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reach your customers with the latest Facebook marketing strategies Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results. Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. Facebook Marketing All-in-One For Dummies, 3rd Edition walks you through the creation of a customized fan page, and guides you through interacting with fans and building a community around your brand. The book explains Facebook applications and Facebook advertising, and shows you how to make Facebook come alive. Learn how to claim your presence on Facebook Build pages to engage, retain, and sell to customers Discover advanced Facebook marketing tactics Find out why measuring, monitoring, and analyzing are important Create and curate engaging content, including photos, video, contests, and more, and watch your fan base grow. Social media marketing is a major force in the success of a business, and Facebook is at the forefront of it all. Facebook Marketing All-in-One For Dummies, 3rd Edition provides the guidance and information you need to get in there and claim your space.

Download or read book Facebook Marketing For Dummies written by John Haydon and published by John Wiley & Sons. This book was released on 2012-01-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create a successful marketing campaign on Facebook with this updated guide With more than 600 million active users and more than 30 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content as well as real-world case studies that provide you with helpful frames of reference, Facebook Marketing For Dummies, 3rd Edition is an essential starting point for developing a successful marketing campaign on Facebook. Boasts new and updated content for developing a successful Facebook marketing campaign Addresses ways to use tools such as events, contests, and polls to promote your page Helps you understand the psychology of the Facebook user Explains how to integrate your Facebook marketing campaign with your other marketing campaigns using plug-ins and widgets Details ways to monitor, measure, and adjust your Facebook marketing campaigns Learn how to reach the Facebook audience you want for your campaign with Facebook Marketing For Dummies, 3rd Edition!

Download or read book Facebook Marketing Tips written by Tim Shek and published by . This book was released on 2019-07-17 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book 101 Video Marketing Tips and Strategies for Small Businesses written by Lasse Rouhiainen and published by CreateSpace. This book was released on 2013-12-21 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: New updated version! Includes tips and strategies such as: YouTube advertising, Facebook advertising, wearable computing with Google Glasses and Aerial video marketing with drones etc. Discover how to plan, record and promote videos to attract more clients and customers to your company. Learn to implement the latest YouTube and iPhone video marketing strategies in this insightful book. Most small and medium size companies are unaware of the huge power of utilizing video as a tool to improve their credibility and confidence with their customers, and to teach and educate them about the benefits of your products. Find out 101 very easy to understand quick tips and clear strategies There is a lot of information online regarding video marketing, however most small business owners, marketers and business professionals find video marketing somewhat confusing as there are too many option on how to start. This book provides you with a clear list of the most important topics related to video marketing and explains it in 101 very easy to understand quick tips and clear strategies you can action immediately. The book is divided into five sections: Section 1: Planning Section 2: Recording Section 3: YouTube Promotion Section 4: Additional Video Strategies Section 5: IPhone Video Marketing Strategies This book will save you countless hours so that you start producing videos that will impact and improve your online presence right away!

Download or read book Facebook Marketing All in One For Dummies written by Amy Porterfield and published by John Wiley & Sons. This book was released on 2011-07-07 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed resource for businesses and individuals seeking to promote goods and services on Facebook Social media is the number one vehicle for online marketing, and Facebook may be the most popular site of all. Facebook marketers must consider content delivery, promotions, etiquette and privacy, creating community, applications, advertisements, the open graph, and much more. Written by social media experts, this all-in-one guide gives marketers and small-business owners all the tools they need to create successful Facebook marketing campaigns. Successful marketing campaigns today require effective use of social media, especially Facebook This guide covers understanding Facebook basics, developing a marketing plan, creating your business Facebook page, engaging your community, working with apps, advertising within Facebook, ways to connect with users, and monitoring and measuring your campaign Expert authors use plenty of examples and case studies to illustrate the techniques and how to use them Everyone with something to market on Facebook can do a better job of it with the advice in Facebook Marketing All-in-One For Dummies.

Download or read book Facebook Marketing All in One For Dummies written by Amy Porterfield and published by John Wiley & Sons. This book was released on 2012-12-05 with total page 788 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great new edition covers what you need to know for successful Facebook marketing Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.

Download or read book Facebook Marketing For Dummies written by Paul Dunay and published by John Wiley & Sons. This book was released on 2011-01-06 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how to use Facebook to create successful marketing campaigns With more than 400 million active users and more than 25 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content, including coverage of the new universal "like" button and Open Graph, Facebook Marketing For Dummies, 2nd Edition is an essential starting point for developing a successful marketing campaign on Facebook. Boasts new and updated content for developing a successful Facebook marketing campaign Addresses ways to use tools such as events, contests, and polls to promote your page Introduces the new Open Graph to connect your Web site visitors through Facebook Explains how to integrate your Facebook marketing campaign with your other marketing campaigns using plug-ins and widgets Details ways to monitor, measure, and adjust your Facebook marketing campaigns Start campaigning the Facebook way with Facebook Marketing For Dummies, 2nd Edition!

Download or read book Marketing Your Business Ultimate Guides Facebook Advertising Social Media Marketing Affiliate Marketing written by Dale Cross and published by Independently Published. This book was released on 2019-03-12 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt: BILLIONS OF CUSTOMERS ARE WAITING, LEARN HOW TO REACH THEM WITH SMART AND PROVEN INTERNET MARKETING STRATEGIES AND SKYROCKET YOUR BUSINESS IN 2019. Do you want to learn the basics of how to market your business in an easy-to-use format? Facebook is one of the quickest developing sites on the Internet, and because of it's gigantic user base, it very well may be a great way to advertise your business. It may not be appropriate for everybody, but preferably there are certain sorts of companies that can truly benefit from advertising on Facebook. Social Media Marketing is the process of picking up consideration and web traffic through the social media sites. Amid this process, the ordinarily imaginative substance to reach the majority through exposure originating from an outsider confided in the source should be created with the end goal for people to share the content of their interest with others and create an awful chain that would influence business to cover and go past the market audience planned. Affiliate marketing is a standout amongst the most prominent ways individuals profit on the web. It is where an individual accomplice with a business to make a commission by alluding perusers or guests to a company' specific product or administration. In any case, that indeed is a significant straightforward clarification. To be extremely fruitful at profiting from affiliate marketing there is somewhat more to it. With these books you will reach billions of potential customers instantly following easy-learn step-by-step instructions and discover a lot of insider tips to improve your ROI. In this collection, Dale Cross teaches you how to advertise on Facebook and proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achieve freakishly effective results for your business. From beginner to advanced. In this book you'll find How to Use Facebook Advertising for Your Business Competitive Advantages That Businesses Can Leverage With Facebook Advertising Facebook Advertising for Small Business Owners Ways to Make Your Facebook Advertising More Effective Effective Facebook Advertising Tips You Can Start Implementing In Your Business Why Internet Marketers and MLM Are Moving Their PPC Campaigns to Facebook Advertising New Facebook Advertising Tools Can Maximize Social Marketing Success Ideas for Marketing Your Business With Facebook Advertising Reasons Why Your Content Marketing Campaign Failed Marketing Considerations for Small Business Checklist Points Before Engaging In Social Media Marketing Steps to Sell Your Boss on Social Media Marketing Advantages of Social Media Marketing for Your MLM Business Benefits of Developing Adept Social Media Marketing Strategy Tips For a Creating an Engaging Social Media Marketing Campaign Social Media Marketing and Networking 101 What You Need Before Getting Started and Affiliate Marketing How To Start Making Money Online As An Affiliate Marketer Why So Many People Crash In Affiliate Marketing How to Set Up an Affiliate Marketing Program - Small Business Guide Secrets of Affiliate Millionaires Further developed Affiliate Marketing Tips for the Advertiser And Much, Much More. + BONUS E-BOOK: "HOW TO DRIVE TRAFFIC TO YOUR WEBSITE: Get 100,000 Visitors To Your Website In Less Than A Hour And Learn How To Drive Targeting Traffic To A High Converting Page And Make Money Online"

Download or read book Facebook Marketing Step by Step written by Bryan Bren and published by Independently Published. This book was released on 2019-05-31 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Advertising Guides(R) Facebook is still a firm favorite among small businesses in search of new customers. The evidence is compelling. There are more than 50 million Business pages on Facebook, with 80% of small businesses having already established a presence. Are you looking for new customers? This new and updated step-by-step guide is what you need for exploring what happens before customers click on your ads and what needs to happen after. Inside you will gladly discover: How Facebook helps businesses; Fundamentals of Facebook Marketing; How to create engagement; How to target and convert; The best Facebook Marketing tools; How to develop a strategy; How to optimize a Facebook Page; Facebook Ads; How to maximize your ROI; Steps to create a Facebook Pixel; And a whole more!

Download or read book Facebook Marketing written by Chris Treadaway and published by John Wiley and Sons. This book was released on 2010-04-06 with total page 629 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop, implement, and measure a successful Facebook marketing campaign The social networking site Facebook boasts more than 300 million users worldwide. Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how. Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish. Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in Shows how to execute your strategy while incorporating all of Facebook's relevant features Addresses Facebook's pay-per-click platform, Facebook Connect, and more Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.

Download or read book Facebook Marketing written by Jacob Kirby and published by . This book was released on 2023-05-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: FACEBOOK MARKETING"Facebook Marketing: A Guide to Growing Your Brand with Facebook" is a comprehensive guide to using Facebook to market your business or brand. This book provides a beginner-friendly introduction to the world of Facebook marketing, including the latest strategies and best practices for reaching and engaging with your target audience.The book starts by discussing the basics of Facebook marketing and how to create a strategy that will work for your business or brand. It then delves into the various features of the platform, including Facebook Pages, Groups, and Events, and provides information on how to use each one to reach and engage with your target audience.The book also covers the latest trends and best practices in Facebook marketing, including how to use Facebook Insights, Facebook Live, and Facebook Advertising to boost your reach and engagement. Whether you're a small business owner, marketer, or entrepreneur, this book provides the knowledge and tools you need to succeed on the platform.Are you ready to grow your business and brand on Facebook?Scroll up and hit "Buy Now" to get started today!

Download or read book Facebook Marketing Strategies for Small Business written by Mark Cijo and published by CreateSpace. This book was released on 2014-05-20 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains proven steps and strategies on how to effectively establish the presence of your business on Facebook and tap into Facebook's extraordinary marketing potential to boost your business's bottom line. This book is written in order to help small business owners to develop their own marketing plans and to implement them on Facebook so that they can benefit from a wonderful marketing platform that is full of energy, just waiting to be tapped into. With the guidance given in this book, businesses will be able to maximize and expand their footprint on the internet and grow at previously unprecedented rates. Here is a preview of what you will learn... Potential of Facebook as a marketing platform Getting to know your target audience The marketing funnel Creating a marketing plan Establishing your presence through content marketing Understanding the importance of engaging fans Utilizing Facebook application to enhance your fan page Promoting your startup through Facebook ads Configuring the settings for your Facebook page Using Facebook offers to advance your business Utilizing Facebook groups and events to your advantage Cross promotion on Facebook page Getting to know Facebook plugins Facebook Marketing mistakes to avoid Facebook business etiquettes Things that make Facebook Marketing a success

Download or read book Social Media For Small Business written by Franziska Iseli and published by John Wiley & Sons. This book was released on 2021-04-05 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how social media can transform your business and help you attract more customers Social Media For Small Business delivers a step-by-step guide to unlocking the potential of social media to grow your business. Award-winning author and entrepreneur Franziska Iseli walks you through how to use Facebook, LinkedIn, Instagram, YouTube, Twitter, and Pinterest to market your small-to medium-sized business. The book provides you with: Effective marketing strategies to get more out of your social media efforts. Systems to bring structure into your entire marketing approach. Tools to make your brand irresistible across your customer touchpoints. Case studies to highlight the application of the book’s principles to the real-world Practical strategies you can put in place immediately to see a rapid return on investment Perfect for busy business owners, business managers and marketing teams wanting to find new and effective marketing tools to attract more customers, Social Media For Small Business also belongs on the bookshelves of anyone who has difficulty with or wants to learn more about how social media can have a positive impact on their business and brand.

Download or read book Facebook Marketing and Advertising for Small Business Owners written by Mark Warner and published by Business Leadership Platform. This book was released on 2019-12-27 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your business ́The-Freddy-Mercury ́a.k.a ́I am the invisible man ́on Facebook ? Even clients with an academic grade in Information Science cannot find you there? Then keep reading... In Dec 2018 there were 1.52 billion people actively using Facebook on a daily basis. An increase of 9% since the year before. But the number of ads, messages and posts is also rising. It becomes harder to reach your customers through all the noise. But you can learn from other successful small businesses and beat your competition with the contents of this book. In ́Facebook Marketing and Advertising for Small Business Owners in 2019 ́ you will discover: The Asian-Spy-Report ́with in-depth details on how this, now very famous, Korean Fashion Brand realized a 15x ROI using Facebook Ads (page 38) A practical 8 step checklist to set up and manage your Facebook Ads, miss 1 and your Facebook Ad will fail (page 18) The ́9-Step-Launch-Control-Strategy ́ to give your Facebook Strategy a kickstart like a rocket to the moon (page 12) 6 Tips to Create Engaging Content for higher conversion rates, miss a few tips and you are throwing away money (page 28) The Facebook strategies used by a famous car brand to make their model the no. 1 in the segment and how you can leverage their tactics (page 40) 12 Tools which will help to push your Facebook Marketing results to the next level (page 30) 17 Mind-blowing facts and numbers about Facebook platform, which you can use for your strategic Facebook Marketing Planning (page 34) 6 Things people are looking for on Facebook, use this to choose the right type of Ad (page 35) The psychology behind why people buy and how to use this in your Facebook Marketing (page 45 and 113) Step-by-step guide to create your ideal customer persona for maximum profits, including practical examples (page 49) More than 60 Facebook Marketing Tips for Small Businesses which still pay-off (page 71) Are you making this mistake in your Facebook videos? (page 93) Use the ́Viral-Fact-Checker to increase your visibility on Facebook (page 94) Why, when and how you should set up Facebook Pixels for better ROI (page 102) 3 Tips for engaging storytelling through Facebook to further increase the loyalty of your customers for your brand (page 138) The ́Stop-The-Money-Burner-Program ́ to prevent wasting time and money on Facebook (page 121) And much, much more. As a business owner your most important job is to run your business. You really don ́t have a lot of time to spend on Facebook. Facebook Marketing and Advertising for Small Business Owners in 2019 is specially written to reduce the time spent by you on Facebook while increasing your visibility, reach and profit. The money spent on Facebook Ads is increasing every year. And let ́s be honest, the ads aren ́t becoming cheaper. That ́s why you will discover the no.1 activity to reduce your reliance on Facebook and get back full ownership and control of your (future) customers. (page 123) It ́s time to push your business and revenue to the next level by leveraging Facebook. Scroll up and click Add to Cart ́ to get back your time and increase your profits.

Download or read book Facebook written by Neo Monefa and published by Createspace Independent Publishing Platform. This book was released on 2016-09-10 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Ultimate 101 Facebook Guide Made Easy You are about to discover proven steps and strategies to use Facebook to do cheap or free marketing to leverage your business, promote your products and services and find new clients. Facebook has over 500,000,000 users that you can reach in just 10 minutes. If you know how to use Facebook properly and understand how it works, you can make it work for you. With this guide you will learn how to use Facebook to promote your products, find new customers and launch promotional campaigns that will target only your prospects. You are about to discover how to maximize your exposure using Facebook's platform and how to get the best bang for your buck! In this book you will learn the best ways to promote your business or products on Facebook, taking advantage of the various tools available today. You will find out how to properly setup Facebook pages, how to operate them, how to make the best of Facebook groups and of course Facebook advertising campaigns. Here Is A Preview Of What You Will Learn... * Getting You To A Quick Start* Facebook Pages - Kick Start Your Marketing Campaign* Operating Your Facebook Page The Right Way* Facebook Groups And How To Make The Most Out Of Them* Facebook Advertising Campaigns Explained* Making Your Very First Advertisement With Step-By-Step InstructionsAnd Much, Much More! Why You Should Buy This Book You will learn how to professionally setup a Facebook page for your business, product or service, how to operate it and and how to plan your content marketing campaign the right way. You will find out how to maximize your exposure using Facebook groups, how to select and use them to attract potential buyers to your Facebook page or even website. One of the best ways to reach the right audience for what you have to offer, is undoubtedly Facebook's ad campaigns. Using Facebook advertising campaigns, you can choose to display your ads on specific segmented target groups of your choice. That way, you are getting the best ROI for your marketing campaign, as your ads will be only offered to people that have already displayed an interest for what you are offering, dramatically increasing your chances of getting a lot of potential customers. Finally, you will be given clear and concise step-by-step instructions on how to setup and execute your very first Facebook advertising campaign. Want to Read the Full Story? Hurry! For a limited time you can download "The Ultimate 101 Facebook Guide for Branding Marketing , and Business " for the SPECIAL LOW PRICE of only $13.95! Download Your Copy Right Now! Just Scroll to the top of the page and select the BUY BUTTON ! Tags: internet marketing for beginners, online marketing for beginners, online marketing for small business, digital marketing strategy, how to market your business, how to market online, internet marketing strategies, facebook marketing, facebook business page, facebook for dummies, facebook advertising, how to market on facebook, social media marketing,